Good Neighbor Podcast: Cooper City

EP #253: Veronica Lozada and Jay Mella with Beautification and Co.

July 11, 2024 Jeremy Wolf
EP #253: Veronica Lozada and Jay Mella with Beautification and Co.
Good Neighbor Podcast: Cooper City
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Good Neighbor Podcast: Cooper City
EP #253: Veronica Lozada and Jay Mella with Beautification and Co.
Jul 11, 2024
Jeremy Wolf

Ever wondered how a beauty salon could become your favorite escape from the daily grind? Join us on the Good Neighbor Podcast as we sit down with Veronica Lozada and Jay Mella, the vibrant co-owners of Beautification and Company. Hear their inspiring journey from a modest salon suite meeting nine years ago to establishing a bustling beauty haven in Davie. Veronica and Jay share the secrets behind their unique client experience, where a fun, party-like atmosphere complete with a barista on staff makes every visit feel like a mini retreat.

But it’s not just about pampering. This episode also tackles the evolving landscape of men’s grooming and the profound effects of self-care on health and confidence. Veronica and Jay offer insights into the rising trend of men frequenting salons and the societal shifts making this possible. They also open up about the dynamics of running a business with close friends, the joy and support it brings, and their personal hobbies like resin artistry and enjoying the Hallmark Channel that keep them grounded outside of work.

Of course, no entrepreneurial journey is without its hurdles. Veronica and Jay recount the emotional and financial challenges they faced during the COVID-19 pandemic, including the heart-wrenching decision to close their salon due to an unexpected rent hike. Through it all, their resilience shines, highlighting the importance of a supportive network and a positive mindset. Tune in to get all the details about their new location and the array of services they offer, ensuring that every listener feels personally invited to experience their one-of-a-kind approach to beauty and self-care.

For more information call: (305) 336-2934

Follow us: https://www.instagram.com/iambeautification/

Show Notes Transcript Chapter Markers

Ever wondered how a beauty salon could become your favorite escape from the daily grind? Join us on the Good Neighbor Podcast as we sit down with Veronica Lozada and Jay Mella, the vibrant co-owners of Beautification and Company. Hear their inspiring journey from a modest salon suite meeting nine years ago to establishing a bustling beauty haven in Davie. Veronica and Jay share the secrets behind their unique client experience, where a fun, party-like atmosphere complete with a barista on staff makes every visit feel like a mini retreat.

But it’s not just about pampering. This episode also tackles the evolving landscape of men’s grooming and the profound effects of self-care on health and confidence. Veronica and Jay offer insights into the rising trend of men frequenting salons and the societal shifts making this possible. They also open up about the dynamics of running a business with close friends, the joy and support it brings, and their personal hobbies like resin artistry and enjoying the Hallmark Channel that keep them grounded outside of work.

Of course, no entrepreneurial journey is without its hurdles. Veronica and Jay recount the emotional and financial challenges they faced during the COVID-19 pandemic, including the heart-wrenching decision to close their salon due to an unexpected rent hike. Through it all, their resilience shines, highlighting the importance of a supportive network and a positive mindset. Tune in to get all the details about their new location and the array of services they offer, ensuring that every listener feels personally invited to experience their one-of-a-kind approach to beauty and self-care.

For more information call: (305) 336-2934

Follow us: https://www.instagram.com/iambeautification/

Speaker 1:

This is the Good Neighbor Podcast, the place where local businesses and neighbors come together. Here's your host, Jeremy Wolf.

Speaker 2:

Hello, hello, hello everyone, and welcome back to another episode of the Good Neighbor Podcast. I am your host, jeremy Wolf, and today I am joined by two lovely ladies whom I had the pleasure of meeting, I believe, last week, and I'll tell you what Veronica Lozado and Jay Mella from Beautification Company. They are going to make me beautiful today. It's going to be a tall order, a difficult task, but they're going to do their best to make me beautiful. So, ladies, welcome to the show, thank you, thank you for having us, thank you for having. So, ladies, welcome to the show.

Speaker 3:

Thank you.

Speaker 2:

Thank you for having us.

Speaker 3:

Thank you for having us.

Speaker 2:

No, it's our pleasure.

Speaker 3:

It's going to be a wild ride.

Speaker 2:

This is going to be fun. I just have a feeling you ladies like to have a lot of fun at your business and I think this is going to be no different. So let's start from the top. Please tell our listeners a little bit about what you do at Beautification and Company.

Speaker 3:

Okay, so again I'm Veronica. This is my business partner, Jay, and here at Beautification and Company, what we do is a little bit of everything. Pretty much, our one and only task is to make you beautiful, but not only that to give you the experience, the experience of coming to a place and leaving all your worries at the door and just feel pampered and taken care of of the process right.

Speaker 2:

It's not just about going to get made beautiful, but just I think if you have a great experience while you're there, it's going to go a longer way in making you beautiful inside and out.

Speaker 3:

Correct Cause there's many. I mean, there's many, many places. There's many med spas, there's many, um, beauty bars, beauty salons. But, um, I think what uh keeps her clients coming back is the experience of going to a place where they want to. It's not like, oh, I got to go get my nails done or I got to go get my lashes done. You know, it's not like a task. They want to come over here and they don't want to leave.

Speaker 4:

Yeah, and then we also have a barista on staff, yeah.

Speaker 2:

Ah, I experienced some of that barista action when I was there. Yeah, that was the vibe I got when I came in. It was like the vibe of just a fun, happy going party environment and I think that's again important when you're going into. I've been, I mean I'm I'm a guy, so I don't. I don't go to those types of places too often to get made beautiful, but all too often when I go get a haircut it's very drab and boring.

Speaker 3:

I go in and I sit there and close my eyes. Your typical appointment. Right, you're in and out yeah another task of the day like oh, I gotta go do this. So, um, yeah, we want to make sure that our clients look forward to their appointment. Um, when they come here and, and um, it's their time. It's their time to get away from the day-to-day, you know, at home, whether at work or with the kids, or it's their time and therapy, of course, because we are therapists, correct?

Speaker 2:

I want to get into therapists. Veronica, can you scooch into the frame a little bit more, a little closer, to jay your head's part of your head's kind of cut off? You're too beautiful to not get your there.

Speaker 3:

That's better you don't want your head cut off, come hug me.

Speaker 4:

You're too beautiful to not get your there. That's better. You don't want your head cut off in the frame here. Do you want me to hug her? I'll hug her, Go for it.

Speaker 2:

So you said you're therapists.

Speaker 4:

Absolutely yes, we are. We are underpaid therapists.

Speaker 2:

Not literally like licensed therapists.

Speaker 4:

No we're licensed in other areas, but not therapists.

Speaker 2:

I was going to say if you've got therapy under your belt, you could also, in addition to making me beautiful, you could also do some damage on my mind here, because it's in need of some work.

Speaker 4:

Yeah, we can do that we actually do.

Speaker 2:

You're creeping out of frame, but you ought to come a little closer.

Speaker 3:

Okay, yeah, yeah, yeah.

Speaker 2:

Okay, so you're in Davie. You're right down the road from us. Uh, we're working Cooper city. You're in Davie. How long have you been at that location for?

Speaker 3:

Um, so we've been here. This is good, going to be our seventh year.

Speaker 2:

Seventh year there. Okay, and when did you link up together? Did you start the business together? Seven years ago? You go way, way back to like childhood. Let's talk a little bit about the journey, how you got into the beautification space and how you guys met.

Speaker 4:

So no, our journey started as friends. Around nine years ago. We both we went into a suite together which is a salons by jc. That's where we started our friendship. And then um came a time where we wanted to branch out and we, we both went. We went separate ways. But when we were going separate ways I was in the midst of I actually found the location to open up my salon and I told her why don't you come with me? We can be together. But unfortunately the little space, the space I had wasn't big enough for her type of business. Right, and we're like, ok, but we still maintain friends. She was still coming to me for her services and all that.

Speaker 3:

And then fast forward, fast forward and then fast forward, fast forward, last year yeah.

Speaker 4:

That's here. She said to me no, I tell her hey, listen, my lease is going to be up here. Yeah, I don't want to stay here in the salon suite. Do you know of any place that has a suite available? But it has to be a nice size. And she's like yeah, friend, one of my suites is going to become available, one of my rooms. And I was like stop, yeah. She said yeah and I said, okay, I'm going. Yeah. So that's what we did and we reunited again, meaning business-wise. We reunited, yes, but as friends for nine years so the universe pulled you back together back together, together.

Speaker 2:

Yep, and there you are. So I also wanted to dig in a little bit into the different types of services you offer there, because there are, like you said, there's a bunch of salon suites out there. There's a bunch of hair salons you function mostly as it's more of like a salon suites, and you have a bunch of different services that you offer there. Right? What are some of those services?

Speaker 3:

suites, and you have a bunch of different services that you offer there, right? What are some of those services? So some of the services that I provide. I am a permanent makeup artist. What that means is pretty much almost tattooing, so it's a cosmetic tattoo for the eyebrows, for the lips, micropigmentation. I also do traditional makeup. I've been a makeup artist for 24 years and I also do lashes Jay herself.

Speaker 4:

So yeah, so in here. So then I am a licensed cosmetologist, but I only do pedicures.

Speaker 2:

Pedicures by Jay.

Speaker 4:

Pedicure. Actually, it's actually different now. So now I ventured into the medical side of the pedicures. So not only do I have my suite here, but I also affiliate myself with a podiatrist as well. Ah but in our little suite here we have nails, pedicures, facials, waxing.

Speaker 3:

We also have medical aesthetics. Medical aesthetics as well, correct.

Speaker 2:

Medical aesthetics. Yes, talk to me like I'm a dummy. Here we're in medical aesthetics.

Speaker 3:

We have two spas. I'm a dummy here. We're in medical aesthetics. We have two spas. In one of them, our colleague Karen. She actually does the plasma.

Speaker 2:

She also does facial plasma, facial plasma, yeah, facial plasma.

Speaker 3:

What is facial plasma You've got to remember I'm not in this whole beauty thing, yeah, no. I would love to tell you.

Speaker 4:

You got to come get one, okay.

Speaker 3:

So what it does is, I'm sure you guys probably well, not you, but most people know it by the vampire facelift.

Speaker 2:

Scoot over a little bit again, come closer.

Speaker 3:

The vampire facelift. Vampire facelift yeah, I don't know why in hollywood and these celebrities, that's what they call it um. But what it is is they withdraw the blood, right, okay, um, they put, they put it in this medical um machinery and they mix it with um other vitamins and they put it back into your face. It could be be either injected or in a microdermabrasion format.

Speaker 2:

Sounds like fun.

Speaker 4:

Where do I sign up for?

Speaker 2:

this lovely procedure.

Speaker 4:

It rejuvenates your skin. Correct, that's what Karen does. She does a little bit of everything. Primarily that's what she focuses on. Yes, correct, then we do. What is it? Full body massages, facial okay section of hair.

Speaker 2:

Sign me up. There's one that I'm. I'm down for the full body massage. Let's go oh yes I'll be, I'll. As soon as we're done with the recording here, I'll be over there for the for my massage okay, we'll call her.

Speaker 4:

We'll call her yes, and'll call her yes, and she's very good actually.

Speaker 3:

Well, you know, what's funny is that here at Beautification we pride ourselves because we welcome gentlemen. Yes, that for us is also a huge thing that we want to tap into, because I think a lot of gentlemen I don't think it's that they don't want to, I think it's more that they're shy or they just don't know and men have to take care of themselves as well.

Speaker 4:

So, with that said, we have a young lady, she owns the Masculine Touch and she only does services for the male population manicures and pedicures. Funny thing that when they come here and they see all of the services that we offer, they start using our services as well, with facials for gentlemen, yeah yeah, makes a lot of sense.

Speaker 3:

It's a one-stop shop, yeah, yeah, but we pride ourselves in that. We really welcome gentlemen here. We want to make them also come back. You know, I think for men it's a huge thing where they don't want to just go, where the ladies go. Right, they want their space. They don't want to feel like they're walking into a, you know, a woman's place, right?

Speaker 2:

yeah so.

Speaker 3:

So that's why we have a space of, like she mentioned, um, it's called the masculine touch and again, she services for the most part gentlemen. Yes, and they have their own space and you know, they can literally just they're not next to an older lady or whoever listening to.

Speaker 4:

You know women talk, so when they come in, she offers them a cocktail, whether it be whiskey, whatever.

Speaker 2:

Yeah, I like it. I like it. So, veronica, you mentioned that you're a makeup artist for over two decades. Mentioned that you're a makeup artist for over two decades. Do you know? I had on the podcast, probably last year, victoria Duke.

Speaker 3:

Of course she was my mentor.

Speaker 2:

I figured you would know her. My daughter went to her school.

Speaker 3:

Oh, we go way back 20 years with Victoria Duke. She still has her school? I think so.

Speaker 2:

The Academy of Glam.

Speaker 3:

Yeah.

Speaker 2:

She does. She's out there traveling. She's traveling all over the place doing beauty competitions. That was her niche. She does wonderful things.

Speaker 3:

You know what? In the future, I would love to come together with her in a podcast, because she's actually one of the ones that um pushed my career yeah.

Speaker 2:

When was the last time you spoke with her?

Speaker 3:

more than 15 years ago so look at that.

Speaker 2:

Here here I'm reuniting past friends and colleagues through the podcast platform.

Speaker 4:

That would be very nice we got to do a follow-up party.

Speaker 2:

I traveled with her.

Speaker 3:

In my beginning years I traveled with her. We went to a few states, you know, doing promos and working.

Speaker 2:

Yeah, were you doing the beauty competitions back then? Were you involved?

Speaker 3:

Yeah with her, yeah With her back, yeah, very cool stuff.

Speaker 2:

So one of the reasons why we do this show is education right To get out into the community and not only get to know local business owners, but also to clear up a lot of the myths and misconceptions that people typically have surrounding these industries. Are there any anything that comes to mind in your industry that you'd like to shed light on? Maybe clear the air, help people clear up some misconceptions they have surrounding your industry.

Speaker 3:

I mean, I don't know about like myths or whatnot. And again, I'm going to tap into it again because I think, if anything, anything, we want to bring awareness also to gentlemen, and that's why I'm very adamant about making this place, uh, welcoming for them, because I think that is a huge industry that a lot of salons don't don't, you know, don't tap into. And men need love too. Yes, and when they come here I, you know it's an eye opener they're like wow, this really feels good, Like you know, whether it's a facial or a manicure or a pedicure, and it's not so much vanity, it's for their health as well. Sure, you know gentlemen, you know most gentlemen, I think, coming from the generations of our parents, they would never right get caught going into a salon and getting you know they would do it themselves or have their wives do it or whatnot. But that is important to beautification and code. So that is one of the focuses for us.

Speaker 2:

Um, myths, you know, if you want to talk about that, yeah, um, yeah, this men have to take care of themselves too, I agree yeah, I agree from the perspective of a man, yes, who has felt at times what you said a little apprehensive about going into salons because the ego is there, I will say on the other side of that, though, like just getting the manicure and the pedicure and maybe even get my eyebrows waxed or getting my hair done, whatever it is like, it gives you a certain air of confidence, right?

Speaker 2:

You just feel a little bit better Like, especially when I get my nails done. They're nice and I just, I glance throughout the day, I put my hand out and I just like psychologically I just see it and it makes me feel a little good. It's healthy, it's good it makes you look good, it makes you feel good and hear that guys, women love that.

Speaker 3:

Yes, a man that takes care of themselves yes, it's.

Speaker 4:

Yes, it's attractive. It, it, it, it. It says you know what I'm clean yeah.

Speaker 1:

Right.

Speaker 4:

Especially when it comes to the pedicures. Like you have to take care of your feet for health.

Speaker 2:

I got my first pedicure. I used to go all the time for manis and pedis pre COVID and then I stopped after COVID and I hadn't gone. I got my first manicure and pedicure post COVID recently. I think I told you when I came in there so it had been not that I I would do it Like you said. I would do it at home. I would cut my nails. It was nice. It was nice.

Speaker 4:

Yeah, I'm back in the game now. You can agree with us then. Okay, good.

Speaker 2:

So I know after coming into your salon, um I know you have fun there. That was one of the things I noticed, but it is still. That's still work, right, business is business, correct Business is business. So, outside of work, what do you gals like to do for fun?

Speaker 3:

Well, we work a lot, we work a lot. Well, she has a great what do we got.

Speaker 4:

Outside of work, besides my husband always wanting to go out. I like artistry, so I'm also a resin artist. So when I'm not working and I have time for that, that's what I'll do.

Speaker 2:

Who are Resin?

Speaker 4:

Resin, resin.

Speaker 2:

Resin artist. Yes, so resin, please explain.

Speaker 4:

Resin. It's almost like acrylic, like an acrylic right. So I take wood boards, which they're called charcuterie boards, and I decor them with resin. I also do framework picture frames with resin.

Speaker 2:

Very interesting.

Speaker 4:

That's the way I'm able to disconnect. That's her therapy, that's my therapy, because no one's going to listen to me.

Speaker 2:

How long have you been doing that for?

Speaker 4:

Now it's going to be three years. Three years, very cool, and I enjoy the Hallmark Channel.

Speaker 3:

Yes, she does, she's going on the Hallmark channel. Yes, she does, she's going on the Hallmark cruise the Hallmark cruise.

Speaker 2:

There is such a thing, you see there's for everybody where are you cruising to? To the Bahamas?

Speaker 4:

for Christmas it's a November cruise, but it's Christmas themed Hallmark yes.

Speaker 2:

Very cool, I had no idea.

Speaker 4:

Yeah, so, aside from going out almost every weekend with my husband, that's what she does. That's what I do.

Speaker 2:

Very cool, Very cool For me, I mean I have a.

Speaker 3:

That's what she does, that's what I do. Very cool, very cool and Vero For me. I mean, I have a toddler so I stay pretty busy with him, so that's what I do. James and I are grown, so yeah, I have grown kids. I'm starting this journey.

Speaker 2:

I'm right in between I got 10 and 12. My son just had his 10th birthday party. Yesterday we had a little cool party Lots of fun.

Speaker 3:

Yeah, so I'm starting this journey. So if I'm not working, I'm with my son? No, and I'm waiting on grandchildren. See the difference. All stages of life, we're all yeah.

Speaker 2:

Okay, so you worked together friends for nine years. Worked together in the past, but just recently came back together and now co-owners of the business together. What would you say is one of the biggest challenges, if any, of working together as close friends? And, on the other side of that, what is the biggest reward from coming together and working together?

Speaker 4:

I don't. I mean, I think the biggest challenge is probably finding good people to write your suites, our suites, yeah Right, because it's always hard, but fortunately we've had a lot. We have great yeah, we have a great team. Team, we have a great team. Not only do they rent from us, but we're like a family. There hasn't been a challenge at all I mean at all. Then the best is.

Speaker 3:

What was the next question? The most rewarding thing is that we get to work and hang out with our friends. Yep, I think overall we're very non-complicated people.

Speaker 2:

Oh, super you know what I mean. Very down to earth, yeah.

Speaker 3:

Listen, life is easy, I agree. I think we are the ones that make it difficult. Life could be very simple If we do what we're supposed to do.

Speaker 4:

Be kind, you know we're very kind and respectful to one another. And respectful and everything else is going to flow, and I also think, I believe that once you've had a business before and you team up with another business owner like team up together and we've both had past experiences with business, with owning a business you already know what to bring to the table, the do's and don'ts.

Speaker 2:

Indeed. So you said life is. I love that outlook. Life is easy, but as with anything along our way, we all encounter hardships and struggles.

Speaker 3:

I'd like to ask both of you Correct? Yeah, no, I mean, that's the reality of life. But I don't know. I'm just such an easygoing person. What you get on a Monday is what you get on Sunday and every day, what you get on sunday and every day in between, um, and I just live life that way. I'm the same way here at home. I'm the same way, you know, here at work. I'm I'm just a very easygoing person and I think we all are I'm older now, so I don't care yeah, we all feed off each other yeah, honestly.

Speaker 4:

Yeah. When I was younger, I would worry about everything, and now it's like listen. Yeah, let nature take its course. Yeah, we are the yin and the yang, though you know, like she um likes things done like now.

Speaker 3:

Okay, we're gonna do this, this and I'm more of like last minute. Oh yes, yes, but I work very well under pressure.

Speaker 2:

Slide in the frame again.

Speaker 3:

Yeah, sorry. Yeah, so we are the yin and the yang she likes to know, that you know I'm more of like let's just flow, and we both make it happen, right yeah, like we just had our grand opening and it could have not been any better. Honestly, I think we blew it out of out of the water. We had a great um uh, everybody showed up and that actually, you know it. It put things into perspective for us. Uh, clearly we're doing something right and our team.

Speaker 4:

And our team, yeah, oh yeah, the team that we have here. It was a smooth ride. Yeah.

Speaker 3:

We had about maybe close to 70 people show up. That's a lot.

Speaker 2:

It's a nice grand opening. I've been to quite a few myself.

Speaker 3:

Yeah, that was yeah.

Speaker 4:

So, listen, we were supposed to do so. We had a whole agenda. She did, I had an agenda, right, because that agenda, nothing happened, nothing was executed. We were supposed to have a, a raffle, oh yeah, that didn't happen. It was so, but it was perfect, so busy and perfect that we were like whatever it is, what it is, we'll do the rap one other time.

Speaker 2:

It worked out just the way it was supposed to Something you said resonated with me when you talked about not worrying.

Speaker 4:

Yeah.

Speaker 2:

Yesterday. This is a good example of why it makes no sense to worry over things my son's party. We were having a pool party for the birthday and it was. The forecast was rainy all day and we were getting everything ready and I was feeling it right. I'm out running around, I'm going to pick up balloons and it's pouring rain out. I'm thinking to myself in my mind, like what am I doing? This is we're even having the party. I started going down that rabbit hole of like worrying about the outcome. And then my wife texted me and she started getting a little flustered and I said you know what. I texted her back. I said you know what. I texted her back. I said everything's going to be fine, honey. It always works out, don't worry, you'll see how it all works out. And I gave her a little confidence and everything, of course, worked out. It was a little rainy to start, but the clouds opened up by the end of the day. It was sunny, we had a beautiful party. Everything always works out the way it's supposed to work out?

Speaker 4:

Yes, and it does I mean?

Speaker 3:

look, pool party. You said right, you're in the pool, so you're already wet. So what if it's raining? You know what? Dance in the rain? I don't know, I'm just like. It is what it is.

Speaker 2:

Yeah.

Speaker 3:

And I'm sure your son enjoyed everything about it.

Speaker 2:

He made out like a bandit he wasn't worried about the balloons, and listen.

Speaker 3:

You know who worries about that. He made out like a bandage. He wasn't worried about the balloons.

Speaker 4:

Listen you know who worries about that Us. They don't care they just want their friends and they want to eat cake and junk food.

Speaker 3:

Do cannonballs in the pool?

Speaker 2:

He had a great haul too. He got a bunch of gift cards and checks and cash and a good 10 actual presents. Christmas came early for Connor Wolf. I'll tell you what.

Speaker 4:

Yeah.

Speaker 1:

I want to be 10 again.

Speaker 3:

I want to be 10.

Speaker 2:

Do you really, though? I don't know? No, I don't want to be 10. No, no, no, no, I don't want to be 10.

Speaker 4:

I don't want to go back to school, I just to school. Yeah, it's not easy.

Speaker 3:

I don't know.

Speaker 2:

So, looking back through both, I'm going to ask both of you this I think this is a great question to ask of people looking back through your journeys, Is there something that comes to mind on the subject of kind of like life hardship, struggles, challenges, something that you went through along the way? That was, I don't know, maybe a defining moment or something that at the time it felt like the end of the world. But now, looking back on that experience, you could say that you're grateful for having gone through it. Anything come to mind?

Speaker 4:

Yes.

Speaker 2:

What do you got for me? Hit me.

Speaker 4:

You go first. Mine was when I, my husband and I, we worked so hard for our salon. It was a salon that was built from the ground up. It was we started at zero and then COVID hit and I was in the midst of To a school, a nail school, and I received a letter from the state saying that they were going to go do my inspection to make sure that the place was appropriate for for school, for school, right For an Academy.

Speaker 2:

Yeah.

Speaker 4:

And the inspection was for March 19th. We closed March 18th. We closed March 18th For COVID, for COVID, and then when we came back from COVID, this was it. I mean, I don't even know the feeling that I had was, I can't explain it, it was bad. We get a letter from the owner of the. What do?

Speaker 1:

they call it.

Speaker 4:

Not the plaza, it was the actual place, the unit saying that she's going to raise the rent almost $250. And I could not believe that. I read that. I had to read that four times and we had to close my salon. That hurt me entirely. I cried for weeks and then I look back today and I said it was the best thing that ever happened.

Speaker 4:

COVID, for me, was the best thing that ever happened, although I didn't see it like that when it was happening. I thought I was going to lose my mind, and my husband whom I praise him because he's amazing he told me there's nothing that we can do. This is a worldwide shutdown. We can't turn back the hands of time, we can't do anything about it. So settle down. And I did yeah. So that was my biggest thing and today I love it. I love it.

Speaker 2:

It's important to remember that that perspective, right when you're going through it and you're an experience, oftentimes when you fly out from a bird's eye view, years later you look at it, it helps, shapes, it shapes your life to where you're at now, like, like good things always come yes, when you just keep that positive mindset ultimately and yeah, yeah, yep, and looked at you.

Speaker 3:

Yeah, I mean for me, you know, um, I'm a first time, uh, I what do they call it? Like a first generation, uh, business owner. You know, nobody in my family before, you know, has ever owned a business. Um, and you know, obviously, you know, has ever owned a business. And you know, obviously, you know things, things are hard.

Speaker 3:

You know, people think that because we own a business, we're sitting on a pile of money and you know, sometimes, most of the time, it's actually not even like that. But those struggles is what, you know, keeps us going. Hey, you know, at the end of the month, you know, we're like, okay, we made it, you know, and us going, hey, you know, at the end of the month, you know, we're like, okay, we made it, you know, and it's like that for a lot of business owners and that's okay, and that's okay. You know what we, you know that's what makes us stronger, that's what makes us look forward to, okay, next month. You know, we got to figure this out. If you're not challenged, we have to constantly stay challenged. We do that's how we grow.

Speaker 3:

Yeah, as a business, we have to stay challenged. We have to go through that. Are we going to be able to pay the rent this month? And that's fine. We always figure it out. God always provides. What does it take?

Speaker 4:

from Peter to pay Paul.

Speaker 3:

Yeah, yeah, always provides what does it take from Peter to pay Paul. Yeah, yeah, yeah, you know it's not all beautiful. You know, to own a business, there's a lot, there's a lot that goes into it and a lot of people don't understand that. You know, and sometimes you want the support from actually, your loved ones, your close family and friends, and sometimes we don't get that. We actually probably get more love from strangers, right? Sometimes, um, strangers are the ones that show up and show out. Yep, yeah, yeah, so yeah.

Speaker 2:

So for anybody that doesn't own, that's never started a business and hasn't kind of taken the leap into the entrepreneurial space, it really is. It's a double-edged sword, right. It's so rewarding on one end, but it can feel many times like you're alone on a desert island. Yeah, of course, because you have so many responsibilities to bear. But one of the things that I've learned as a north of I would say north of 40 I I used to get caught up north, north of 40 I think that's where I'm at I'm north of 40

Speaker 4:

and I'm north of 60.

Speaker 2:

you don't look at. You don't look at you're doing good, but yeah, but the experience. The experience is like, like you're, we're all going to experience, like good, highs and lows and there's going to be challenges along the way. One of the things that I've been more aware of and more cognizant of and I'm still human, I still get down, but when I am confronted with a hardship or challenge or something along the way or some stress, whatever it is, I'm a lot better at staying present and identifying it for what it is and acknowledging it for what it is and kind of paying attention to it in a way, such that it kind of unravels itself and allow and instead of allowing it to consume me which I often did in my past something, an interaction I had with somebody or maybe my kids upset me.

Speaker 2:

I'd be upset for the whole day, Right, that doesn't happen anymore Now. It goes away very, very quickly. Now the things that take the longest to go away are the things that the deepest traumas I had, like the longest relationships, the things that have bothered me for the longest. When I get triggered by those, they take more work. But I'm so aware of it and I'm grateful, above all else, all of the experiences, because I realized that all of it comes together to make me who I am and make me who you are today.

Speaker 2:

Yeah yeah, that's my two cents. I'm sticking to it.

Speaker 4:

Yes.

Speaker 2:

Me too. Okay, so what would be the one thing that you'd like to leave our listeners with about the business? If you had to pick one, I'll give you two, because there's two of you, how's that?

Speaker 3:

About our business, yeah, about beautification and company come I mean it does it could also.

Speaker 2:

It could be.

Speaker 3:

It doesn't have to be about the business, it could just be some some wisdom, life advice, whatever you, whatever comes to mind um, I mean, what I want, um, is to you know, obviously, bring awareness to our business, um, and just give us, you know, um, give us the opportunity.

Speaker 3:

Come here, come visit us, um, and you're never going to want to leave. And I know, you know, that people have options, you know, and I think, as as business owners, when you realize that, but you don't let it consume you, right, because there's always going to be a better makeup artist, there's always going to be a better makeup artist, there's always going to be a better nail tech, and that's fine. I cannot let that consume me right, like am I good enough? I don't doubt myself. Listen, I am. I know what I bring to the table, you know what I mean. And I understand clients have options, absolutely, they have options, but that is what we strive for, right, to give them, you know. Obviously, a great service, yes, but most of all, I think, a group, a good experience. That, for me, is, is, I think that's what's gotten me where I'm at people are always going to remember how you made them feel.

Speaker 2:

Yep absolutely yes, they are no matter what.

Speaker 3:

Yes, they are. They probably don't like the service they're like.

Speaker 4:

Oh, my god, I have better service, but yeah, how they greeted me, how they treated me, yeah, they're gonna remember if you could put a smile on a client.

Speaker 3:

Trust me, you did your job. Yes, you did your job, so absolutely for me. For me, it's that. You know what I mean. I know clients have options, but we're here. We're here to make you feel good. Not only beautiful, but feel good, feel great. Yeah, yeah, yeah.

Speaker 2:

The energy that you're exuding is real. There's a certain level of authenticity, is the word I would use in you, ladies. You're very genuine, you're very you're very genuine, you're very real and, like I said, when I came in there, I just I walked in. I got that same vibe from not only both of you, but everybody that, everybody that walked in, like you said, the team, you know they were all and you saw, you saw, yeah, part.

Speaker 4:

Oh, no, he saw the team. No, he missed, he missed one.

Speaker 2:

I saw four four or five of you.

Speaker 3:

How many in?

Speaker 2:

total. Do you have?

Speaker 3:

We are seven.

Speaker 2:

I think I met like four or five of you.

Speaker 4:

Yeah, and this is how it is. You know it's funny. I gotta throw this in there real quick. So the lady that, the one that does the massages, we had to put a sign to Quiet when you're walking down the hall, right, but we're latinas there's no quiet that's hard, telling us to be quiet, it's like telling a kid that you're not going to the candy store, yeah, so many times yeah, you know she, she puts it up and she'll text us massage in progress and we forget because it's such a good time here and when we tell the clients they're like but you know.

Speaker 3:

But again, business is business and you know, at the end of the day we are running a business, but this is a fun place.

Speaker 2:

Indeed, it is so. For our listeners out there that are hearing this, that want to come check it out, how can they learn more? Maybe share your address, your contact information website. Let us know how we can find you.

Speaker 3:

So we will be having a website, just because we're kind of revamping, right. But our address is 5400 south university drive. Uh, we're in suite 402. Since we recently moved here, we're in 402, um, and we welcome everybody. I mean, most of our services, um, you know, are by appointments only. But I mean we do, you know, we do welcome walk-ins and we service anybody at Davey, pepper Pines, miramar, miami Lakes. Most of my clientele actually comes from Miami. So, yeah, we welcome everybody Again, men, gentlemen, You'll be seeing me, for sure, yeah please, please.

Speaker 2:

You'll be seeing me for sure. Yeah, please, please. What's your phone number?

Speaker 4:

It's 954-4 Wait.

Speaker 2:

That's one of us, so the other one is Do you have one main number for beautification or do each of you have your own number?

Speaker 3:

Yes, Alicia Scott. Just because we were, you know, again we're trying to come together.

Speaker 4:

Okay, so the business phone number is 954-594-4771.

Speaker 2:

Okay, perfect, and we're going to put we'll put a link in the description to all of your contact information, whatever you want to put out there. So people can get a hold of you to book some service in the near future very cool and if they google beautification and co in davey, they'll.

Speaker 3:

They'll find um all of our information very good ladies.

Speaker 1:

It was a pleasure having you on the show and, like I said, I really I really meant that there's a a level of authenticity, genuine nature you're very fun loving free spirits and I love what you're doing over there and I will definitely be coming in to get beautified soon, for sure.

Speaker 2:

Ladies, a pleasure listeners. Thanks as always for tuning in and we will catch everyone next time on the next episode of the good neighbor podcast. Everyone, take care, have a blessed day. Bye.

Speaker 3:

Thank you podcast.

Speaker 1:

Everyone, take care, have a blessed day. Bye, thank you. Thanks for listening to the Good Neighbor podcast, cooper City. To nominate your favorite local business to be featured on the show, go to GNPCooperCitycom. That's GNPCooperCitycom, or call 954-231-3170.

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