FunnelStory
All engineering is customer-facing! Especially sales engineering.
FunnelStory
Product Led Pre & Post Sales Engineering | Paulo Rodriguez - Vanta, Dropbox, Google
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Alok Shukla, Paulo Rodriguez
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Season 1
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Episode 7
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Alok Shukla, in a conversation with Paulo Rodriguez, Head of International Sales for Vanta, Former head of B2B growth strategy at Dropbox, on why the future of Enterprise PLG/PLS resides in a symbiotic co-existence between Pre/Post Sales Engineering and Product Automation.
Introduction
What is "Internationalization of Sales"?
Is PLG relevant for Enterprise B2B Sales?
Are SDRs relevant in PLG?
How can sales engineer assist in an Enterprise PLS?
How easy is to get data from product?
Automate the mundane, Humans for high value
Should Product Managers be incentivized?
Should customer success team have incentives to pitch products?