47. Why do some brands make it & others don't? 50% of brands fail in 5 years: Here's how to make sure yours doesn't!

The statistics are pretty gruesome... 20% of brands fail within the first year, 50% within the first 5 years and 80% within the first 20 years. So how the hell does anyone create a successful business?! 

Here's the main reason why brands fail, and how to make sure yours doesn't.

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