The Introduction!

Podcasts are growing massively (and show no sign of declining at the time of recording) and lots of business are jumping on the bandwagon because they recognise the importance of having a podcast. 

Podcasting is now a huge opportunity for businesses to build awareness B2B and B2C unlike TV or Radio this internet based media is an excellent way to deliver specific and expert content, relevant to your target audience.

Do you remember 20 years ago, when people used to say, do you have a website for your business?

And you'd say, do I need a website for my business? 

Eight years ago, people were saying, do I need a Facebook page for my business? 

Add to that twitter, Instagram, tik tok.. choose the Platform YOUR Business is on and I guarantee at one point you said “ I don’t need a “insert platform” for business, at one point? DID YOU?

Now people are asking, do I need a podcast for my business? 

Well, I'm here to tell you, YES  I think you do, 

And this Podcast will explore the what, why, and how to podcast for your business and indeed what you can use your Podcast for once you have one!

A bit about me. I'm Kath Lord-Green (Your Fairy Podmother)   I've been making “podcasts” long before there was such a thing as a podcast. I was a news correspondent for many years, making radio packages to go on news shows. I've been a radio presenter. I presented business, farming, health, and wellbeing shows 

All those shows were live,  I then edited them, packaged them up and put them on an audio file for listen again purposes ……. that’s podcasting. 

So yes, I can definitely make a podcast!

I'm an entrepreneur. I'm an award winning businesswoman and I know the importance of podcasting for business. 

Let me take you on that journey in a simple, easy format.