#17 - In this episode our hosts David and Zac outline the new product and brand development process. How much should it cost, how long should it take and what are all the key steps to reduce risk and get everything right first time.

We get asked this question a lot.

How long does it take, how much does it cost and what is the best process to develop a new food/ beverage product from scratch? Regardless if you are a budding entrepreneur, a small - medium business or a large multinational organisation- the same detail applies.

Zac and I have some fun with this one given we are well qualified to get into the detail of this exciting topic.

I hope you enjoy this podcast.

This episode of the Food Mentor podcast is brought to you by Naturally Good Australia’s only natural and organic trade show connecting brands with retail buyers. Do you have an innovative product in the natural space? You can now enter the 2024 Naturally Good Awards. Easy entry, lots of brand exposure, and a chance to win a promotional package to the value of $5k, and more! Find out more or enter here >  naturallygood.com.au/whats-on/awards

David Burns is also the founder of DJB Food Group and Creme design helping manufacturers, brands and entrepreneurs develop innovative new products and brands to supply into retail. Also see davidjburns speaker, because we love talking about this industry.

Would you like to be a guest on our show or sponsor an episode to reach your target audience?
Connect with us anytime david@djbfoodgroup.com