Station Bizz - Uncovering the human side of businesses

The power of emotional marketing - creating lasting impact

September 19, 2023 Kalpita and Sarmistha Episode 6
The power of emotional marketing - creating lasting impact
Station Bizz - Uncovering the human side of businesses
More Info
Station Bizz - Uncovering the human side of businesses
The power of emotional marketing - creating lasting impact
Sep 19, 2023 Episode 6
Kalpita and Sarmistha

In this episode of Station Bizz, we're diving deep into the ever-evolving world of marketing. Today, we're thrilled to explore the game-changing concept of 'Emotional Marketing.' In our fast-paced digital age, marketing has transformed beyond products and prices; it's about forging genuine connections, igniting emotions, and making a lasting impact. Join us as we unravel the psychology behind emotional marketing, share real success stories, uncover the latest trends, and equip ourselves with tools to create truly resonant campaigns. Our guest today, the award-winning marketing leader Bhuvana Subramanyan, with over 27 years of experience, believes the best marketing strategy is care. She's not just a marketer but a mentor, environmentalist, and advocate for women's empowerment. Let's explore the magic that unfolds when marketing meets emotions.

Show Notes

In this episode of Station Bizz, we're diving deep into the ever-evolving world of marketing. Today, we're thrilled to explore the game-changing concept of 'Emotional Marketing.' In our fast-paced digital age, marketing has transformed beyond products and prices; it's about forging genuine connections, igniting emotions, and making a lasting impact. Join us as we unravel the psychology behind emotional marketing, share real success stories, uncover the latest trends, and equip ourselves with tools to create truly resonant campaigns. Our guest today, the award-winning marketing leader Bhuvana Subramanyan, with over 27 years of experience, believes the best marketing strategy is care. She's not just a marketer but a mentor, environmentalist, and advocate for women's empowerment. Let's explore the magic that unfolds when marketing meets emotions.