Contractor's Daughter
Stagnation can be a heavy burden for companies in the highway industry. Being stuck in neutral means falling behind competitors, missed opportunities, and unfulfilled growth potential.
Break free from the cycle of stagnant growth and accelerate down the highway to success with the right guidance and shared insights from other industry leaders and influencers.
Jeani Ringkob is a third generation contractor and an absolute business strategy and marketing geek. Subscribe today to catch all the insights and growth your business.
Contractor's Daughter
Partnering with Your Dealer to Improve Operations with Miles Kaplanides
Do you think of dealers as your adversaries?
Too many contractors often think of dealers as those to avoid until something breaks down and needs replacing. But what if you saw them as true partners with the intention of helping you grow your business?
Today, I have friend and industry peer Miles Kaplanides on the show to talk about the relationship between dealers and contractors and how it can be better. He has perspectives and insights on improving the construction industry from the sales side of equipment dealerships.
In this episode of the Contractor’s Daughter podcast, you’ll learn about how strife between contractors and dealers leads to inefficiency in your business. Miles and I will also discuss the value of the perfect partnership and how that looks from both the contractor (i.e. customer) and dealership side.
2:45 - What the relationship between a contractor and dealer should look like
8:00 - The importance of knowing who your points of contact are (as the customer)
10:25 - The benefits of treating dealers like strategic partnerships and knowing all the players in each market you’re in
12:58 - How the perfect partnership plays out on the dealer side
15:32 - Why the entire value for the customer goes beyond the piece of equipment he or she needs
19:04 - How the perfect partnership plays out on the customer/contractor side
22:29 - Why going on job sites is one of the biggest ways dealers can benefit good, consistent, and loyal contractors
Mentioned In Partnering with Your Dealer to Improve Operations with Miles Kaplanides
“Giving Back and Growing Are Not Mutually Exclusive” by Jeani Ringkob | MOXY: The Voice of Women In Infrastructure
Follow Jeani Ringkob on LinkedIn for more resources, strategy videos, tips and news from the Blacktop Banter Network
You can also schedule a call with Jeani to learn more about building and marketing your heavy highway construction business and access videos and free resources on the StoryBuilt.Marketing website.
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