Beards on the Street

Beards On The Street - Episode 41 - Crafting Community: The Art of Unique Home Design and the Power of Real Estate Unity

January 19, 2024 Parry Dean Ward & Aaron Pehrson
Beards On The Street - Episode 41 - Crafting Community: The Art of Unique Home Design and the Power of Real Estate Unity
Beards on the Street
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Beards on the Street
Beards On The Street - Episode 41 - Crafting Community: The Art of Unique Home Design and the Power of Real Estate Unity
Jan 19, 2024
Parry Dean Ward & Aaron Pehrson

Ever wondered what it takes to craft a home that's as unique as your fingerprint? Zach Gordon joins us with a sledgehammer of insights on building dream homes that break the mold. From the whispers of oak-wrapped squoval fireplaces to the stories behind converting illegal add-ons into jaw-dropping covered decks, this episode is your VIP pass to the artistry of custom home design. And we can't leave out Natasha Gordon, whose design mastery is rewriting the rules of style and functionality, particularly in the heart of every home: the kitchen.

Roll up your sleeves as we tackle the nuts and bolts of luxury home renovations with a side of real estate wisdom. We're talking extensive electrical overhauls for the sake of safety and aesthetics, and the kind of meticulous craftsmanship that turns heads in the luxury market. But it's not just about the shiny end product; we dig into the roots of building a strong, referral-based network through fair business practices and an agent-friendly approach. If you're looking to shake hands with success, our 'VIP 50' system and market analysis chatter might just be your handshake guide.

As we pull back the curtain on underappreciated real estate gold mines, Midvale takes center stage. We mesh the threads of community engagement, schooling considerations, and the impact of high school prestige on property values into a tapestry of opportunity. And with a nod to the power of unity, we underscore our involvement in the Milestone Project, which turns the key to a brighter future for homeless youth. So, let's embrace the spirit of collaboration and celebrate Gabe's leap into the industry – because when we come together, we're not just building houses, we're building a community. Don't forget to hit subscribe on Beards on the Street to stay plugged into our ever-growing, engaged family!

Show Notes Transcript Chapter Markers

Ever wondered what it takes to craft a home that's as unique as your fingerprint? Zach Gordon joins us with a sledgehammer of insights on building dream homes that break the mold. From the whispers of oak-wrapped squoval fireplaces to the stories behind converting illegal add-ons into jaw-dropping covered decks, this episode is your VIP pass to the artistry of custom home design. And we can't leave out Natasha Gordon, whose design mastery is rewriting the rules of style and functionality, particularly in the heart of every home: the kitchen.

Roll up your sleeves as we tackle the nuts and bolts of luxury home renovations with a side of real estate wisdom. We're talking extensive electrical overhauls for the sake of safety and aesthetics, and the kind of meticulous craftsmanship that turns heads in the luxury market. But it's not just about the shiny end product; we dig into the roots of building a strong, referral-based network through fair business practices and an agent-friendly approach. If you're looking to shake hands with success, our 'VIP 50' system and market analysis chatter might just be your handshake guide.

As we pull back the curtain on underappreciated real estate gold mines, Midvale takes center stage. We mesh the threads of community engagement, schooling considerations, and the impact of high school prestige on property values into a tapestry of opportunity. And with a nod to the power of unity, we underscore our involvement in the Milestone Project, which turns the key to a brighter future for homeless youth. So, let's embrace the spirit of collaboration and celebrate Gabe's leap into the industry – because when we come together, we're not just building houses, we're building a community. Don't forget to hit subscribe on Beards on the Street to stay plugged into our ever-growing, engaged family!

Speaker 1:

Intro Music hey, hey, hey people, it's Friday. Beards on the Street time. Beards on the Street. I'm Perry. That's Mr AA Ron over there and welcome to Beards on the Street. And welcome to Beards on the Street. Our weekly chit-chatty talk about crazy stuff going on in our lives and we bring on somebody, usually that has something to say that's positive and good. How you been, Aaron.

Speaker 2:

Been good. It's been a chaotic week, but it's been good. Yeah, yeah, chaotic, it's been a chaotic week, but it's been good.

Speaker 2:

Yeah, yeah, chaotic, well listed, activated. Did an open house last weekend put it under contract? Full price, nice job, dude. Yeah, the market's going well. You prep it, you prop it right, they go, yes. Big time, yeah, and this house is great. It's some great people. I'm having fun with it. Nice and big time, yeah, and this house was great. It's some great people and having fun with it. Nice. And you had another one too, didn't you? Uh, that was a closing last week. Yeah, yeah, congratulations, thank you. Yeah, yeah, you're kicking off hell.

Speaker 1:

Yeah, I like that I like it a lot, yeah, so uh, yeah, it's uh already midway through january, can you freaking believe?

Speaker 2:

that when I was younger it seemed like time crawled, and now it just flies.

Speaker 1:

It's crazy how fast it goes. And on top of that I've been a little bit under the weather and our whole team's been under the weather. So, yeah, it's been kind of a challenging week. It's been pretty quiet around here, it has been. I can't wait to get the uh, to get the mojo back and rolling yeah, well, shauna's back.

Speaker 1:

She was in detroit, yeah she went out to the umw, yeah, and or uwm, uwm, that's the lender out in detroit that uh, aaron and I went out and we talked about it on a past episode. She uh went out and got the checks it out.

Speaker 2:

Yeah, I got to experience it. It's kind of a fun thing to see on the other side, our partnerships, what they're doing, how they're improving and really front-running the business. They are just movers over there.

Speaker 1:

Yes, they are Big-time movers, if you guys can picture and we talked a little bit about it, but just picture the enormity of this um, a big, huge building that used to be a car manufacturer, it was a chrysler manufacturing facility and it's just completely open and completely full of people at desks.

Speaker 1:

It's like three or four stories tall and they build a building inside the building yeah, like it's insane open air like just this monster environment every department, like there'll be hundreds of people in a department and that department has one specific thing that there's that they're doing in the process he pointed over and he's like that's underwriting, yeah, and we're like all of that, you believe how big underwriting was.

Speaker 2:

Hundreds and hundreds of people, yeah, thousands, I think Like insane. Yeah, I think he said there was over 7,000 people that worked on-site and they're an on-site employer. They don't let people work off-site.

Speaker 1:

And guys, this is, yeah, this is all hands on deck, mm-hmm Wow.

Speaker 2:

Which, honestly is the way to go. Wow, which honestly is the way to go. Uh, if you're going to have any type of an environment, you have to have a. I think you have to be in the shop and and you know the synergy camaraderie. It's kind of how we do it we talk about it all the time, yeah, big deal, yeah.

Speaker 1:

So, uh, just a couple house cleaning things. If you have not subscribed to our podcast, come on guys. Yep, our youtube channel. Just go to youtube and click the subscribe button. Help us out here, please.

Speaker 2:

We're having fun with it and promote us a little bit, and we'd love your input and feedback it would be great.

Speaker 1:

Yeah, send us any kind of feedback. We like feedback Most feedback.

Speaker 2:

I don't know if I like all of it, but it's all. Good. Feedback is good, so anyways, yeah of it, but but it's all good feedback is good.

Speaker 1:

Yeah, so, uh, anyways, yeah, please subscribe. Uh, we uh hold this little podcast every single friday at 11 am and a little bit of a time change for 2024, but I like it.

Speaker 2:

He's helping me with a little bit of time with my kids because yeah, I was always running.

Speaker 1:

well, let's go to get a ride to school, man, yeah yeah, that's important.

Speaker 2:

Yes, for sure.

Speaker 1:

So what else? What other house cleaning we got here?

Speaker 2:

You've been doing some cool stuff and I think it's part of how we've run into our guests that we've brought on today, but you're doing a bunch of videography. I am yeah, I mean a lot of real people.

Speaker 1:

Remember, two episodes ago, we had Jaden here from why we Dream. That's what they do, guys, is? They basically take people like me and I had a shoot with him yesterday and the cat you're going to meet here, that's on our show today. Just so happened. I called him out of the blue yesterday morning here. Let me introduce him right now. What the hell, why not? Right Bam, there we go. Hey, welcome, zach. How you doing, brother? I'm doing great guys. This is Zach Gordon. Zach is a local. He's actually an agent, but his primary business is he does high-end custom builds or semi custom builds full custom, full custom. I've never built the same house twice. Wow, house is completely drawn from scratch. Wow, dang. High-end custom builds or semi-custom builds, full custom.

Speaker 3:

Full custom. Yeah, I've never built the same house twice. Wow, every house is completely drawn from scratch.

Speaker 1:

Wow Dang, and he also does really high-end remodels.

Speaker 3:

Yep, the only remodels we're really touching right now is go in full home, right. So we're not going in and doing a kitchen. We're not going in and doing a bath, like you not going in and doing a kitchen.

Speaker 1:

We're not going in and doing a bath like you want to go and gut it and make it.

Speaker 3:

Yeah, so we're going in and touching every part of the house very cool.

Speaker 1:

so, anyways, yesterday morning, uh, I knew that I was getting ready, with the production crew, to go out and and shoot some videos for my, for my next month worth of social media and, uh, I was running a little behind. So I I leaned on aaron, who's the stinking guru of finding places, and, uh, by the time I got in the office, aaron had me like four or five different ones, and I just looked at this one said this is it, and so I called I, I called zach, and I, just out of the blue, just said hey, dude, you know, I mean an hour notice and said I, I want to go out and I want to film at at your house that you just finished up. It's in East Sandy, it's on Robidoux what a cool name, dude. It's an awesome street.

Speaker 3:

Yeah, very awesome Guys, this neighborhood, if you don't know, gorgeous house man, oh my gosh, gorgeous house I mean you got houses. You got $10, $15 million houses on this street.

Speaker 1:

Oh yeah, I met your neighbors a couple of them but anyways, he was asking her are you guys, my new neighbors? You're moving in? I'm like nope, we're just trying to get us old. So, anyways, zach went in and did a full-fledged remodel on this house. Guys, it's a mid-century modern and it is badass.

Speaker 3:

Yeah, we've gotten really really good response, really good feedback. Everyone that shows it, every agent that shows it, it's in the top of their client's list. So hopefully here in the next couple weeks we'll see something on it. You will Really really good. I mean, I think at our open house we had over 70 people come in Nice.

Speaker 2:

It looks like the pictures look like an Ethan Allen catalog.

Speaker 3:

Well, and let's talk about that real quick. We'll just throw a plug for your wife. Yeah, yeah, natasha gordon, did she our daily design that? Yeah, so she not only designs for our builds, she also designs for other builders. She has a couple other builders that um pay her to come in and do, and then she does. Even she's done a couple nationwide. I'm gonna, I'm gonna throw her under the bus. If she ever listens to this, she'll actually kick my butt. Hgtv has reached out to her multiple times to cast her for a TV show, but she doesn't want to travel. We've got young kids. She wants to stay local Priority's mom.

Speaker 1:

Priority's being a mom. Good for her dude, yeah, good for her man. I'm doing a rebuild on a condo right now. I could have used her. That's.

Speaker 3:

The worst part for me is picking out all the dumb stuff I'll tell you too, even with some of the structural stuff that she comes up with, like in that house.

Speaker 1:

If you notice, oh, it's got the squoval here while you're talking, I'm gonna show I wish I had the I know the one you're talking about I had to learn what a squoval was to where.

Speaker 3:

All of it, it's like around the stove. So around the stove, around all the hallways, yeah, dining room, all the mud room, the. The fireplace is actually a squoval, so she ties these designs in and I she'll come to me and be like, hey, I want to like build this or do this, and I'm like, oh man, it feels like it's going to close the space in, but I've gotten to a place now.

Speaker 3:

I mean, we've done enough projects where I'm just like whatever you want because I know and I tell our clients I'm like hey, show her what you want, but then let her lead it, promise it will yeah, it'll be good.

Speaker 1:

Yeah, it'll probably, because this house holy cow. So so really quick.

Speaker 3:

Zach's business is vibe homes and company, company vibe homes and company.

Speaker 2:

Yeah, just vibe homes is what people know about vibe homes Barrett, vibe Homes here, I got to get rid of it. Darrell Bock, I've actually seen your signs around, mike Barrett.

Speaker 1:

Yeah, darrell Bock. Okay, so check this out. This is at an angle looking into the kitchen and, more importantly, in that back corner, there you see another stove that is a full-fledged, true butler's pantry yeah, so that's actually where the old kitchen was and where the new kitchen is.

Speaker 3:

Totally kitchen is now a pantry, yeah, so we kept the stove, the dishwasher, the sink in the fridge footprint of the old kitchen and said this would make a good pantry. So that's where. So you have the dishwasher there, then you have the dishwasher in the main kitchen. So you have two dishes, two. So you have two dishwashers, you have two uh well, three ovens, because the main oven has the 48-inch with the double. And then we wanted to offer gas cooking in the main kitchen and then induction in the pantry.

Speaker 1:

So that way it can be. I didn't even notice that.

Speaker 3:

Yeah, so then that way people have the option for induction and gas and they can kind of choose what they want to cook.

Speaker 1:

So I know you haven't seen the footage yet, but when it does come out you're going to see it. But we did a real highlight on that custom stove, the gas one that you've got in there. That thing is so gorgeous I don't even want to know what that sucker cost.

Speaker 2:

I'm sure it wasn't cheap.

Speaker 1:

But I'm talking more of the space how you did the spice racks on the side and guys, you can see it right there in that little alcove where the stove is. They actually built in spite spice racks on the sides. It's got the pot filler, it's got that. What did you call the the skull?

Speaker 3:

disquoval disquoval yeah, that's and and honestly so we've done this the what I I like to call this is like a grotto style hood, so where it comes down to the countertop and it's more inset. We've done three of those on customers houses too, in the last year. It's something that's kind of I think in the next two to three years you're going to see a lot of this type of stuff on.

Speaker 3:

That's our biggest thing is we really try to which my wife is amazing at staying ahead of the trends right so, like a lot of the stuff that we do is dareful, but almost every time, a year, two years later, you know these national designers hey, this is what's on trend. Oh, a year or two years later, these national designers hey, this is what's on trend. Oh, I built that two years ago.

Speaker 1:

Do you want to hear something crazy? So now the next picture up is showing the front windows and it's focusing on the fireplace. And you talk about being ahead of the game, guys, that fireplace, that's wood slats as the ambiance, or whatever. What do you call that?

Speaker 3:

around the fireplace, so that what that's? So that's the squoval, uh, framed fireplace which I framed myself because my framers couldn't understand how to do it, so I got in there and framed that and then that's a pole wrap, is what that's called?

Speaker 1:

is that's an oak pole wrap that wraps around that for the full wood surround on that fireplace and then I don't think I have a picture in here, but when you actually walk into the house, it's a split entry which blows my mind. It's an incredible split entry.

Speaker 3:

I feel like it's almost like that railing that's in that split entry is a custom-designed railing. I'm talking about the sitting.

Speaker 1:

Oh, the little mud bench, the little mud bench, and the same exact backdrop is on the mud room or the mud bench that's on the fireplace.

Speaker 3:

And the end of the hallway and the niches in the master. So that pull wrap is kind of a theme that's carried throughout the home.

Speaker 1:

Okay, so I got the front of the house out, as you can see, guys, full bank of beautiful windows. I mean the views and just the openness and the natural light and the oh my gosh, how about that family room? On and on and on.

Speaker 3:

How about entertaining in that house? Would be pretty amazing, right.

Speaker 1:

So cool and I mean he opened up the entryway like big time. Oh yeah, it was actually kind of funny. He's so smart because he's got before pictures like big, nice printed pictures all over the house of what it looked like before, so you can actually stand in a spot and hold the picture and look at it and go check that out. Yeah, but uh, on the very back of this and again it's it's it's hard to explain this to you guys without a visual, but on the very back of this house, off the kitchen, there was an illegally built space or addition, that was basically cantilevered over the back so it covered the basement coming out and they took that completely off and turn it into just a beautiful, gorgeous covered deck and and it just opened up everything.

Speaker 3:

Speaker 2 yeah, and a lot of work. Like people don't realize the amount of work. Like the slider door that went from the old house into that was where that range is now, so we had to close that in re-brick the back of the house, plus there was a window on the other side.

Speaker 3:

Yeah, so we had to re-tie new brick in seamlessly with the old brick. Just a lot of this stuff. I mean the basement none of the windows met egress, they were small. We had to cut the foundation to get bigger windows in the basement, and just these things that go through to do stuff properly. When I do something, I want to hand the keys over to someone and say, hey, this is pretty much a brand new house at this point. This is going to last the test of time, just like a new house.

Speaker 1:

So I really Tell us what you were telling us about the electrical just the electrical.

Speaker 3:

Yeah, just the electrical. Super scary. The previous owner had thought they were a DIYer. We actually pulled wires out of the attic that were full charred because there was too many circuits running on a singular, well, too much load on a singular circuit. Anyways, we stripped it just to pull new wire in the house, not including any outlets, just the Romex being pulled almost $17,000.

Speaker 3:

So big money right but you want to make sure things are done right, especially when you're building a house of this caliber or remodeling a house of this bro, big cojones dude you got.

Speaker 1:

This is a big boys game, yeah, we were talking about this in my office earlier about. You know it's like gambling if you don't. If you don't gamble the big dollars, you're not going to win big. It's the same with these houses, you know, but man scary he doesn't believe that way he's.

Speaker 2:

He says he thinks that's the only place to play yeah, he does.

Speaker 3:

I have an abundance mindset and, honestly, at the end of the day, like I feel, I like to stay in that. So I mean, majority of my projects are 1.5 to 2.5 million dollars. That's kind of where I like to hang out, because I can deliver a very high quality product and, just to be frank, the numbers are there, right, they work out well.

Speaker 1:

so if you're an agent out there and have a client that actually fits this mold which it's, it's it's not a very big mold there's there's very few people that that do what you do and you're friendly to agents.

Speaker 3:

Yeah, I love work. I mean it's my background in being an agent and still I mean I just finished my CE and renewed my license last week.

Speaker 1:

I'm still an active agent. Most builders don't like us.

Speaker 3:

Yeah, I know they don't. Yeah, and I know that because I come from a background of working with builders that didn't like when I brought agents on the other side of the deal, right, right, right. And so when I started Vibe Homes, I was always going to be an agent friendly builder.

Speaker 1:

That was just something that was very important to me and it's important to us because, let's be honest, none of that starts for you without us Totally.

Speaker 3:

I mean two of the big build, two of the multimillion dollar build jobs I had last year. Two of them were brought by eight. Two of the five homes were brought by agents and I loved working with those agents and those agents are now still out there hustling to get me more because they loved working with me too and their clients are so happy Plus what we learn through the whole entire process.

Speaker 1:

That's what I'm like. I would love to be involved in this, just to see the process.

Speaker 3:

Well and for and for agents out there who have clients that are looking in this upper range. It's smart because, like perfect example, I'm building a house right now in East Draper. The clients purchased the lot for about $450,000. The clients are paying me about $1.5 million to build this beautiful home.

Speaker 2:

Before we even broke ground approved the house, had appraised the house at 2.5 million dollars they already have 500 000 equity before we've even broken ground you didn't change the price and grab all that no, no, that's so no because I'm a cost plus builder.

Speaker 3:

Everything's fully transparent, all right is that one where?

Speaker 1:

uh? Is that one that that an agent brought to you?

Speaker 3:

so funny enough. That's actually my buddy that I'm building it for. That is an agent and he's actually thinking when he got that appraisal from the bank. Now, he's thinking about selling. Now he's thinking about not even moving into this house and selling it as a spec.

Speaker 2:

Is your buddy named Aaron.

Speaker 1:

No, okay, I have a neighbor that is an agent that's building a house. That's why we asked in draper I'm like what so yeah, so if you're an agent, or if you're, if you're flat out, too friendly of them to be the right uh, anyways, we uh any of you out there that are actually looking that either want to do a full-on renovation of your current property, high-end. Let's stress that there's plenty of other guys out there that are willing to do a normal.

Speaker 3:

Yeah, go in and knock out a kitchen or something. I'm not willing to scab something together when I go in. I'm trying to turn a house into a new house.

Speaker 1:

Yeah, it's your masterpiece. Each one is and all I can say, guys, if you haven't been through this house on Robidoux, if you want us to take you through it, call me, I'll take you through it. This place, I'll sell it for you, bud.

Speaker 3:

It's an incredible house.

Speaker 1:

And often he's offering a full commission to the agent for selling it.

Speaker 3:

Yeah, Full commission which.

Speaker 1:

I love because I am not a discount freaking agent.

Speaker 3:

You want to know what In 2019, when I started to see those trickle in and those 2.5s and those type of things, I just was like what are we doing?

Speaker 1:

Like this is the bastardizing, the entire industry, and then you got these companies out there, like homey, and and those and they just we're not supposed to say that word.

Speaker 3:

Really, yeah, I know, you know, well, it is what it is and that's the reality and I didn't create their freaking no yeah not me, it's they really just don't offer. I mean, if you've ever done a deal with homie, which is a nightmare, it's a nightmare right. Every time you call, you get a different person. Yeah, so it's just it's it's a nightmare, right, every time you call, you get a different person. Yeah, so it's just, it's a nightmare trying to get done.

Speaker 1:

Dude call. Hang on, Wait a minute. Call would be great if. I could actually talk to a freaking person. I did an entire deal, never talked to him one time. Yeah, it was all 100% through text or email.

Speaker 2:

If you're a seller, it feels just like that. By the way, yeah, john.

Speaker 1:

Beckerts Jr, if you're a seller, it feels just like that. By the way, yeah, yeah, yeah, they have just as much trouble as us that are in the industry.

Speaker 2:

John Beckerts Jr. But it's super inexpensive and somebody that's all they care about sometimes, hey, so if you're that, no you're not our client.

Speaker 1:

If you want to go and cheap change your biggest asset that you have, knock yourself out, but we're not going to help you with that yeah, I think it's.

Speaker 3:

I think in today's day and age, it's crazy to not have good representation on both sides.

Speaker 1:

Yeah, dude, I use the analogy all the time if you had brain cancer, would you go start shopping freaking doctors to find you the cheapest, and and and who's going to give you the best deal? Yeah, hell. No, you're going to go find whoever the best doctor is, no matter what it it costs, because it's your life. Well, most of these people have spent their entire life either buying smaller, building up, building up, building up. It's by far their biggest. I mean, I would say probably 98% of people out there. Their biggest asset they own is their home, yeah, and yet they want to shortchange and cheapen when it comes to to trying to sell it or go buy a new one. I know makes no sense to me, man, especially when you got guys like us that will actually do our job and are passionate about it and you know we'll fight for them and and make sure it runs smooth and there's no issues, and on and on and on. It's a big deal.

Speaker 2:

So just out of curiosity, I know we spoke about this off air, but the average Joe would need to come in and have a bunch of cash to be able to come do this kind of a thing. But it sounds like there's new financing options.

Speaker 3:

Yeah, there is, everyone's getting. Really. All the banks are kind of stepping up right now. Like we had spoken, I think Mountain America credit union and a few other lenders are stepping up to offer these programs to help people afford to be able to remodel their homes without having to go and get like a key lock or something like that They'll actually value the home. Or a construction loan, yeah, or, and honestly, like I've done loans now at this point with pretty much every lender in the Valley and Mountain America Credit Union on the construction loan of things, I feel like I'm plugging Mountain America right now. I should get something from this.

Speaker 1:

I don't have a graphic for them, I know.

Speaker 3:

So they have a one-time closed construction loan right now. They can wrap the lot into it and they've actually had this for years and I've had lots of clients do this. It's 18 term without you need for any extension, so there's plenty of time to build the home. Um, unless we're talking about, you know, a 15 000 square foot home may take longer than 18 months, but anyways, they lock you the one time close and then during that 18 months when you're building the home, if rates come down at all through that period, they'll relock you at the lower rate for what what that doesn't.

Speaker 3:

I don't even understand the product, but it's like unbeatable they'll yeah, and what?

Speaker 1:

what is their control over it?

Speaker 3:

zach is as, as you're going through the process I mean they the honestly the draw process and everything with them is is very seamless, like I love as a builder. I love working with them and I've worked with a lot of I mean probably 10 different banks and credit unions in the Valley and for me, I think Mountain America is the one that the other lenders need to try to follow their program because it's easier, safer for the clients and it's better for the builders.

Speaker 1:

Dude, you should have told me I would have grabbed a graphic and thrown it there for them?

Speaker 3:

Yeah.

Speaker 1:

Mountain America. We're going graphic throw up there for them. Yeah, mountain america. Yeah, we're gonna send this to you through that cat right there. We are the agents that will go out and find these clients for you.

Speaker 3:

So let's chat yeah, and like, and, and, if anyone and and it doesn't have to be a three million dollar custom home, I think even if you're in that range of like a 1.5 million dollar budget, I still think that you're going to walk into the most amount of equity. Building new, I've always been. I mean, I've been doing new houses now since 2015 and I've been a big believer ever since then that if you want instant equity, no matter what the market's doing, building is probably the best way to go. But you have to have a builder who knows how to build with value. You can't obviously go and hire a builder that builds at $400.

Speaker 1:

That's going to charge you top dollar and skimp here and skimp there.

Speaker 3:

Yeah, so it's just and there's really good builders. There is Like there's some really good builders, but those builders are more for the $3 million to $5 million price point because those clients don't care if they walk into equity, whereas being able to deliver that equity in that one to $3 million range some big equity. You just need to find a builder that can deliver the value.

Speaker 2:

That's awesome.

Speaker 1:

Yeah, you know I like your attitude, bud, it's, it's, it's not just all about the dollar and what you're putting in your pocket, and I mean just like this whole thing with mountain America, where they'll actually they'll, they'll adjust the rate if it does come down. You know, you, you doing custom builds at, at at cost plus 10, and taking care of the agent.

Speaker 3:

Yeah, totally taking care of the agent. I mean that's what we, that's what we need to do is, like I said. I think it goes all the way down to. I mean, I've been an entrepreneur since I was 15 years old and I think just having an abundance mindset, I think the scarcity mindset gets in people's way. I don't look at these other builders as my competition. There's plenty of pie in the valley.

Speaker 1:

That sounds familiar.

Speaker 3:

There's plenty of all that. We just need to do our jobs, and do our jobs right, and be fair. Yeah and be fair. And then I mean I, right now, I mean I'm lucky enough to where we pretty much work on referral. I don't spend hardly, I spend no money on marketing, you know. And so we've gotten to a point. You know we have five star google reviews and I'm proud of that, you know.

Speaker 3:

I've you should be those type of things and I just try to really stand behind, create lifelong relationships with my clients. I mean, mean, that's really what I. I always tell them, I don't care what you think about me now, but I want you to love me when your house is done.

Speaker 1:

Oh, I like that. You know what I mean? Yeah, no, that's kind of our uh, that's kind of our philosophy with our clients as well. We, we created a system called the VIP 50 and it's basically you're taking 50 people in your, in your sphere of influence, and you are showing up for that 50 people, man. And it works, dude, because we're a 100% referral-based business.

Speaker 3:

Yeah, that's the way we all need to be.

Speaker 1:

I agree, you know what I mean Earn it.

Speaker 3:

And times like this through the last six months to a year. It really weeds out the guys who don't operate like that. That's really what happens.

Speaker 1:

Like it, like it, like it. Man. Well, this cat's a cool cat and I, like I said, I just met him yesterday because I I called him and bugged him and and he was gracious and and and totally open to us going in there with the film crew and and making it all happen, and and I'm I'm excited, I'm really excited for you to see the finished product yeah, yeah, I am too Like I said, it turned out better than I could have expected.

Speaker 3:

I mean, when I first seen it, I mean that's obviously my wife behind it. She's like, really, man, it's incredible. I mean really that thing should be in the parade of homes. That's the level that that house is it should be in the parade of homes.

Speaker 1:

That's awesome, dude of homes. That's the level that that house is. It should be in the parade of homes. That's awesome, dude. Totally agree, man. Uh, we featured a house, or I featured a house on on my social media with uh tiani shoemaker. I asked you about her yesterday and this house is just off a foothill same caliber. They went in, they spent I mean four or five hundred thousand, I mean did everything and it, it. It really speaks to to people like you guys out there that are that are making this product and, and you know, making it at a fair price.

Speaker 3:

Yeah, yeah, trying to that. That's the goal, right, the goal is is to try to do it, but not rip people off, like exactly, get people into a nice home.

Speaker 1:

Yeah, I mean this house has, has tons of of parking and the street is a good wide, I mean killer street.

Speaker 2:

Love the neighborhood, yeah I liked all the light with the windows and, oh, the windows are amazing.

Speaker 3:

The view out that front family room, just of the mountains right, there it's and it is being and being south facing. I mean it's got. It's got so many things going it does and it's on, I think a third of an acre. Third of an acre which is hard to find right there. A lot of those houses are only on quarters, so plenty of room. If someone wanted to put a pool or build a shop off the side of the house, I mean, there's room for it, it's got it all.

Speaker 1:

Just pull out 1.9 and call the cat Yep for sure, which I think. It's a killer deal. That is a killer deal, Go back.

Speaker 3:

That's only 374 square foot and a couple months ago nothing in that area was selling for under about $415 to $420.

Speaker 2:

So I've already You're passing value on it.

Speaker 3:

Yeah, I mean we're really passing value as soon as the market, but we all know as soon as these interest rates come down.

Speaker 1:

That's going to be a $2.2 to $2.3 million house like that. And here's what's funny In our filming yesterday and my son will probably kill me for saying this because I'm giving away a little bit from what we just filmed but one of the spots we had yesterday was about the least we brought you in and talked to you about the least valued undervalued area and the overvalued area. And I'm just telling you at 374, is that what you said? Yeah, compared that to the backside of the mountain Park City, oh yeah.

Speaker 3:

Overvalued. Oh yeah, major, major, we're talking $1,000 a foot, $1,500 a square foot. I mean, I just told you about that house for $32 million 20 minutes is the difference oh yeah, and those people up there live in the houses two weeks a year.

Speaker 1:

Right, yeah, right, and it's all just so staged for Christmas, keeping up with the Joneses, because I have the zip code.

Speaker 3:

Well, you know the colonies right there on the Dark City. They're only allowed to live in those houses like three months a year is what someone told me. One of my buddies framed a bunch of houses up there and what's the rest? It has to be unoccupied the rest of the year. You're not even allowed to live in the house full time if you want it. What the fub I got to do some research on that, but it's crazy.

Speaker 3:

I can't be true. As you ride up the resort, all of the houses are vacant. They're all sitting empty.

Speaker 1:

So tell me, in your opinion, what is the most overvalued city?

Speaker 3:

oh, overvalued city, city or area here in utah or here, here in wasatch front, wasatch front, so just right here, here in northern ut Okay. Northern Utah.

Speaker 1:

What do you think is the most overvalued real estate?

Speaker 3:

Well, yeah, it's got to be up in Park City. If we're going to talk about Park City, it has to be Park City, midway, heber. I mean because you've got like the Victory Ranch right. You've got cabins up there for $20 million.

Speaker 2:

Red Ledges.

Speaker 3:

right, you got cabins up there for 20 million dollars it's like, but red ledges, right, yeah, colony, perfect example, red ledges, that's one that so do you agree with me?

Speaker 1:

is that what I'm hearing?

Speaker 3:

yeah, 100 what I said they are value shopping.

Speaker 2:

They're there for their.

Speaker 1:

Yeah, I understand that and and understand it's not. I'm not trying to pick on them, I mean I sell real estate there I'm not trying to pick on them, I'm just, you know, I it was asked to me and I'm and I'm curious it has to be up there.

Speaker 3:

I mean I, when you're spending fifteen hundred dollars a square foot to be, yeah, 20 minutes, insane, yeah, I. Just those prices are. I mean they're having trouble with it right now in park city to where everyone who works up there. Nobody lives up there because people who work in the city can't afford it.

Speaker 1:

Yeah, it's like turning into california oh, it's it up there because people who work in the city can't afford it. It's like turning into.

Speaker 3:

California. Up there is already California pricing, but there's a lot of builders up there who are also capitalizing on that.

Speaker 1:

Okay, so next question, most undervalued city, undervalued city.

Speaker 3:

Right now, I'm curious what you say, undervalued. Right now this is going to be crazy, but it's probably and we're looking on a long-term scale it's probably going to be places like Eagle Mountain, places like that, to where you can still pick up stuff super affordable. But I feel like long-term there's going to be crazy growth in those areas. Oh for sure, oh yeah, I'm thinking of the areas that have the most potential for growth, I would have said Harriman. Five years ago Harriman's already gotten super expensive.

Speaker 2:

It's already there. Yeah, so it's yeah, some of the Between Harriman and West Jordan.

Speaker 3:

Yeah, tooele is having issues because they don't have the water Right.

Speaker 1:

So I mean that whole valley out there. Yeah, it's not just.

Speaker 3:

Tooele it's. They're going to have building moratoriums because of water issues out there, so it's going to slow down out there because of water. So, yeah, I think a water impact fee out there might be like $20,000 on a house right now.

Speaker 1:

Oh my gosh. So do you want to know what I said was most undervalued? Let's hear it Midvale, and I'll tell you why. Here's my whole breezing. You've got Holiday, you've got Cottonwood Heights, you've got Sandy Mill Creek, all surrounding Midvale and yet in Midvale you can still buy a house. Yes, you can buy it. There's homes in Midvale that are at the higher end. We're in Midvale right now. There are homes that are within one or two blocks of any of those cities. I just mentioned that. If you, if you crossed over that line or border, if you, if you went into a different zip code, it's going to exponentially. I mean, I don't, I don't know how much more of it.

Speaker 3:

It's a lot I mean, you could say that for white city and sandy yes, all right, I mean yes right in the middle of sandy there's a pocket of super cheap homes. Yep, you know what I mean. So there is those pockets.

Speaker 1:

But then you go to the west side or even central Midvale and it's great pricing. I mean you can fit almost any budget in Midvale.

Speaker 3:

I think the biggest thing that's going to hold midvale back is the move up. Buyers that have kids, that are looking for what like for what school. I think just the I mean the- schools, the schools, I think that's going to be the biggest thing.

Speaker 3:

That's good and because people want the newer remodeled I mean they just did crescent and sandy they're you know they're going through and trying to remodel some of these schools and it's paying off, but I think that's the biggest I know for me, like I got three little boys, like schooling is very important yeah, I love the schools that they are slated to go to god I mean, like I like that's super important to me and I tell my wife all the time I don't think I'd want to move very far because I want the kids to go to the schools.

Speaker 3:

You, you know what I mean.

Speaker 1:

You know, I think, as far as schools and again, if you don't agree with me, tell me, it's just an opinion but our schools here in Utah far, far, far exceed Even our worst schools, far exceed what other schools are in other states and communities.

Speaker 2:

That's one of the draws to Utah, for sure, I think.

Speaker 1:

Utah as a whole. Our school system as a general is pretty awesome.

Speaker 3:

I'd agree, I'd agree with that, but I mean but again.

Speaker 1:

I mean, it's your kids.

Speaker 3:

Yeah, and when people are looking for lots to build a custom home on. I know schools comes up frequently.

Speaker 1:

It does. It does Especially high schools yeah.

Speaker 3:

Oh yeah, High schools are big, you know.

Speaker 1:

are you at Alta? Are you at?

Speaker 3:

Skyline Are you? Yeah, all those yeah.

Speaker 1:

They all come into dude. It was such a big deal back when I graduated, you know I had I had, so many choices, it was either it was either the Malad dragons or the Malad dragons.

Speaker 3:

Yeah, yeah, I think, I think dragons, yeah, yeah I think, I think I think here locally, whether you lived in harriman, south jordan, west jordan, I think, pretty much I think there was jordan and they let you school shop and there was bingham up in old bingham up in copper right right side, so like there wasn't. Yeah, it was, yeah, a whole different. And my dad went to the old bingham and tells me stories about them drag racing out on back.

Speaker 1:

Oh yeah, really yeah, dude, I grew up in Millad, idaho, and I was in the top 50 of my high school class, Because there was only 50. There was 42. Okay, okay, okay, I figured there was something about that. Don't ask me what number I was it was definitely a double digit.

Speaker 1:

That's funny. The Perry Dean hadn't been. He was in the works at that point in time, oh my gosh. So anyways, man, it's been fun chatting with you. You know, I'm really glad I reached out to you yesterday, dude. You've got a lot of knowledge and I love your attitude, and I love your attitude about just real estate in general, and I want to do some deals with you, man.

Speaker 3:

I'll take one second too, just to talk about if anyone wants to get involved. I sit on the chair for the young professionals for the Home Builders Association and I'm taking over community service and I'm doing a full scale top to bottom remodel right now. We're going to be starting in a couple weeks right off of 8600 south 7th east ish for a project called the milestone project. Okay, to where?

Speaker 1:

um, it's going to be full charity, so they're not going to pay a dollar milestone actually what they do is they take um homeless youth, so anyone 18 to 21 so it's going to be a home for for the youths to have somewhere to get them off the street. It already is.

Speaker 3:

So it's already been. They already have a couple houses. This is just one of the old houses. It's really falling apart and it's really kind of struggling. But so we're, we have the boys moving out in the next like couple of weeks and then we're going to remodel it, we're going to put the house in the parade of homes, so it is going to be featured on the parade of homes and then just more to raise awareness. But this, the milestone uh project, is something that I I keep. I I hope governor cox gets more involved with and I hope that. So we're calling you out. Yeah, it is because so you have uh kids who come out of foster care, you know, and they don't have a job, they age out of foster care you know, and they don't have a family.

Speaker 3:

They age out. They age out of foster care. After they age out of foster care, 48% of these kids are either incarcerated or living on the streets within 12 months. Wow, so what this does is this house gives the kids somewhere to live. It makes them get a job. The kids pay rent.

Speaker 1:

They've got direction, they make them get a job.

Speaker 3:

They make them do these classes, pay rent all the got direction they got. Make them get a job, they make them do these classes. They can live there for up to 18 months or 24 months. Then they take all the rent. They give it to the kids and they place them and they give them all their rent back. They give them their furniture, that they put in, everything they put them in a, put them in like an apartment or something, make them keep their job. This, this, this milestone project, has a 92% success rate that after five years these kids still are holding down their job and have their own and have their own place of living. And all of that and it saves the state there. Right now, they have 19 boys per year is what they have, is what they're able to do between their houses, and just those 19 boys saves the state three million dollars annually on what those kids would do if they ended up being homeless there's your numbers, gov.

Speaker 1:

Wow, okay, I got one question so I need people to.

Speaker 3:

How do we get involved? So it so right. I actually had a meeting this week with the, the. I forgot her name, but she's the head of the board. She's the president of the board of realtors right now.

Speaker 1:

Okay, so, and Don Stevens yeah.

Speaker 3:

So what we want to do is we want to get, we just we need funding. If anyone wants to donate, it's a five oh one, C, three or if anyone knows, um, just our next mixer plumbers how about that. Electricians or anybody like that. Yes, we do and donate stuff, all that kind of stuff. Got it all and we just want to spread the word about how incredible this milestone project is, because these houses should be being built all over, everywhere.

Speaker 3:

They shouldn't just be being built here, they should be being built in Utah County, because this is just a Salt Lake County thing and crazy statistic is right now.

Speaker 2:

There's more than 19 kids.

Speaker 3:

Just in Salt Lake and Davis County alone, there's over 1,000 high school seniors homeless right now 1,000? 1,000 high school seniors homeless right now, living on couches. I seriously don't it just floors me.

Speaker 1:

I'm so oblivious. We want to stop homelessness right. We want to help Amen.

Speaker 3:

Why aren't we solving it where it starts? Because, that is a lot easier than after they've been living on the street for 20 years.

Speaker 1:

Oh, now, right now.

Speaker 3:

Yeah.

Speaker 1:

So, dude, you didn't know what you were getting into when I called you yesterday.

Speaker 3:

This is great Wow.

Speaker 1:

We're sucking you all the way in dude.

Speaker 3:

All the way in dude. All the way and this is a small. I own another home building company called Collective Build and Design that we build custom luxury cabins, mostly focused in Garden City. We can do, I mean we could have multiple episodes Up by Bear Lake. Yeah, we build up by Bear Lake that company. Same thing, a lot of value. The cabin that we just finished between the lot and cabin. The client's paid about $900,000. It appraised a couple of weeks ago for 1.4 million. They're walking into 500,000.

Speaker 1:

500,000 in equity straight out.

Speaker 3:

Finished out straight out.

Speaker 1:

Well, buddy, we do a mixer every single month. The mixer is based around Local charity, local charity, which we're going to have yours as our February mixer. Okay, we do it the second Thursday of every month. So we want to get you and we'll talk off air. But I'm just telling you, as long as Aaron's cool with that, I love it. We're going to make sure that you're our charity for February and we'll start promoting it. We put out a newsletter. I mean on, and, on, and on and on.

Speaker 2:

You know what. There's a couple of the charities we've run into that we I think needs to be like a quarterly recurring.

Speaker 1:

Well, yeah, I mean, we've already done the coat drive, we've done the food drive. Brendan's as well, brendan's, you know it's for it's a program that helps them deal with it and and get over it, and this guy came up with with it's basically a virtual reality where they play a game and it helps them get over their PTSD. And and previous to him doing this, it would cost a vet and out of pocket was 40 grand to partake in this program, and now it's it's the cost of a pair of vr goggles, wow.

Speaker 3:

And a video game 500 bucks, that's incredible.

Speaker 1:

isn't that cool? That's super cool, yeah, so anyways, uh, we do these mixers. That's the reason we do these mixers, and so that we can, so that we can network with other people, whether it's other, there's no competition in what we do, man, no.

Speaker 3:

It's we're all in, we're all in, we're all in, we're all in this together. We're all in this together.

Speaker 1:

I don't care if you're an agent in our brokerage or an agent somewhere else. Join us, man. The more the merrier, the more money we can raise for these awesome, awesome, awesome programs. Yep, that I just love it.

Speaker 3:

I get the tingles. Dude, you have the abundance mindset. Yep, that's all what it is right? We're all in this together. Amen, all in this together.

Speaker 1:

Dude, you're a cool cat man. Thanks for coming in. Man, I'm so freaking happy I called you yesterday, Me too man, me too. Okay, well, people, we've yakked long enough. We just keep getting longer and longer. Dude, we've got a lot of air, so we appreciate Zach coming on and being our guest, and more to come from this guy, for sure. And again, if you haven't subscribed, subscribe. Just go to our YouTube channel, beards on the Street and subscribe, subscribe, make this thing grow.

Speaker 2:

Make it grow. One last shout out to Gabe.

Speaker 1:

Oh, hey, hey.

Speaker 2:

Gabe.

Speaker 1:

Aaron's boy took the test yesterday and passed it For real estate Going to be a real estate app Third or fourth generation of stressed out and hey you, little punk. I sent you a message and said when are we sitting down? And you are ignoring me. Better answer I'm not your dad. He's sitting down and you are ignoring me better answer.

Speaker 1:

He's got like three different brokerages chasing yeah, well, there's only one yeah, yeah right here and there's only one team right, that's awesome so, anyways, guys, we really appreciate any of the any of you that uh have been.

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