How to Grow Your Business With Instagram w/Ruthie Sterrett Artwork

Powerful Women Rising - A Business Podcast for Female Entrepreneurs

Welcome to Powerful Women Rising, a practical, relationship-driven podcast for female entrepreneurs who want to grow their businesses without following someone else's rulebook.

Hosted by Business Relationship Strategist Melissa Snow, each episode focuses on what it really takes to create sustainable business growth - strategic networking, visibility built on trust, thoughtful marketing and making smarter decisions as your business evolves.

You'll hear candid conversations with experienced entrepreneurs and experts, along with real-world insights to help you cut through the one-size-fits-all advice, avoid wasting time and money, and build momentum in a way that feels aligned and effective.

If you're ready to stop chasing shiny objects and want to grow your business with integrity, clarity, and intention, this podcast is for you.

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Powerful Women Rising - A Business Podcast for Female Entrepreneurs

How to Grow Your Business With Instagram w/Ruthie Sterrett

January 02, 2024 • Melissa Snow - Powerful Women Rising, LLC • Episode 47

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Does social media feel like a necessary evil when it comes to marketing your business?
Ever feel like you should be on Instagram too, but can't bear to add one more thing on your to-do list?
Maybe you're on Instagram, but you're still wondering what the point is because it's not actually converting to clients and dollars...

In this episode, Ruthie Sterrett, a totally brilliant Marketing Strategist dives deep into all things Instagram.

We talk about whether your business really needs to be Insta-famous and Ruthie shares the magic of her "nine-grid layout," which turns your Instagram profile into a mini-website that wows your audience.

Ruthie's approach to Instagram is not just about scroll-stopping, but also relationship-building. Yes, you heard that right - nurturing your audience and converting them into loyal customers without feeling like a sleazy salesperson.

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To learn more about the Powerful Women Rising Community: https://powerfulwomenrising.com/joinpwrc

To connect with Melissa and Powerful Women Rising on Instagram: https://www.instagram.com/powerfulwomenrising/

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Episode Highlights:

(03:50) Why social media alone is not a marketing strategy!

(10:33) Is it necessary for your business to have a presence on Instagram?

(19:30) Utilizing the nine-grid layout to create a mini website for your business on Instagram.

(27:28) Ruthie's top tips for creating content on Instagram that nurtures, converts, or achieves both goals?

To connect with Ruthie and learn more about The Consistency Corner:

Website: https://www.theconsistencycorner.com/club

Instagram: https://www.instagram.com/theconsistencycorner

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Connect with Your Host!

Melissa Snow is a Business Relationship Strategist dedicated to empowering women in entrepreneurship. She founded the Powerful Women Rising Community, which provides female business owners with essential support and resources for business growth.

Melissa's other mission is to revolutionize networking, promoting authenticity and genuine connections over sleazy sales tactics. She runs an incredible monthly Virtual Speed Networking Event which you can attend once at no cost using the code FIRSTTIME

She lives in Colorado Springs with two dogs, her soul cat Giorgio and any number of foster kittens. She loves iced coffee, Taylor Swift, and Threads.