Property-Porn Stars
Welcome to Property-Porn Stars, the premium property podcast for property professionals who are either working in, or aspiring to work in, the premium home market, brought to you by your hosts David Lindley and Matt Giggs.
The 'Property-Porn Stars' are the guests joining us in the studio, each of them excellent in their own field when it comes to the premium property markets, while the hosts interview them about their approach, what they've learned, and what they would advise for others working in the premium market to add significant value to their businesses.
If the premium property market is a subject you want to learn more about, or even if it is to take some of the insights you will learn here into another market, you are sure to gain lots of value from listening.
On behalf of the show's hosts, David and Matt, we are incredibly grateful for everyone who gives up their time to listen, and we are always eager for feedback on subjects, guests and questions.
Don't forget to the the subscribe button, and thank you for listening!
Property-Porn Stars
Designer Turned Agent #26 Simon Cowie
Simon is a brilliant premium agent, bringing his talent as a designer into the world of agency, not only from a visual perspective but also by creating a formula for generating new business. Simon Gates often uses Simon Cowie as a case study with his clients, and in this episode we go into why, and a load more besides, including:
- How to launch properties, and effectively manage the 'when can you get it on the portals' question from vendors.
- How to use social media as an estate agent...when you hate social media!
- How to gain up-front marketing contributions from clients, and exceed their expectations in doing so.
- Pricing strategies and client retention.
- The importance of branding, and experience, in estate agency.
- What 'the line' is with social media.
- ... and what Selling Sunsets taught Simon about agency...!
Simon kindly shares so much insight in this episode, its one not to be missed.