In this episode we speak to Sarah Jones, Head of CX design, UK & UI, at one of the UK's most successful telecom's companies Talk Talk.
We explore the what is more crucial in CX - satisfying emotional needs or satisfying functional needs, and how can we satisfy both at once?
In considering the human side of CX, what relevance does this have for organisations working to improve UX? Does this affect who’s working on a project and how? How can we bring teams together for the best CX for customers?
With all of the above in mind, how do we keep a human connection with our customers at scale?
Presented by Sue Carter. Featured guests Stephen Priestnall & Sarah Jones.
Recorded & Edited by Mr Anderson Limited for oomph.
@oomphagency | it's hard to make things simple
In this episode we speak to Sarah Jones, Head of CX design, UK & UI, at one of the UK's most successful telecom's companies Talk Talk.
We explore the what is more crucial in CX - satisfying emotional needs or satisfying functional needs, and how can we satisfy both at once?
In considering the human side of CX, what relevance does this have for organisations working to improve UX? Does this affect who’s working on a project and how? How can we bring teams together for the best CX for customers?
With all of the above in mind, how do we keep a human connection with our customers at scale?
Presented by Sue Carter. Featured guests Stephen Priestnall & Sarah Jones.
Recorded & Edited by Mr Anderson Limited for oomph.
@oomphagency | it's hard to make things simple