Content with Character
Feeling overwhelmed by all the content and marketing advice out there?
Want to run and hide (or melt) the second you think about what you "should" be doing on social media?
Content with Character will you take action, think outside the box, and experiment with some unconventional approaches to marketing. This podcast brings a human-centric perspective on visibility and content creation through writing, podcasting, speaking, networking, collaborating, and beyond!
Time to redefine "marketing" with Content Copywriter, Emily Aborn. She'll keep you laughing and learning as you create and grow with more inspiration and ease.
Content with Character
Avoiding Distractions in Your Content (ideas to keep them engaged)
If you do a Google search on how distractable we are, you'll get page after page of just how hard it is for us to pay attention nowadays.
A well-known fact about human beings is that if what they're focusing on isn't interesting, or if they allow themselves to get distracted, or if we distract them... they tend to check out and we might have officially lost their attention for good.
We don't want people getting distracted when consuming OUR content, do we!? No! We want their focus and preferably undivided attention.
This episode will walk you through some ideas on how to decrease distractions and provide you with some tangible examples for keeping them engaged!
In this episode:
- It's not you, it's them! Well, it's not entirely you...
- The human brains tendency to wander 47% of our waking hours
- Creative ideas on keeping their attention and getting them engaged
- How to avoid distracting people in our content
- Whether or not ums, ahs, so's, and buts are all that bad
- And MORE!
Links and Resources Mentioned (as promised):
Article on Ending Sentences with Prepositions
Grammar Girl Podcast Episode with Valerie Fridland (YouTube)
Valerie's Book Like, Literally, Dude (Penguin Books)
She Built This Podcast Episode on 3 Powerful and Simple Speaking Tips
Content with Character Episode on Speaking Tips
👉🏻 EXTENSIVE SHOW NOTES
About the Host, Emily Aborn
Hi! I'm Emily! I'm a Content Copywriter, Speaker, and Podcast Host of Content with Character and She Built This. Since 2014, I've had experience running brick-and-mortar as well as online businesses. I've written for 97+ industries and love helping others increase their visibility, connect with their clients, and open up to creativity in their content. For fun, I like word games, reading, listening to podcasts, and adventuring around New Hampshire with my husband, Jason, and my dog, Clyde.
Connect with Me: emily@emilyaborn.com
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