The Small Business School Podcast
Ready to leave the small business struggle behind? The “School for Small Business” podcast supports small business owners in scaling a business that is profitable, purposeful, and doesn’t leave you burnt out. No matter whether you run your business online or you own a brick-and-mortar, you can expect our world class experts to support you with mindset, tactics, and everything in between so you can have the business you dreamed of. Based on our lived experience, we know that small business CAN be easy and we are here to show you how.The “School for Small Business” is hosted by Staci Millard, a CPA by trade with over 15 years of experience seeing the behind the scenes of thousands of small businesses. After growing and selling her first 7 figure business, Staci has been on the ground running - mentoring small businesses and working to increase success rates. Staci strongly believes you don’t need to have gone to business school to be successful so you can expect nothing but simple, impactful advice. Tune in each Tuesday for a new 30 minute or less episode of nothing but valuable advice to help you grow your small business. We are so excited for you to be on this journey with us!
The Small Business School Podcast
Growth Strategies and Business Expansion with Susan Dennison
Hey Small Business School! In today's episode, I'm thrilled to dive into a great conversation with Susan Dennison. Susan is a small business owner from Ottawa, her husband and her have been Tim Hortons owners for the last 21 years. As a diversification strategy, Susan recently purchased two retail travel agencies called Expedia Cruises. Susan has two grown sons and sits on the Board of Directors of a local Ottawa charity, called the Snowsuit fund. Susan is such an amazing entrepreneur and has so much wisdom to share on the strategic considerations for expanding businesses and choosing locations. Let’s get into it!
Topics Covered:
- Susan's early experiences in sales and merchandising, emphasizing risk-taking and maximizing opportunities.
- The shift from sales to leadership at Tim Horton's, highlighting the importance of training and supporting diverse teams.
- Drawing parallels between operational excellence and customer satisfaction.
Strategies for evaluating business acquisitions, focusing on cash flow, payback timelines, and market potential. - Empowering and trusting teams to maintain business operations effectively.
- Factors influencing franchise decisions and location quality.
The importance of understanding business economics and cost structures.
Susan helps us maximize business potential through strategic planning and team development insights from your own journey. There are so many actionable takeaways here so don’t forget to implement them in your own business!
Reach out to Susan!
Susan’s Links:
Instagram: https://www.instagram.com/sdennison1970/
LinkedIn: https://www.linkedin.com/in/susan-dennison-93476325/
Expedia Website: https://www.expediacruises.ca/en-CA/500069
Staci's Links:
Instagram. Website.
The School for Small Business Podcast is a proud member of the Female Alliance Media.
To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.
Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!
