The Small Nonprofit
You are going to change the world. We can help. Running a small nonprofit is not for the faint of heart. With limited resources and fueled by a combination of caffeine and passion, small charity leaders are unsung heroes. The Small Nonprofit podcast, by Further Together, gives you down-to-earth, practical and actionable expert guidance on how to run a small nonprofit. From leadership and law to fundraising and finance, we’ve got you covered. Forget comparing your organization to the big shops, we’re creating a community of nonprofit leaders who are going to change the world, one small nonprofit at a time.
The Small Nonprofit
Mastering Nonprofit Messaging with Kathryn LeBlanc
In this episode of The Small Nonprofit Podcast, Maria speaks with Kathryn LeBlanc, a communications consultant specializing in social impact. Kathryn shares valuable insights on the importance of clear, concise messaging for nonprofits, and how to effectively communicate your organization’s mission.
Key Topics:
- The Importance of Clear Messaging
- Operationalizing Communications
- Developing Key Messages
- Identifying and Targeting Audiences
- Building Internal Capacity
Quotable Moment:
- "A good message should be concise, rooted in emotion, and something people will actually repeat."
Actionable Tips:
➜ Create a Message Guide and Communication Strategy: These documents should be separate, clear, and shared consistently across your team.
➜ Focus on Building Internal Cohesion: A well-aligned team is better equipped to handle both day-to-day communications and unexpected crises.
➜ Develop a Crisis Communications Plan: Create a plan outlining how your organization will respond to incidents, emergencies, and crises. Assign roles, establish protocols, and train your team regularly to ensure a swift, unified response when needed.
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Next Episode Teaser:
Stay tuned for next week as we crack the code on starting a social enterprise with Quilen Blackwell!