Passionately Wrong Podcast
PW E065 Marketing Basics for Self-Published Authors
Passionately Wrong Podcast Episode E065
Marketing Basics for Self-Published Authors
Key takeaway: Many self-published authors spend as much time marketing their work as they do writing it. Randy and James explore tips and tools for self-publishers looking for success
Topics covered in this video:
- Writing a good book is just the start – self-published authors have to market their work
- What it takes to earn a living from one’s writing; some math and statistics
- Contrast with what traditional publication offers (and what it costs you)
- The author platform, starting with the author's webpage; communicating with fans
- Using Kickstarter to fund new book projects
- Social media activities to support finding new readers; repurposing old content
- Why paid advertising isn’t always productive
- Easy selling to readers via your website: Bookfunnel, Bookvault
- When advertising makes sense
- Getting your book into libraries
- Having a process of steps helps support smooth publishing and marketing
Resources in this video
Thanks for listening. If you enjoyed this episode, please like, comment, and subscribe.
Here are ways to connect with us.
YouTube Channel: https://www.youtube.com/channel/UCggxZuXzexBtEhsX_TpV5yQ
Passionately Wrong Podcast Webpage: https://www.buzzsprout.com/2120466
James' Klugne Webpage: https://www.klugne.com/
Randy's Editor Webpage: https://randysurles.com/
Passionately Wrong Podcast Episode E065
Marketing Basics for Self-Published Authors
Key takeaway: Many self-published authors spend as much time marketing their work as they do writing it. Randy and James explore tips and tools for self-publishers looking for success
Topics covered in this video:
- Writing a good book is just the start – self-published authors have to market their work
- What it takes to earn a living from one’s writing; some math and statistics
- Contrast with what traditional publication offers (and what it costs you)
- The author platform, starting with the author's webpage; communicating with fans
- Using Kickstarter to fund new book projects
- Social media activities to support finding new readers; repurposing old content
- Why paid advertising isn’t always productive
- Easy selling to readers via your website: Bookfunnel, Bookvault
- When advertising makes sense
- Getting your book into libraries
- Having a process of steps helps support smooth publishing and marketing
Resources in this video
Thanks for listening. If you enjoyed this episode, please like, comment, and subscribe.
Here are ways to connect with us.
YouTube Channel: https://www.youtube.com/channel/UCggxZuXzexBtEhsX_TpV5yQ
Passionately Wrong Podcast Webpage: https://www.buzzsprout.com/2120466
James' Klugne Webpage: https://www.klugne.com/
Randy's Editor Webpage: https://randysurles.com/