Have you ever wondered how fashion subcultures, streetwear trends, and sustainability intersect? Join us as we delve into these topics with Brooklyn-born Casell, an ardent advocate for sustainability in fashion. Fresh from his immersive experience at the Harley-Davidson Homecoming in Milwaukee, Casell offers enlightening insights into fashion as an expression of identity and patriotism, the burgeoning impact of streetwear brands, and the global influence of fashion from Japan to South Africa.
In our insightful conversation, Casell opens up about his inspiration to create Pace magazine, a platform dedicated to sustainability and circular lifestyle practices. He recalls his experiences at Paris Fashion Week and the wasteful fashion choices witnessed in his native New York City. With Pace, Casell is making sustainability cool and accessible for younger generations, connecting with like-minded individuals, and advocating for a sustainable future in the fashion industry.
As we wrap up our chat, Casell shares intriguing stories about prominent brands and celebrities like Heron Preston and Kanye West. He also reflects on the importance of owning his voice as a writer and bringing a fresh perspective to the industry. Casell then unveils the sustainable business model behind Pace magazine and his mission to share empowering stories that inspire positive change. Don't miss out on this episode where we explore how we can make sustainability fashionable and cool!
Have you ever wondered how fashion subcultures, streetwear trends, and sustainability intersect? Join us as we delve into these topics with Brooklyn-born Casell, an ardent advocate for sustainability in fashion. Fresh from his immersive experience at the Harley-Davidson Homecoming in Milwaukee, Casell offers enlightening insights into fashion as an expression of identity and patriotism, the burgeoning impact of streetwear brands, and the global influence of fashion from Japan to South Africa.
In our insightful conversation, Casell opens up about his inspiration to create Pace magazine, a platform dedicated to sustainability and circular lifestyle practices. He recalls his experiences at Paris Fashion Week and the wasteful fashion choices witnessed in his native New York City. With Pace, Casell is making sustainability cool and accessible for younger generations, connecting with like-minded individuals, and advocating for a sustainable future in the fashion industry.
As we wrap up our chat, Casell shares intriguing stories about prominent brands and celebrities like Heron Preston and Kanye West. He also reflects on the importance of owning his voice as a writer and bringing a fresh perspective to the industry. Casell then unveils the sustainable business model behind Pace magazine and his mission to share empowering stories that inspire positive change. Don't miss out on this episode where we explore how we can make sustainability fashionable and cool!
Music. Welcome to another episode of the innovators done, I'm your host, danny Silverio.
Speaker 3:Steve O'Bizness, and we got the special Casel right. Yes, sir, what's up.
Speaker 1:Tell us a little bit about what you've been doing, who you are, what you do.
Speaker 2:Yeah, so I'm Casel, born and raised in Brooklyn, new York, got into fashion industry through photography, transitioned into film and video filmmaking, made some films, ultimately got to the point where I started to write about fashion as much as photograph it. Then I launched my magazine, Reverie Page, and then started to basically cover menswear and sustainability on Forbescom. I've been doing those things and then just been producing an annual print to Page magazine, which is really fun each year Also just kind of covering stories in a lot of different places.
Speaker 3:I've been around the world actually.
Speaker 2:But it's been really cool stories and bringing light to some things that may have been forgotten or may have been overlooked. That, I think, is kind of something we need to look at as, per example, or whatever with fashion. Can you speak?
Speaker 1:on one of those stories.
Speaker 2:I just recently went to Milwaukee to cover Harley-Davidson Homecoming Something like in the sense of traditional American subcultures Harley-Davidson is a heavy biker culture but tied to that is like biker style. That's a fashion style and if you look into it you'll see that it's really prominent. But for me it was something that I've seen growing up. You see in movies, you're associated with things, but then you see it on the ground in Milwaukee. The Angels ain't out there.
Speaker 2:It's a bunch of, literally fathers, grandfathers, regular dudes, mechanics Everybody got a little colorful history and probably ain't being no pushovers either. Just seeing that and then just seeing the fashion style, where these dudes are not worried about fashion. But in New York we see fashion in a different way, where military style carried us through the 90s and we ain't set foot in like army or maybe had a brother or cousin or something.
Speaker 2:We were in patriotic in that way, we were more expressive about it, but that's what it was. It was just that way to express it. So I see that subculture out there. I see the people involved and how it expands around the globe. There's people coming from Japan, south Africa, malaysia. They coming up from Argentina like riding on the bike.
Speaker 3:They're taking the style right. They're taking the clothing, the leather.
Speaker 2:And the thing about it is like how far are you going on your bike? They coming down from Alaska, canada, across the On their bike.
Speaker 2:They on the bike going miles, bro, thousands of miles, and that's the thing. That's part of the culture where it's like you got to take it up the coast, you got to take it across country. They have trips where they go to the Himalayan's or something and they ride through the Himalayan's and shit like that. It's just a biking culture. They call it a bike, it's like a midlife crisis, but that's what they do. But to see it is what, to me, was kind of one of those things where I'm like you don't think about it in that way, you just kind of latch on to the glossy part of it, and to me, something like that is a learning experience.
Speaker 3:And it's an amazing story to tell, right Because it hasn't been told to the.
Speaker 1:It hasn't really been told as far as our fashion perspective, so you're speaking kind of on there like how does that intertwine with streetwear, or how does that bike or culture intertwine with fashion in general?
Speaker 2:Well, for me, I'm not looking at it like what's trending, I'm looking at what's the meaning behind a lot of the clothing Almost like. Why does it exist? Because we could wear whatever we could wear the same thing. Kind of see it in movies where everybody's wearing a uniform, like Star Trek or something like that. For me, when I even said it about in New York the 90s, it's military inspired boots and cargoes, the bucket hats and whatnot. Because it's like, yeah, it was always described, even in the music. It's like it's a wall going to our side. Oh man, it's safe from it. It's like where do you?
Speaker 2:get that from it's like that my mentality is something behind it. So if a brand were to capitalize on that, that would be the essence you think about. Somebody who I interviewed this year was Carl Canine and how he made streetwear the first streetwear brand if not just fashion coming out of the street. That was popular anyway in that global sense. He kind of identified something where they're already doing this with the clothes that they find on the shelves. He put a name on it. He didn't have a name for it at first, but those stories to me that's why we wear certain things. That's why we gravitate to it when it's luxury brands, it's because it presents an aspirational value.
Speaker 2:And that's what we go for. So for me I'm like what's the essence behind why we even picked it up and now everybody's just trying to grab trend. I mean, go Way, bad Way is here, no, there for me, but it's just like there are brands that live longer than others in fashion and mean a lot more to people and it's just kind of like I want to know why.
Speaker 3:That's a great point of view. I know you for just going all over the world taking pictures of the best fashion weeks and taking content from the best influencers out there, and what really inspired you to start a Page Magazine, Because that was very important when I ran into it.
Speaker 2:Page was a lot of reasons that came behind Page. For one, I kind of wanted to have like more influence in fashion because, like what I saw happening was, like you know, I was like I'm not going to do certain things or like try to, you know, make a fashion statement, because like that wasn't me, but I did care about it in the same way. You know what I mean. So it was just like what doors can I get into and have that influence? And part of that was like I couldn't get into those doors that easy. I didn't have certain credentials or I didn't know certain people or you know, I wasn't from a certain cloth that you know everybody else was cut from. So, like you know, I just kind of like saw it like that. I didn't, you know, you get discouraged a little bit, but not all the way, if you, you know, if you kind of smart about it. And to me it was just like all right, how do I navigate the space?
Speaker 2:I was shooting at an apparel company and they had outsourced my job to China where they were making the clothes. And what I mean by outsourced is like I set up a whole operation for them to do E-Com in New York and it's just more about the. You know E-Com is very specific and you know it takes a lot of technical kind of aspects to it. It's just more like there's a price each time you ship the clothes back and forth and you know, get in the right items there, so they have everything there.
Speaker 2:So when I left there, I kind of just, you know, went to. I was like what am I going to do? I need something to do. So, like I think it was like 2019, I just kind of went to Paris Fashion Week, like all year. I was just there and just like, like you said, like shooting, you know meeting people, like doing you know like interviews Not only did I would shoot like Fashion Week. I got the opportunity to write about Fashion Week for Fashion Week online. So I posted those photos and then I kind of wrote kind of my perspective on it. I related it to. You know, if you grew up in New York, when you go to high school, you got to get dressed you know, you want to, you know, have a good club you want
Speaker 2:to have friends. You want to, you know. You, yeah, you want to get that kind of attention. You're young, it's nothing else to do, you know. But, like, for me, I was like yo, it's like going to Paris Fashion Week felt like high school. It's just you wake up, you know what I mean. You probably was out all night. You wake up, you getting dressed, you rushing over to the first first class or your first show.
Speaker 2:Rather, back to a senior project in school that I had done, where I came up with like the magazine itself. It was a little more expensive but like I was like, all right, let me just let me tap into that and let me see if I could like refresh it and rebuild it and whatnot. And basically that's what I did and, you know, kind of took some time I ain't rushing enough and took some time to like really assess, like what am I going to be talking about? What's the what's the essence about what I'm doing? And, you know, sustainability came into mind.
Speaker 2:You know, some of the things that I care about, you know I might not be so vocal about it. Those things affect me in a way, like I feel, you know, and I'm more concerned even, like in the wasteful factor of it, where even going back to high school and growing up in New York it was something to get like, even like a pair of sneakers for the first day of school, you know. But like for me I didn't always have the opportunity but like I would see other people they would. But I'm like, damn, don't be. You know you got the New Jordans but you kind of like crushing them up and you know I know you're gonna have the new ones next week, but like, damn, like don't mess them up.
Speaker 2:And then you know, I see people go out their way and spend all their money on like luxury items and then like same thing. It was just like you know you're not taking care of them, or you breaking bank, almost you know what I mean.
Speaker 2:Those things to me were like that's not sustainable. That's gonna keep you, you know, in this place where you don't need to be because of fashion, so you know, economically anyway. And yeah, those things came to mind. I'm like, yeah, those to me. I'm like that's all sustainability. Why is it always just like barefoot contessa or tree hugger vibes, everybody got to be vegan, kind of something like that, and it's like no, I don't think that you know, it's not just that.
Speaker 3:Right, yes, many different factors. Yeah, you know, I play.
Speaker 2:That's the, that, that's what kind of landed, that's what? How landed on page where I'm like, all right, I'm going to talk about all these things that I think attribute to sustainability and circular. You know lifestyle or you know business or practice or whatever. You know what I mean. Those are the things that brought Pace to life and I was like, all right, now I got a point of view, let me, let me run with it. And the other things that brought Pace was like I'm, I'm, I'm going to have this perspective that more so. Like, if you understand what sustainability is, you can relate more so here, because it has that vibe but, like you know, it's a little more free, freeing, and it's not restrictive to like I got to do these exact things. You know what I mean. Like, and I'm, just, like you know, confident that there are more people, you know, like that, that kind of just still want to live in the world we live in.
Speaker 3:Make a better. Yeah, you know what I mean.
Speaker 2:That's my thing. It's like we've already created this world. It's like there's no running from it. You know we got technology, we making things. It's like you know things to do that we don't necessarily you know what I mean. Like farming we ain't farming all day. Like we don't got to hunt or you know gather and shit like that.
Speaker 3:But I think it's cool as a new norm that we as a community, like the millennials right or the younger crowd like us, like we need to make it cool to be sustainable and to think, you know, positive in that manner, because people forget about all that. So, you know, for me your magazine was a PowerPoint for me, because, with my brand that I was focused on sustainability, I thought nobody was going to care about what I was talking about, right? And then when I saw your magazine, I was just like, oh look, he got the point of view that I'm trying to push that message and you're doing it and that led me to see that. You know, while you was doing the photo shoots and the page, it led you to be on a panel at the United Nations right To talk about sustainability. So how was your experience with that?
Speaker 2:Yeah, like the UN panel was really cool, it was a fashion impact fund and they set up a panel for the Sustainable Development Goal, number 12, which is about like consumerism and like supply chains, you know, and yeah, they had me hosted, which was really kind of you know it was.
Speaker 2:I was like y'all want me to host it. I was like, okay, I was fine with it. You know I always take on a challenge. But at the same time I was like wow, I'm like hosting this with a bunch of you know, you know, women that like really like get into the nitty gritty of it. And for me, you know, just kind of being an observer, somebody just digesting information so that I could like pass it on to like for other people to understand, you know, I was like all right, you know, it's my opportunity to really like kind of preface this as a platform where page is kind of like this is the discussions we intend to have. And for me, you know, like it just kind of happened this way to. It's not like a set up.
Speaker 2:I was inclined, yeah, you know, like from the universe or whatever. It was just like the pan of a photo. The woman was like I haven't bought a single piece of clothing or whatever in an entire year. I was like you know, I'm sweating. I'm like, wow, I'm like that's crazy.
Speaker 3:I can't do that.
Speaker 2:You know what I'm saying so, like when I went on the panel I'm introducing and whatnot. I'm like, so the panel, before you know, the woman says she didn't buy anything for a year. And I'm like I could, I couldn't, I couldn't, I don't think it's possible for me to do that, especially in the world we live in. And I'm like for my group and you know the generation, I'm like we're not nobody's gonna say we're not programmed like that, yeah.
Speaker 2:We're not, we're not gonna say and not buy anything as they keep marketing stuff to us. You know, and for me, you know, I kind of launched into what was the my topic of conversation and the last issue we put out. Issue number three, you know, is capitalism. Should it be a part of the sustainability conversation? And you know that's where I started. It was a woman in Gozie from consumer consumer collective, a woman named Tracy from Renewa Cell, and then Geneva, I believe, can't quite remember the brand, but yeah, and then, you know, I just kind of like started there and like for me I was like that's the opportunity to do that. And you know, un, it was a, it was a real tight crowd too, like you know what I mean, like everybody from around the world was there, you know, as far as being a voice or some sort of influence in the sustainable conversation, in fashion.
Speaker 3:So that's also not making a difference Outside, too fashion.
Speaker 1:Yeah, do you actually? Can we see your photography work in your magazine as well, or is that?
Speaker 2:Yeah, yeah, you can see my photography work in the magazines. Essentially, I've been from the first issue to the third issue and even going into the fourth issue which we're working on. It's become kind of like I kind of fell back in that and like doing the many things, but every now and then, yeah, I do like to get it in there and do something specific or special where, like, alright, let me just kind of put that touch on it or like could kind of fulfill that, where it's like, as a photographer coming up, you want to be on the cover of Vogue, gq, an editorial right.
Speaker 2:An editorial, you want to have the spreads and whatnot, and even in getting the photography, you see you coming up and I guess my generation, you see like it's mostly photographers that aren't black or brown as much and you kind of like, alright.
Speaker 3:I could do that.
Speaker 2:I could do that, but like I see what you're going for and that's really like how pages just exist in, because it's just like you know, we do three different covers per issue. One cover is somebody prominent in fashion, so that last year that was Iris Van Herpen, a co-tour designer, and then we did Julia Lange for one cover, who is just like kind of an image consultant and you know, kind of a marketer, marketing kind of guru for, like you know, industry folk and whatnot.
Speaker 2:She has a jewelry brand which is pretty cool. They just dropped their first like fashion collection as well capsule. And then the third issue is usually like a fashion model and you know, not in the typical sense of somebody very unique, looking, you know, kind of representation wise, but like traditional, like fashion model, like just looks cool, looks dope and looks make the effortless, like, just fly and like. To me I'm like, yeah, that's the essence of like even why we have magazines on the on the tables. Like the cover. Like you know, there's no words on the cover, so it's just like that cover is just telling you a story and like if you want to know what's going on, you got to open it Exactly.
Speaker 3:But I think your story is more important because you're coming from the ground, Like you're from. You're really outside documenting this and for us what you mean. You could be born rich, but you still have to start somewhere, right? If you're going to be a creative. Your parents could be billing as, but you still got to tell your point of views, tell your story Right. So, regardless, you know, you come on and tell your story in your way. I think that's what. What culture should be Right, Like it shouldn't be culture which is right.
Speaker 2:I mean, like I pride myself on that, like you know. That's why I kind of said that, because it's like when you come from a different perspective and especially coming from New York, we don't, we, our storytellers, live mostly in music and you know we got a lot of people out of New York that do great things Like I also work for, like Steve Stout right now at his agency translation, and like he's done great things in music and he's not a rapper or anything. He's done great things in business and you know it's just like you know somebody like you know really setting the tone. But like there's no one really like talking about fashion. We do it well, you know he stays named people like A$AP Rocky If you like that style, you got fabulous over here. If you like that style and if you grow man, I think you know there's other people you can look at that you know from from other generations of rap and like there's nobody to really like talk about it and analyze it and break it down from that perspective.
Speaker 2:And you know, to you know, to tell you why, like when Fabulous steps out, why he be you know got to go hard and hurt me. Like or why, when somebody's dressing like this, like what is it, you know, kind of reference and whatnot, those things to me are the nuances that make it what it is like, make it why we like it. You know what I mean, why it's like go crazy when we see somebody rocking something or whatever.
Speaker 1:What do you feel like someone starting out from the ground up, Like what are some tips that you could give them? Like how? To get into the photography, how to start your magazine, and so forth.
Speaker 2:Tips I can give them. I would say just mostly like build a system, and when you build a system is more like you build in, like organization and discipline. I think that would take you further in the baseline because, like, then the creativity just kind of you know, comes in through your own like discovery and yeah, like if you build a system, you can kind of, like you know, alleviate a lot of the stresses you have around you know your work and whatnot.
Speaker 1:Like what's everything? I feel like if you don't have a system, you kind of.
Speaker 2:Yeah, yeah, you know, like that's the ease of the process and like, yeah, I say, you know, like just kind of stay curious, you know, stay curious. And then also, yeah, I guess too, you got to find like a creative style you know something that, like you, can do a lot without getting bored, and it shows that you're not getting bored. Yeah, you know what I mean.
Speaker 1:I feel like work.
Speaker 2:Yeah, yeah, because that's that's. That's that's what a lot of it is. That's why I just kind of like set it up where it's like a system, because you know, when you think about you know like how people kind of want immediate gratification and like being photographer is this like? Or being something creative, it's like yo, you're going to be doing this for years to come. You know what I mean. So, like yeah, you're not hot yet. Yeah, like the passion will be there, but like you got to know how to navigate the space.
Speaker 2:Yeah, yeah. So you know, like I would say those things kind of.
Speaker 3:That's advice. Well, you've been creative, creating your magazine going around the world led you to now write for Forbes right.
Speaker 2:Now you, yeah, yeah, no, forbes is dope, because it was something where you know I came in through this like application but like the application fell through and then they hit me back up and I was like, all right, you know what was the problem before and they mentioned something about like the names and you know what they were looking for and I was like, all right, whatever I'm down to, you know, bring this to the arts and leisure section, which is what they was.
Speaker 2:They were opening up on the on their site and essentially, like you know, it's kind of even that being a part of Forbes was something that you know has kind of granted me a lot of opportunities to cover a lot more and get deeper into like fashion, which is pretty cool, you know. And then, and not just like you know, just like be there but like actually talk about it and being in the scene and the eyes and the ears In a way, like to where I go back to, you know, like page six magazine, which is like a fashion column or like, if you think, like going way back, glenn O'Brien he was with GQ and like him being in like the clubs in the 80s and, like you know, writing about fashion from that perspective and you know, and being, you know, going on set or you know, going to the places where fashion was happening and then talking about it, you know. Those are the things like what I feel, I feel like I'm trying to channel when I'm writing for Forbes.
Speaker 3:And that's awesome, because I rather have your point of view right than just any random person who's not really outside and not taking the content. They just writing it from an office and you really outside, you really on these planes, traveling in these countries. And, yeah, your point of view means a lot, you know, to all of us, especially if they don't know right Now. They know yeah, now yeah, no.
Speaker 2:Yeah, no listen. I went to Cuba and I went to like that Hemingway Hotel, everybody, the pink one, I saw it and I was like, oh, this is dope. Like this dude was writing, he was living here and chilling and whatever they rumors they said he was. I was like this is cool, but I'm like I thought about it where and that's what got. This will kind of influence the writing part and I saw that that impact where it's just like all right, somebody you know, somebody tells you years ago somebody was like yo, you should blog or vlog about your experiences. But I'm like that's not my thing, I don't really like to do that. That seems very like self, like you know like narcissist type of shit.
Speaker 2:Yeah, you know what I mean. And I don't want to.
Speaker 1:I don't want to More like self focus like you're right, right, I mean listen, hey, you know I'm saying I got it.
Speaker 2:But yeah, it's like you know, like that didn't, it didn't sit right with me in that way where it's just like, nah, this is that's like you know. It's just like one of those things where I want to be able to give back, like I want to drop some knowledge if I could, and like when somebody tells me that, told me that to me as a go you could do this or that, and I was like, yeah, I could, but it's like what feels right, you know, like I don't have, I don't have like a foundational piece to it, you know. And then when I found that through you know the sustainable fashion and talking about you know my perspective on fashion, which I felt more people could relate to it or not, that's where it got into something of a kind of discourse where I could get down to those nitty gritties or say those things and certain people would get them and just other people would just be put on. Okay, you know what I mean. This is probably a reach, maybe, but I don't consider it a reach because I'm like this is what I kind of do this for. I wrote about Heron Preston's brand. He dropped a collection and just kind of went into his idea of his workwear style and how he implements it into his brand. And even speaking with him, I just identified it as, like he's saying his design is like a language and whatnot, and I titled it that way like this is his language and fashion. And then what he speaks through, the lens he speaks through or sees through and the filter he speaks through. And then, like maybe a week later or less, kanye was on like CNN or something, and he was, like he said, like similar. He was like you know, I don't call it design and why I call it a language and I was like that's your friend and I was like yo, I was telling people he took that from me, like he took it right from my. I was the only, I'm the only one out, there's the only one, there's the only one and he's like he had to take that from me, he had to see it. He saw it because it's like there's no other. You know what I mean.
Speaker 2:I wrote things about Kim Jones at Dior and I didn't reach. I just wrote something in opinion. You know what I mean. And they're like hey, could you take that down? Like Dior emailing me like can you take that down. I'm like all right. So y'all seeing it, and that's the point. I was like y'all seeing it. I want y'all to see it, I want y'all to hear me and, you know, I want y'all to acknowledge my perspective because of this perspective.
Speaker 2:Yeah, a lot of people have that same perspective and that's the perspective y'all using when y'all was making tight hoodies in 08. Now y'all got box drop shoulder you know boxy hoodies that's oversized and all that like baggy clothes, like we was winning then. Yeah, you know what I mean. So it's like all right, y'all see it, y'all hear it. You know, now y'all hear it which I was seeing it before. And you know, even with Paige, it's like I kind of don't want to let you know too much. People capitalize on the voice of it too. So it's like as long as it can exist, and like writing for Forbes. It's like some sort of ownership over the voice of it. And it's not just like some you know what I mean Some trending kind of thing. It's like, no, like y'all got Vogue, y'all got GQ. You're a housebody over there. I see what y'all doing over there Hype Beast Complex. I've seen you for years. You know what I mean. Like y'all do y'all thing.
Speaker 2:I'm gonna just be over here trying to, you know, build this out and craft this voice, cause we hear y'all over there and we respected it for years. You know what I'm saying. Those are the things I came up on.
Speaker 3:But we need our own voice now, yeah.
Speaker 2:You know what I mean and yo, like I even saw it when I went to, like you know, hype Beast, and I'm not knocking them. I'm like, yeah, hi, hi, your boys, like your uncles, your cousins, like put them on if that's, if they nice out and they can help you out, like. But I'm like we always saying the same.
Speaker 2:I was like yeah, they got let them do their thing. You know what I mean and that's the way I'm like. All right, you know, and even working with Paige is like I don't even be looking at it like that. Cause if you look at the feature contributors page inside the magazine, it'd be not too many people that look like me.
Speaker 3:I take that much.
Speaker 2:And, if anything, it's quite opposite and it's like I'm just opening, like I said, opening a platform up so people could get on and put their ideas out there. That may not go in there, like working with other writers, it may not fit for their publications that they write for, but they're like yo. We see you doing this. I want to have this opinion out there. You know what I mean, and it could go somewhere else too. There's plenty of other outlets. I guess you could sign up too, but you know it's for me.
Speaker 3:But it's your voice, it's your vision and it's your ideas that you're putting out, and we appreciate it. We really appreciate it. Is there anything you want to mention to the fans that they don't know, that they should know?
Speaker 2:You know, in building the magazine, I think I mean the business model is kind of one of the things too, like that really speak to like how we want to operate. Where we don't have inventory, we do pre-order for the magazine and we do like, yeah, made to order per issue. So that's like one of the things where, like, we really looking for people that want to, you know, have this conversation or kind of want to you know the magazine is beautiful, like as far as the physical copy.
Speaker 1:That's also sustainable too, yeah.
Speaker 2:Yeah, you know the printer we use is sustainable, out of the West Coast. You know recycled paper, water-based inks and things like that. And yeah, like you know everything made to order, we have the link, you know, on our socials and our website and things like that to order it.
Speaker 1:Tell us where people can find you and find page and everything.
Speaker 2:Yeah, so page, reverie page that's R-E-V-E-R-I-E-P-A-G-E. You can find that at reverie page on Twitter, instagram, that same R-E-V-E-R-I-E-P-A-G-Ecom, you know, and that'll take you to where everything is at. My personal is Casel Inc. Twitter, instagram, tiktok. You know all the socials, that's C-A-S-S-E-L-L-I-N-C. And yeah, like everything will link back. Like if you find one, you want to find the other, like everything links back there's. You know I got it all hooked up together so it's all speaking to one another so you can't really get too lost. But yeah, try to make it easy. I work on some you know other kind of things to make the brand get out there, the magazine, easier to obtain. You know some subscriptions and whatnot.
Speaker 3:So that's awesome.
Speaker 2:Yeah, it's all the process right now and you know, kind of on the set side of working independently, but I got help from people you know here and there and you know, even in putting the magazine together. You kind of see that as those issues come out.
Speaker 3:Yeah, it's a process. Well, we appreciate you coming on sharing your story and what you got going on. I think it's very inspiring and it's a message to the youth as far as sustainability and being conscious about it. You know what I mean being aware, you know. So I think it's up.
Speaker 3:And having to have your own voice, like that's yeah having your own voice is crucial, like that's why we created the innovators, then we want to create our own segment, our own voice to communicate. Bring on people like you to be able to tell your stories, because nobody's telling our stories right, so let's do it ourselves.
Speaker 2:Yeah, I think too. I think one more thing too it's about telling the stories, but like also telling the stories that encourage, like the positive movement.
Speaker 2:That's why I think you know, I got into sustainability and I was interviewing Virgil Abloh and we both kind of concluded where it's like yo, we kind of want to make sustainability cool in the same sense that anything else is cool. Where you know like a sustainable community, a sustainable business, you know the economy is sustainable, like those things factor into, you know all of our living and you know when we tell our stories, you know I kind of want to be mindful of like hopefully we're telling stories that kind of empower and encourage people to do like more positive things and that's why I'm like in my magazine it's like I'm a sneakerhead, but I do care about like the planet, you know. And why can't we meet somewhere? You know where we can both. Like I said, we created this world, like let's just make it better.
Speaker 3:Let's make it better. Let's make it cool to make it better.
Speaker 2:Yeah, facts, facts Excellent.
Speaker 3:Well, that's a wrap. We got innovators. Then make sure to follow us at the innovators. Then subscribe, hit the alert button.