Building Your Product Ladder for Your Author Business Artwork

Indie Author Biz Guide Podcast

If you are an author, who is or wants to self-publish, and wants to know how to run their business better, this podcast is for you! Join us weekly as we talk about the business of self-publishing, or as I prefer to call it, indie publishing. As an indie author, you have entered the wonderful world of entrepreneurship. This may be your first venture, and you feel like you’re in dangerous, unknown waters. Or you’ve been publishing for awhile, and want to know how to run your business better. Fantasy author and author business coach, Tora Moon, guides you through the rocky waters of the indie publishing industry. She shares business basics and principles you can apply to your author business and interviews other indie authors, who share their experiences and expertise.

All Episodes

Indie Author Biz Guide Podcast

Building Your Product Ladder for Your Author Business

January 17, 2023 • Tora Moon • Episode 7

In this episode, I talk about the three tiers in your product ladder, and why they are important for your authorpreneur business. Some people call a product ladder a marketing funnel. Yes, even fiction authors can create a product ladder for your readers to move through your books and other products. I share some ideas for each tier for both fiction and nonfiction authors.

Resource Links:
Micro Coaching

Business Development VIP

Support the show

Additional show notes and transcripts are on my website: IndieAuthorBizGuide.com/podcast

Learn more about Micro Coaching

To get more in-depth assistance with your author business, my Author Business Coaching may be for you.

Get your free Indie Business Checklist
Check out my fantasy books
Learn more about, and purchase the book: Business and Accounting for Authors

Support the show, buy me a coffee!

Connect with me!
LinkedIn: tora-moon-author-bizguide
Facebook: indieauthorbizguide
Instagram: @toramoonindiebiz

Music, Inspiring Sunny Day, used on the show is licensed from Nazar Rybak via MelodyLoops.com

People on this episode

Tora Moon

Host