Reside Platform Podcast
Welcome to Reside Platform Podcast! Join us as we discuss all things real estate and business related. As four entrepreneurs who own real estate companies in tech, investors, real estate, and management, and eight-figure coaching companies, we offer unique insights and expertise on the latest trends and news in the industry. From marketing strategies to client acquisition, we share our experiences and tips on how to succeed in the competitive world of real estate. We also explore current events and trends that impact us all, providing valuable insights and actionable advice for listeners. Join us for engaging conversations and practical advice on how to thrive in the fast-paced world of real estate and business.
Reside Platform Podcast
Ep 44 | Listing Power Tools and The Future of Real Estate | with Robert Palmer
Learn more about how Reside can get you to #1 in your marketplace: https://residediscover.com/
________________________
In this video, co-founders of Reside Platform Nick McLean and Preston Guyton, sit down with Robert Palmer.
With over 20 years experience Robert Palmer has made it his personal goal to revolutionize the real estate industry. By incorporating only the best technologies and marketing Robert Palmer Companies focuses on bridging the gaps and overcoming the challenges consumers, agents and other industry professionals face on a daily basis.
Whether it is financing, marketing, title or technical needs, Robert Palmer Companies goes above and beyond to deliver top-notch products and services.
Beginning with his venture into the mortgage industry, Robert shares the evolution of his career, leading to ownership of multiple companies by 2023. He breaks down the efficiency-driven model of his mortgage company, RP Funding, offering a glimpse into his strategic approach.
The episode delves into Robert's ownership of the Armada Football Club, spotlighting the marketing strategies behind the team's success. Emphasizing the pivotal role of marketing across all his ventures, Robert provides valuable insights into the methods that have propelled his companies forward.
Listeners get an inside look at the inception and growth of Listing Power Tools (LPT), transforming from a monthly service to a real estate team and brokerage. Robert discusses market changes, challenges faced, and the resilience that has characterized his career.
Discover Robert's methods for client acquisition within the LPT Realty Team, with a special focus on agent-centric marketing. He shares his recruiting strategy and imparts advice for real estate team leaders aiming to foster a culture of success and core values.
In a forward-looking conclusion, Robert predicts the rise of real estate teams and offers insights for team leaders on cultivating a "Sell More Homes" culture. This episode is a condensed masterclass in entrepreneurship, delivering real-world experiences, strategies, and a visionary perspective on the future of the real estate industry.
_________________________
Don't forget to subscribe! - - - @resideplatform
________________________
VIDEO CONTENTS:
00:00 Introduction
02:15 Robert’s Origin Story
13:28 The Armada FC and Marketing
20:40 Listing Power Tools
29:42 Acquiring New Clients & Recruiting Advice
40:20 Growing with a Team v. Solo Agent
_______________________
Show Notes:
Learn More about Robert Palmer at robertpalmercompanies.com/