Automation can be both a blessing and a curse in the business environment without proper implementation. Car dealers that rely heavily upon automation lack the human element of communication. Those that don't find themselves buried in manual work. 

In this week's powerbomb episode, Marc Lavoie shares practical advice to help balance manual work and automation when it comes to sending emails. 

Also, he shares how to increase your emails' open rate and ensure they don't get lost in your customer's inbox. 

Access the full show notes, timestamps, resources and more at http://www.thedealerplaybook.com/marc-lavoie 

Have questions, comments, or feedback? Drop us a line at michael@thedealerplaybook.com! 

Connect with Michael Cirillo on LinkedIn: https://www.linkedin.com/in/michaelcirillo 

Apply to the exclusive DPB PRO Facebook group where you'll get access to live mastermind calls, training, collaboration, and accountability that will take your career to the next level: https://www.facebook.com/groups/dpbpro 

Sick of not know whether your marketing strategy is working or not? Learn more about Michael's creative dealership marketing company: https://www.flexdealer.com