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Pregnancy & Postnatal Entrepreneurs Collective Podcast
The Pregnancy & Postnatal Entrepreneurs Collective Podcast, in conjunction with Your Birth Biz, is a podcast for birth and postpartum professionals who want to grow sustainable, ethical businesses without burning out or losing themselves along the way.
Hosted by Niamh Cassidy, childbirth educator, IBCLC lactation consultant, and business coach to birth workers, this podcast sits at the intersection of business, birth work, values, and real life.
Niamh started her own perinatal business as a side hustle while working full-time in social care, and knows first-hand how challenging it can be to fill classes, attract clients, and stay confident when everyone else seems to be “doing better”. She’s been through the comparison spiral, the over-consumption of business advice, and the frustration of learning from business spaces that don’t understand the ethics, boundaries, and responsibilities of perinatal work.
Through years of learning, testing, adapting (and unlearning), Niamh has built a fully booked lactation practice and successful education and coaching business — without resorting to fear-based marketing, unethical tactics, or stepping away from client work she loves.
This podcast is a mix of:
- Solo episodes on business, mindset, visibility, boundaries, and sustainability
- Guest conversations with birth workers and women in business
- Panel discussions exploring nuanced topics at the crossover of business and birth work
Expect honest conversations, thoughtful critique of “one-size-fits-all” business advice, and practical insights you can actually apply to your own practice.
If you’re a doula, lactation consultant, antenatal educator, or perinatal professional who wants to grow a business that feels aligned, ethical, and genuinely supportive — you’re in the right place.
Pregnancy & Postnatal Entrepreneurs Collective Podcast
Building your Freebie Funnel
In this episode Niamh chats with Crystal Bantel, affectionately known as Your Tech Fairy. They discuss everything you wanted to know about email marketing and freebie funnels including:
- What is email marketing?
- What are the benefits of email marketing?
- How do you get started?
- How to nurture your subscribers
- Using email marketing to book clients
- Making the tech side easy
Crystal specializes in guiding neurodivergent entrepreneurs through the maze of online business tech and design. With a strong focus on those with ADHD, Autism, C-PTSD, POTS, and other chronic conditions, she offers a range of services such as website design, and email marketing course, and a comprehensive 1-year group program for neurodivergent business owners who don’t feel tech savvy. Crystal is dedicated to making email marketing, social media presence, and website creation, accessible and manageable for everyone. Through her program, she aims to transform the overwhelm of tech and design into a journey of empowerment, enabling her students to build their online presence with confidence and authenticity.
https://crystalbantel.com/
Your Tech Fairy on Instagram
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