Failing For You
Failing For You
How To Sell Yourself Professionally
In this episode, Jordan Yates and Jacob Sanchez discuss how to sell yourself to companies and understand your professional worth. They emphasize the importance of networking, asking questions during interviews, and showcasing your unique skills and experiences. They also provide tips for building confidence and putting yourself out there, whether online or in-person. The conversation highlights the significance of self-love and mental health in the job search process. Overall, the episode offers practical advice for standing out in a competitive job market and finding success in your career.
Takeaways
- Networking and building relationships are crucial for selling yourself to companies.
- During interviews, don't be afraid to ask questions and interview the company to understand their values and goals.
- Understanding your professional worth involves identifying your unique skills, experiences, and personal brand.
- Building confidence to put yourself out there starts with focusing on your mental health and self-love.
- Taking small steps, such as attending networking events or improving your resume, can help you stand out in the job market.
Connect with Jacob: https://www.linkedin.com/in/jacob-sanchez-mfgkid/
SPONSOR LINKS:
This Episode was brought to you by David Turner at Process & Automation Specialists.
https://processandautomation.com | Visit Process & Automation Specialists at The Assembly Show South in Nashville on May 1st & 2nd at Booth 1360! Reach out to David to get a special registration code for free registration!! Connect with David: https://www.linkedin.com/in/dr-turner-enterprises/
Welcome our newest sponsor, CAPTRON, the cutting edge manufacturer of capacitive touch sensor solutions. Follow them on LinkedIn ( https://www.linkedin.com/company/captron-na ) or Check out their website ( https://www.captron.com/ )
Make sure to visit CAPTRON at Automate 2024 in Chicago, IL at booth 2886.
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Hello everybody, Welcome back to another episode of Failing for you.
Speaker 1:It is me, your host, Jordan Yates, and today I am joined by Jacob Sanchez.
Speaker 1:Now, Jacob is a returning guest, and that is because we love him and so, of course, we wanted him back.
Speaker 1:He is really cool because today we're going to talk about selling your position that you think that you would be a good fit for at a company, as well as how you can better understand your value and what it is that you bring to the table in your career. So Jacob is going to be awesome to talk about this because he has a lot of industry awareness and is a next generation advocate for the skilled trades in our industry. With 10 plus years of hands on experience in manufacturing and automation, he uses his knowledge to revolutionize how our industry creates digital content for the world. He believes through education and creative thinking we can reshape the image of our industry to the world, and he is awesome at helping companies in education and creative content plans based on action and tries to help get people out of the meeting rooms and onto the shop floor to make things happen. Now, Jacob helped me out with a lot of that intro because you know it's such a mouthful.
Speaker 1:More creative than me and better at making words happen. So, jacob, without further ado, say hello to everybody.
Speaker 3:Yeah, first of all, I am so glad to be back. Once I saw, like the new logo that you had coming out and the revamp for season two, I immediately was like, are we allowed to come back on? We've already been on the show.
Speaker 1:But real quick. Before we get started, let's hear a quick message from our sponsors.
Speaker 2:Hi there, I'm David Turner from Process Nonvation Specialists. In our world, process improvement isn't just a phrase. It's the key to unlocking efficiency in your operations. With over 20 years of hands on experience in the heart of manufacturing plants, I've walked in your shoes or belong side teams like yours, and understand the ins and outs of your daily challenges. My journey from the plant floor to leading process solutions means I know exactly what it takes to elevate your operations. Interested in transforming your process efficiency, with a partner who's been there, let's connect on LinkedIn. Don't wait for the future of automation. Let's create it. Process and automation specialists engineering efficiency together.
Speaker 4:Go ahead, push our buttons. Actually, you don't have to physically push our buttons at all. Here at CapTron, we specialize in innovative capacitive sensor technologies, which means better ergonomics for your workplace and, unlike mechanical buttons that break or malfunction after repeated use, our sensors are rated for 100 million operations. Durability is the name of the game, and we're winning, and you can be too. Visit CapTron at automate 2024 in Chicago, illinois, on May 6 through 9 at booth 2886, or visit CapTroncom. Captron install once, replace never.
Speaker 1:Yeah, no, it's like absolutely for sure.
Speaker 3:Super, super excited to be back. Yeah, and I thought it'd be fun too to come back, because last time we focused a lot, I think, on my story, what it was like getting into manufacturing and automation with zero knowledge, never having anybody put you on a path, on a career path.
Speaker 3:It was just graduate, high school and then well, we'll figure it out after that and talked about a lot of the stigmas and trials that were faced as a young person entering this industry. I think any person coming into our industry is. It's going to be tough, but as a younger person, you're always looked down upon more especially when you start developing a high level skill set early, yeah, and so I thought it'd be fun to come back and, after covering all that last season, coming back now to support people that are professionals. You're either a young person in your career, getting after it, or even I've had a lot more conversations the past year with people that are 30 plus, 40 plus, and they're making changes. They're seeing, like, how cool manufacturing and automation is and they're leaving, like therapy jobs. They're leaving what was another one, some of those general manager jobs at like GNC or stores like that, and they're coming into our industry, but they have this type of like imposter syndrome.
Speaker 3:or even though they've accomplished cool stuff in their career and in their life, they think that just because they're making a change like they can't make it.
Speaker 1:You know what I mean. Yeah, no for sure. And I'm pretty excited to talk about this today Because last week, if you guys follow me on LinkedIn, you'll know your girl got laid off her day job. You know, I is honestly, I can't wait to make a full episode about it because it is so unbrand for failing for you. So that was the first thing I thought and I'm like, oh my God, this is so unbrand for me like I cannot wait to tell everybody. But yeah, we'll get into that for another day.
Speaker 1:But the reason I thought what Jacob was talking about of you know, kind of selling what your position and job description would be to companies that don't necessarily post exactly what you're looking for, is cool, because recently I interviewed with somebody and they hadn't even posted a job description and on their end they were kind of like we kind of have an idea of what we're looking for, but we don't want to put something out there and put people in a box, because we want to see what kind of people we can attract before we put it like in concrete, like in a job description. And so I've kind of learned on both ends that sometimes companies don't even know exactly what they're looking for and what they need, and so we're going to talk about it on the reverse side of if you have a unique skill set, how to amplify that and communicate it. So, jacob, can you tell us more about what it means to kind of sell your position and how you can, like, reach out to companies telling them what you're worth?
Speaker 3:Yeah, and this is something that I literally did what would have been now a year or two ago, when I was on the last Season. We talked about me when I was looking for a new job. Everything I did when I had that spreadsheet of, like all the companies I, it was rented out because I got rejected by 25 of them. And so I've actually used these tactics and I think it comes down to two different scenarios one scenario when you have your value, you have a pretty established network Doesn't have to be anything crazy, but you're, you're known a little bit in your industry and you can go to a few businesses and they'll be like oh hey, sarah, hey Bob, oh, how you doing.
Speaker 3:And then on the other side it's you're starting off fresh, you're not really known in the industry, but you can still sell yourself. So we'll start with the first one, where you have your network. You're out there, people know you. The first thing I did Was, like you did, where people reached out to you for a job, descriptions, openings. People will come straight to you if they know you, or John.
Speaker 3:Mm-hmm things like that, and I would see if there's any way we can work on Descriptions, ask them really, start not grilling them, but interviewing them on, yeah, well, like, why are you trying to fill this position? Like, what's your growth path for this position? What are you guys trying to do as a company in 2022? 23, 20 formation. Because it's really gonna help you when you come back to the table with, hey, here's, here's what you presented me, here's what I think, based off what you are presenting, what I think that you need, that I can also add it's gonna help a lot with that once you start digging into that information. And something else that I did was because of my established network. I know a lot of CEOs at different companies, vp's, things like that.
Speaker 3:Looking for my new job a few a year or two ago, I was looking for places that I wanted to settle down, that I wanted to work at, and if they didn't have a fit for me, I researched the heck out of them. I looked at people's post, I looked at the company page and looked at what they're doing, where they're going, and I just started like getting my wheels turning of, like Well, why aren't they doing this? Why don't they have like they just released a school product, why don't they have a landing page? Or they don't have a lot of resources teaching people about their stuff, and so I would take everything that I thought that they could do better Doesn't mean I was right. It was just something I thought they could do better.
Speaker 3:Mm-hmm I would put it on paper and then I also supplemented that with what do I want to do? Like, what fun do I want to have? I Would add that all up, slap my own whatever title on it and then DM it to that person. But I knew with the company and I did that and they called me four hours later and they were like when can we talk about this? This is great and they. One of the coolest things that I've heard twice from doing that now was we didn't even know we needed this. Like that's. You're already bringing immediate value and you don't even have the job. Yeah, and you're already showing them things that they didn't know they needed. I think that's really powerful.
Speaker 1:Yeah, no, I absolutely agree. And something I wanted to kind of hammer in and I'm literally gonna mark this right here because I'm Gonna make a short with it later and a plant I want you to emphasize Jacob, you can interview the company who was interviewing you. You have the right to know what you're getting into and to ask questions. Please just circle back to that and really like walk us through what is like to interview the company that you're interviewing for.
Speaker 3:And it's gonna be. It's honestly. I'll be honest, it's tough. Depending on the company, depending on the size, depending on the person that you're even talking to, you're gonna get very different reactions. You can get somebody that's having a bad day. You're trying to ask them extra questions. That's off of the script that they have set for this interview and set for themselves, and they'll get snippy. They'll give you short answers and guess what, if they're doing that to you already in the interview process, you don't want to work there anyways, don't sweat it. But when you have those people that actually give you the answers you're looking for, and don't be afraid to keep Pressing, so like if you're like if you play that old game of, oh, what's the salary like for this position, and they say, oh well, what are you looking for? Yes, and then usually you just say a number, don't be afraid to like press back again Until you start getting where you want the conversation to go or until you hit that that wall.
Speaker 3:But when it comes to some of the questions that I I like to ask, I ask about what's your growth been like Internally the past three years, five years? What's the turnover rate been? What's the projected, what's the projected size for this team. If you had your magic wand, what size would you want this team Like? No matter what the company looks like in five, ten, twenty years, what size do you want this team? I'll ask them about what partnerships did you do? It's like I'm interviewing. I got it because of all the stuff I do at First Robotics. I've been a judge there for six years and I have to ask the kids questions about their robot, about their team, about the community outreach they do. I treat the companies and the interviews like I'm interviewing a team, like if I want to know what makes you tick, I want to know what helps get your people out of bed in the morning, because if I'm going to be one of those people, I want to get out of bed in the morning.
Speaker 1:Yes, yes, and that is so true because I tell my friends this all the time. I feel like there's so many things in the world that we stigmatize, like asking questions, and it's weird because typically interviewers like it, they see it as initiative. But that is the thing. If you have to go do this job, if you get this job, you show up every day and this is your life. Now, don't you want to know what your life would look like if you took it? If you ask both companies those questions, you can make a better informed decision that affects your daily life.
Speaker 1:And I feel like, yes, obviously, talking about pay is important and people make it more awkward than it is Typically. My go-to is like, hey, what's your budget for this role? And they'll say, well, you know, it's kind of a range based on experience. Like, what are you looking for? Know what you're looking for. And say, hey, my expectation is X, but I'm willing to negotiate based on XYZ. And don't be afraid to say it because at the end of the day, eventually it's going to come up.
Speaker 1:And if you guys are in two completely different realms and say they're offering 40 to 50K but you need 100K, if they know that up front and you know that up front, then at least you won't be wasting each other's time moving forward if you guys aren't a good fit for each other. So that's why it's important to know not only if you can get it but if they can get you. So I absolutely agree. But it is hard once you interview if you don't know what you bring to the table and how to justify what you're asking for. So, jacob, I kind of want to shift into the next part where we talked about before, which is how can you understand, like what your quote unquote worth is in a professional sense, like we're not talking fully, like you know, inside, unless you want to hit that side too but just kind of understanding what your value is in a work sense, and then maybe if that is connected to, like your human value. I just want to hear your thoughts there.
Speaker 3:No, personal or professional is a great place to start, especially here in America. I work with a lot of international colleagues and it's funny how Americans pride their life around their career and a lot of other places like in Germany. They pride their career based off their life and how you are as a person. Yeah, but yes for here in America trying to distinguish the value that you bring professionally, starting as early as you can.
Speaker 3:So, and it doesn't mean that if you don't start this early, like it's game over for you. It's not stocks, we're not investing Like if you don't start at 20 or 25, you're going to be OK. You can always change around your professional life when you're 40, 50, whatever, but starting early is always good, and I say that because it gives you more time to develop what your professional brand is, and we always talk about personal brands and stuff and I think that gets watered down with people's miscommunications on social media and personal life. Personal brand it means that like it's all for fun and games. I, to me, like your personal brand can be your professional role, your professional face and what you do, and that's what you can base some of the value that you bring.
Speaker 3:Is the first thing that you can bring to a company is like a network. Like if you're in sales and you're getting hired for a sales role, the number one thing that they care about is how you can communicate with people. And so if you already show them that, oh, I have like this network of people that I work with in my community for this club or something like that and I manage our team of 20 people to put on community events and things like that, like that's showing initiative. I go out to businesses and I get them to sponsor this community program to help support us that's sales. So some of the stuff that you do maybe in your personal life is professional. You just don't look at it that way. You don't know that it's professional because maybe you don't get paid to do it. Yeah, but it directly ties into who you are professionally and for some of the younger, younger people that are like I'm 21.
Speaker 3:I never did community service stuff when I was in school, like I just went to school and I had some part time jobs and I went to college and I'm trying to do this and that I think diving head into an industry that you want to start in and being OK with understanding that it may not be where you end up Like. I think that's the biggest thing that holds people back from starting in something is that they think it's forever and you don't have to do this job or this role forever. So I really think people need to take that initial step into I think medical is really cool. I always wanted to be a doctor. I'm not going to be a doctor, but I think that's not too late.
Speaker 3:I want to, I want to do something. So if that's, if that's your thought process, look up like medical events, look up medical groups on some of the social channels and like start diving into that and getting involved because opportunity will pop up and then you'll start having things to leverage against in your professional life, saying, oh, I joined this medical group and I've learned about X, y, z, especially if you can start speaking whatever industries and language you're going in.
Speaker 3:even that's a bonus in your professional development is learning the lingo, like if you're a marketing person going into the food and beverage industry and you know some of the technical lingo, you're already more valuable. You never did the technical work but you know the lingo, yeah. So I think those are a few different ways, depending on if you're younger, kind of more senior into your career, into your life, that you can start leveraging the things you do personally that are professional in the professional sense and then start to really hone in on your professional image.
Speaker 1:Yeah, no, I agree, because I was going to say it's interesting. In interviews people always say the best tactic is storytelling and kind of drawing parallels. Like you said, if you're, say, gathering money for a charity, like in your doing the sales, like that is a good story that showcases your ability to show up and ask somebody for money and be successful at it, because not everybody has that experience. And I like how you kind of got into like, hey, if you're really early in your career, these are some you know ways that you could go about connecting with new people and trying new things. Because that was going to be my next question. You know, sometimes I feel like I am I don't want to say lucky, because I work very hard on like my personal brand and development and professional development and all that. But like last week when I got laid off, I had a very easy time finding jobs and like interviews and things like that.
Speaker 1:Some people don't have any network, they don't have any social presence and they may be like really afraid to like start because they think, well, I can't do that, like I know you can, but like I can't, and so I feel like you and I are so far into our like, professional development of like having put ourselves out there so often and I mean you've been doing your YouTube for way longer than I have so like we're so routine with it that to us it's like second nature. But could you maybe speak to how someone may build the confidence to initially start putting themselves out there, because, as awesome as it is to be in our position and sell our unique talents, it's like you have to have done that something to get there to make those selling points. But if someone feels like I don't have any selling points, I haven't done anything and I think I want to start being creative but I'm kind of scared, can you kind of talk to that?
Speaker 3:Yeah, I mean and that's something that I love about my story is that, like I've been there, like I was there. I just did a post a few weeks ago on the three stages of my LinkedIn profile, from when I first started at 100 connections to 1000 and then to 5000. Like, I know what it's like and something that I've learned is be okay with, like sitting in it. So what I say, what I say, what I mean when I say that is be okay with sitting in that uncomfortable state, be okay with like this doesn't make me feel good. I don't want to do this and don't try to just cover it up and don't try to just ignore it. Be like all right.
Speaker 3:This is an emotion I'm having. It's making me feel anxious, it's making me feel depressed. I know that. When's the last time that this happened to me? Oh, I remember a year or two or two ago. I got anxious, having to I don't know talk to an old high school friend at like the graduation or the reunion or something, and I did it, and then it made me feel all happy after. Well, like, guess what? You survived that, so you can get through this.
Speaker 3:I just try to implore people to think back in all those times that you felt like this in the past. And because it's the past, that must mean that you got over it or that it's done now. So this too will pass. Start with realizing that mindset Like the biggest thing that you need to get over when you're going to take these jumps and you're going to start trying to get a new job or get out of a rub Maybe you haven't had work in five months, six months, a year it's going to be that mental state. It's not going to be doing social, it's not going to be going and talking to people or like going to network events. It's going to start with your mental health, yeah. And so get that locked in and then, from there, realize that you don't have to jump straight in to like Social, consuming your everyday. Like if you see me and Jordan doing our thing and you're like, oh, I want to start building like my brand so I can get a job, or see Don't start like we're doing.
Speaker 3:Maybe, maybe, like you're working at Taco Bell and you're like, well, I really want like a career. Yeah, don't look at us and be like, okay, I have to post Five times a week or I'm not gonna be anything, cuz that's gonna work and you're gonna hate yourself and then you're gonna start hating other people and you're gonna go down. That's viral again. And if socials really not for you, look at other ways that you can just get involved with people, just other career Oriented oriented people. Like that's all you really have to do, like screw the social, screw like the Going to find this group or actually just screw the show. So you need to find the group.
Speaker 1:Do something we're not gonna do nothing, you gotta start somewhere.
Speaker 3:You need to find the group but be okay with them just being a group of other career people. So like, let's go back to the medical analogy if you want to get into medical, don't be so concerned with finding a medical group only, and then if I don't, well, I can't go anywhere. Find people that have careers in, like Accounting, or find people or find new friends that have careers and like just jobs.
Speaker 3:And once you start surrounding yourself with people that are in the career development space and they have these like more Middle-class, upper middle-class jobs You're gonna start to be around more conversations about things coming up like oh hey, they're looking for this person to fill this role, they're looking to fill this role, but nothing's gonna change with you sitting in your house in your rut doing your day today. So it starts with your mental health and then it starts with just surrounding yourself with people and not comparing yourself to other people that you see, like me, jordan, whoever out there, you know.
Speaker 1:Yeah, and I think it's important. Like you said, there's the option to look at in-person events and I feel like this could be more appealing to people like, maybe middle career starting over I know this Gen Z or is get a little social anxiety. So I feel like, depending on your generation, what you lean towards, there's obviously like if you are more socially like Inclined online and you feel more comfortable there, feel free to start there and start growing there and maybe that's what you're good at.
Speaker 1:But if ready to score yeah, like Jacob said, if you're more so like traditional and you don't like the online stuff as much, like if you go online and say, like young professional events near me or Medical events near me, like Eventbrite will show. Like, like in my area, like Houston young professionals or energy Professionals, or like there's so many groups that meet and they post all their meeting stuff online to where you can find these meetings that are usually free and you just go and it typically is like coffee, it's like a, something casual or it's a bar and you can just show up and socialize. And if you're better in person than you are online, feel free to just like go to these things, see how it goes. And maybe you're like, oh gosh, like I don't like that. Like, okay, try, try, different group. You know, sometimes people are weird and maybe that's a vibe of the industry, maybe that's just a weird group, but there's a lot of different routes to go.
Speaker 1:So if you're not having a lot of luck just with your resume and mass applying to a bunch of stuff, like start being more creative, because People typically hire people that they know like that's why so many companies will promote internally, because they don't want to find someone new. They want someone they already know, and so if you exist in this person's life, even if you're just the guy that they had a beer with at an event one time, you exist in their head now when you previously wouldn't have if you just stayed at home. So put yourself out there, either on the internet or in person. But you have to do something if you want to have a more unique Pitch when you're selling yourself to a company, or else you do, just blend in with everybody else, and the beauty of that is Most people aren't taking that extra step. So if you do, then you can set yourself apart so easily. It doesn't take much. Most people are kind of lazy, so, like, just do something.
Speaker 3:And that's a big thing that you mentioned too, with, like the mass Applications spree that people will go on when they lost their job or they quit or gotta go, whatever. Whatever there's thing is when they're looking for a new job, they just send out a bunch of applications. Then you have these people telling stories of oh I've, I've, applied to 50 to 100 companies in the past six months and nobody said yes to me. Like this, job markets crazy. Well, really, it's more so around like well, what are you providing? Are you just hitting the easy apply button on 50? Like random companies and you don't care.
Speaker 3:What are you doing? You know, um, and those little, those little steps that you mentioned, they really do or they really can't just be small, like even when you're doing Like you're. If you want to stick with your mass resume, blast. It's like what is your? What does your resume look like? Does it have a picture of you in the top left corner? Does it have a cute little banner, uh, with a quote that you, that you have for yourself? Um, anything to make it look like more than just another white piece of paper with some text, adding a table of contents at the very beginning of like. I know it's a one-pager a lot of the times now, sometimes two, depending on how big your experience is but putting a little table of contents where it's like this is what you're gonna learn from this resume if you keep reading and put some like top buzzword skills in that, because if I saw that as a HR person, or if you're hitting those buzzword buzzwords, if it's an automated system, it's gonna pick it up.
Speaker 1:Yeah, most are these days.
Speaker 3:Yeah, and so doing that at the very beginning will either catch the automated system or the actual HR person where it's like oh, they're talking about this, where's that? And now you have a reading, like you tricked them into reading your resume. So I think the steps you can take are, and can be very, very small, but you have to take that step.
Speaker 1:Yeah, because it's honestly, when I have conversations like these, it's so much more fun to just talk about, like once you're at the point of having like the awesome skills and selling yourself and then being creative there because, like, for me that's fun. It's literally what I'm living right now is like that process, so it's so fresh. But I'm glad we did step into the side of things of like, hey, if you're not there yet and you don't have these like extra skills or like connections, here's how you get there, because if we didn't talk about that, then I feel like we'd be leaving out a majority of the people that are actually listening. So I'm glad you touched on that. But, as we're kind of getting to the end of our time, is there anything that you have to say to kind of wrap up everything we talked about or any other points you hadn't mentioned yet?
Speaker 3:Yeah, one more quick thing to to wrap up, as you're doing all of this and this isn't just for, like, the young people, like you could be, like we said, 30, 40, 50 and making a career change or maybe you're 30, 40, and 50 and you're not as well connected as some of your peers and you want to get better like this information is for you. Like it's not just for the kids, it's not just for the young career go-getters, like this is for anybody that just wants to grow their network in any capacity and everything we've talked about today. I think all of it is pointless if you don't focus on not hating yourself. And that's that's true. Like I, I'll still get in some moods sometimes where I hate myself because I'm not doing this, because I see somebody doing that, and I started realizing that the way that you talk to yourself and the way that you see yourself is how other people are gonna see you.
Speaker 3:So when you're going out to these networking things and you're trying something new, if you're not going out there with like love for yourself and like happiness and, yes, be all sunshine and rainbows, but just a little love for yourself, people aren't gonna feel the same way if you hate yourself, people are good to see some disdain towards you and not really want to associate with you. If you talk with to yourself constantly about how bad you are and how bad your situation is, and it's just complain, complain, complain, that's all people are gonna see. So everything we've talked about today really starts with your mental health. It starts with you not hating yourself, you talking to yourself with much more love, and it's gonna show and it's gonna grow and people are gonna be able to find out what you're passionate about and they're gonna love you for it yeah, I know, I think that's so true.
Speaker 1:Vibes are contagious and if somebody is a walking bad vibe, you will be avoided like the plague. Like I can tell, sometimes somebody is just like not having it and I'm like stay away from me. I'm feeling fragile today, like if I come near you I'm gonna leave the situation to press, so I'm not gonna associate. So I agree like guys, show up, be the person that you would want to be around and then you'll start attracting the right crowd. But, jacob, thank you so much for everything. I will put your LinkedIn and all your millions of things you do.
Speaker 1:TikTok wow okay, so you'll you'll have to send me all the links for everything and I'll put them below in the description so you guys can find Jacob. But yeah, that is, that is all we have for today, guys. So thank you so much for listening, slash, watching, slash, by being such having a great time. Sorry, speaking for all of you, but anyways, I'm your host, jordan Yates, and in the meantime I'll be failing for you. See you next week.
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