The NAGAP Report
The official podcast of NAGAP, the Association for Graduate Enrollment Management.
The NAGAP Report
Leveraging Content and Inbound Marketing in Graduate Enrollment - S3 E9
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NAGAP Report
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Season 3
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Episode 9
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Join us for part two of our first conversation with our new The NAGAP Report cohost, Lauren McGowan. After discussing the importance of altruistic marketing in graduate enrollment, we take a deeper dive into what it takes to develop valuable content for prospective graduate students, deploy it in a multichannel strategy, and leverage inbound marketing tactics and SEO to maximize awareness and engagement.
Learn more about NAGAP, the Association for Graduate Enrollment Management, at www.nagap.org.