New Media
New Media is a podcast for founders and creators building independent media businesses. We explore how to grow and monetize audiences without depending on algorithms, advertising, and platforms you don't control. Each episode shares practical insights on building profitable media and education businesses.
A GrowLetter podcast, hosted by Matt McGarry and Kolby Hatch.
New Media
How To Write Newsletters That SELL
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Matt and Ryan talk about effective strategies, formats for newsletter content, the importance of writing a marketing email, and many more
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Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com
- Work with Ryan's agency Tailwind
- Work with Matt's agency GrowLetter
Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.
Episode Topics & Timestamps
00:00 Lead with valuable content, tie to sale.
05:27 Emphasize specific, actionable value in newsletters.
08:53 Excited about new influencers and marketing strategies.
11:34 Writing effective newsletters require careful strategy.
13:33 Reduce excessive newsletter content and external links.
18:57 Webinars, marketing emails, social posts, newsletters.
20:07 Front-load marketing, send more emails. Missed opportunities.
22:47 Testing email sequences for launches; effective content.
26:43 Biohacking and focused marketing for future reports.
29:18 Test different angles, focusing on specific angles.
32:31 Using Quora for ad copy and success.
39:10 Sam's trends team provided unique, affordable market insights.
41:02 Attracted crowd, learning experience, successful business ventures.
43:58 Steps to grow podcast: review, subscribe, screenshot.
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