The Show Up Fitness Podcast

Level 2 Personal Trainer | Pectoralis Major & 12 training sessions in 1-day

June 18, 2024 Chris Hitchko, CEO Show Up Fitness Season 2 Episode 124
Level 2 Personal Trainer | Pectoralis Major & 12 training sessions in 1-day
The Show Up Fitness Podcast
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The Show Up Fitness Podcast
Level 2 Personal Trainer | Pectoralis Major & 12 training sessions in 1-day
Jun 18, 2024 Season 2 Episode 124
Chris Hitchko, CEO Show Up Fitness

Are you ready to transform your personal training career and sustain high productivity without burning out? Discover the secrets to becoming an elite personal trainer through the Show Up Fitness Level Two program, featuring Professor Travis, who manages an impressive 63 training sessions per week. Travis unveils his strategies for effective time management, maintaining energy levels, and prioritizing continuous education and personal well-being. Learn how leveraging social media tools like Instagram can help you create multiple streams of revenue, and avoid burnout, ensuring long-term success in the fitness industry.

Building strong professional relationships can be a game-changer in your career, and we share a compelling story of relocating from Alaska to Texas and connecting with a knowledgeable physical therapist. Understand the importance of effective communication, demonstrating expertise, and gestures of appreciation in forming valuable connections. We'll also highlight the benefits of collaborative learning and observing therapy sessions. Finally, we provide essential details about the Level Up Fitness collaboration, encouraging you to engage with Travis on social media for personalized training. Tune in and take your fitness career to new heights!

Want to ask us a question? Email email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show!

Our Instagram: https://www.instagram.com/showupfitnessinternship/?hl=en
TikTok: https://www.tiktok.com/@showupfitnessinternship
Website: https://www.showupfitness.com/
Become a Personal Trainer Book (Amazon): https://www.amazon.com/How-Become-Personal-Trainer-Successful/dp/B08WS992F8
Show Up Fitness Internship & CPT: https://online.showupfitness.com/pages/online-show-up?utm_term=show%20up%20fitness
NASM study guide: ...

Show Notes Transcript Chapter Markers

Are you ready to transform your personal training career and sustain high productivity without burning out? Discover the secrets to becoming an elite personal trainer through the Show Up Fitness Level Two program, featuring Professor Travis, who manages an impressive 63 training sessions per week. Travis unveils his strategies for effective time management, maintaining energy levels, and prioritizing continuous education and personal well-being. Learn how leveraging social media tools like Instagram can help you create multiple streams of revenue, and avoid burnout, ensuring long-term success in the fitness industry.

Building strong professional relationships can be a game-changer in your career, and we share a compelling story of relocating from Alaska to Texas and connecting with a knowledgeable physical therapist. Understand the importance of effective communication, demonstrating expertise, and gestures of appreciation in forming valuable connections. We'll also highlight the benefits of collaborative learning and observing therapy sessions. Finally, we provide essential details about the Level Up Fitness collaboration, encouraging you to engage with Travis on social media for personalized training. Tune in and take your fitness career to new heights!

Want to ask us a question? Email email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show!

Our Instagram: https://www.instagram.com/showupfitnessinternship/?hl=en
TikTok: https://www.tiktok.com/@showupfitnessinternship
Website: https://www.showupfitness.com/
Become a Personal Trainer Book (Amazon): https://www.amazon.com/How-Become-Personal-Trainer-Successful/dp/B08WS992F8
Show Up Fitness Internship & CPT: https://online.showupfitness.com/pages/online-show-up?utm_term=show%20up%20fitness
NASM study guide: ...

Speaker 1:

Welcome to the Show Up Fitness Podcast, where great personal trainers are made. We are changing the fitness industry, one qualified trainer at a time, with our in-person and online personal training certification. If you want to become an elite personal trainer, head on over to showupfitnesscom. Also, make sure to check out my book how to Become a Successful Personal Trainer. Don't forget to subscribe, rate and review. Have a great day and keep showing up. Howdy everybody, and welcome back to the Show Up Fitness podcast.

Speaker 1:

Today we're going to be talking about anatomy with Professor Travis. We're going to get into the pec major, but before we do so, let's talk a little bit about the Show Up Fitness level two. So let's talk a little bit about the show-up fitness level two, and the reason we're going to discuss this today is because this big hunk in front of us is a walking, talking representation of the things that we focus on within that tier and most trainers. The big problem that we see and I talk about this in my book, volume two should be out within two weeks is that we don't have streams of revenue, and streams of revenue are really important because in our field, if we don't train, we don't make money. We've all had that.

Speaker 1:

Your client will reach out. They'll text you a couple hours before a session. You didn't have them sign a cancellation policy, so you can't charge them. You don't make money when they don't show up policy, so you can't charge them. You don't make money when they don't show up. So what we need to get better at is developing these streams of revenue, and Travis has gone through level two years ago and it's way different than it is now. We focus a ton on these streams of revenue, but let's talk about your recent post, because that, essentially, is going to help bring in more eyes to check out your profile, to understand who you are and to get more revenue from streams two and three. So how are we doing today? Big T.

Speaker 2:

Good. How are you doing? We're doing well, doing well.

Speaker 1:

You are hitting an insane amount of sessions right now. You're doing like 60 plus per week, right, an insane amount of sessions right now You're doing like 60 plus per week.

Speaker 2:

Right my numbers when I calculate them. Sunday, when I schedule it out, it's 63 sessions.

Speaker 1:

That's just a measly 132 per month. That's pretty sorry. That would be 132 in two weeks, so 240 something. That's pretty impressive right there. I just did a call with Johnny a few episodes back and he was doing 200 sessions and talking about how that was overwhelming out on another 20% and that's what you're doing so way to go. Let's talk about that real quickly Before we get into the streams of revenue. How are you holding up?

Speaker 2:

I'm doing well. I just have to prioritize my time. I don't really have time to scroll, or I try to use instagram as a tool. Uh, instead of just mindlessly looking at it, make sure I get my workout in hydration and just making sure I'm on top of it. I've got 16 17 people with those 60 to 63 sessions a week and that's a lot of communication between them all, but it's a complete 180 where, from where I was right now, I'm making decent chunk of change. When I first started, I didn't even know like if I was going to be able to keep the lights on, and so it's a huge, huge, huge change from where I was, which I'm happy about.

Speaker 1:

What is the most amount of sessions you go back-to-back.

Speaker 2:

Done 10 or 11 a day.

Speaker 1:

No break.

Speaker 2:

No break, I will have the person warm up. I run in, take a pee, tell my son, hey, make me a shake real quick. And he brings it out to me and I just keep training and that's how my day goes. Someday.

Speaker 1:

And we do that math 63 times four. I screwed up earlier, it's 253. And if you're doing 10 sessions back to back to back, as we know, being trainers, we're also therapists, so it can be pretty damn taxing. What are some helpful pointers or techniques to get that mental energy, because 11 in a row is tough? The most I do right now is three, and I'm taxed afterwards.

Speaker 2:

Honestly, that is, it's difficult, right when you are. You are, I mean, by no means am I a therapist. I've lived a lot of life and I have a lot of experience, um, that a lot of people know about, and I've had trials and error and I think that translates a lot to my training, my ability to help people work through problems. I never give them solution, I just ask them what they think about it. How I stay, I guess, mentally coherent is I try to get my sauna in, I try to get my ice bath and my workout and just, I guess, get to bed at a decent time, because I'm back up at 4.30, 4.20 the next day.

Speaker 1:

As we were talking about in Sacramento. One thing that you've gotten a lot better at is scheduling and blocking out your time blocks. Talk to us more about that.

Speaker 2:

Understanding. Like I said, Instagram is a tool. You're the user and they're using you to make money and profit, and we could use that as our tool to make money. I try to block off time. I started reading that book. What was the book club last month? I forget the name of it.

Speaker 1:

Deep Work by Cal Newport.

Speaker 2:

Deep Work by Cal. Yeah, I started listening to that and it made me realize like I do get distracted a lot of the time. I'm not focusing on continuing education myself, I'm not focusing on some of these other things. I literally have to block out everybody in my life and focus on certain times where I can study, where I can read, I'll leave and go to the. A lot of people know that I do train out of my house. I like it because it's low overhead and I can write off some space. But there's a time where I have to leave and actually go to a library and shut everything off and just read. Otherwise I'm completely distracted by texting clients, rescheduling. If I can get that two hour block, that's like amazing.

Speaker 1:

That's funny. You said that I was driving back from Santa Monica to where I live. It's about an hour drive. Sometimes the traffic will be up to three hours.

Speaker 1:

It can be pretty mentally exhausting, if I allow it to be, but I do like listening to podcasts and audio books, and one of the things that Cal was saying specific to this is if he could go back and teach himself the things that he would do, would get more immersed into the literature.

Speaker 1:

And so the fact that you are training 60 plus hours a week, you could use that victim mentality and say, oh my God, I'm just, I'm taxed, I just need to recharge my batteries. And again, I'm not calling anyone a victim, but I hear that a lot Trainers will be like 15, 20 hours a week and then they just need a couple of days off to recharge. But that's the same trainer who's bitching and complaining about not being where they want to be and so carving out a couple hours per week where you can triple down on learning. But on top of this which I got to give you a lot of respect for is you are also getting mentored by a compound performance, Kyle Dobson. So that just shows you right there. You're investing into yourself, where most trainers don't do that.

Speaker 2:

No, that's actually just got off my call with Kyle and it's. You know, since I'm by myself in my gym all the time, it's very challenging to see what I compare against. But having conversation and going out and doing these seminars, I'm like, oh, like I, I do know exactly what I'm doing and where I'm at. And kyle today, he's like you're within our industry, you know what's out there. He's like you're definitely the top 99, the way that you understand things, the way that you talk and the way that you know things, the way that you talk and the way that you know you know the human body and how it moves. And it's good to hear that from somebody that is as smart as Kyle and has, you know, that much experience in the industry. That's beneficial.

Speaker 1:

That's a huge compliment to yourself. So you're doing great. But how can we, as the trainers who are listening to this, how can you learn from that? And when I hear trainers because I'm on Facebook forums, reddit forums, all the time I'm talking to trainers in person at Equinoxes and Lifetimes, and the constant struggle is not making enough money, don't know how to get clients. So the questions I put back on them what books are we currently reading?

Speaker 1:

Because if we're not reading, I'm going to assume you're endlessly scrolling, wasting time. What seminars are you going to and who's your mentor? And every single time I ask those questions, it's always the same thing I don't have time, I don't have enough money or some other bullshit excuse. So you need to hang around the people who are significantly challenging you but also making you uncomfortable. So you level up your game and one of those things that you can do is create content with focus, and you were waiting for a client to tell us a little bit about that post that you did, because now it's over at 1.7 million views and you're getting a lot of traction, which will eventually help with those streams of revenue yeah, waiting on a client.

Speaker 2:

Actually, was I waiting on client?

Speaker 2:

No, this was after I cleaned my gym and I was making I'm trying to figure out the capca editor a little bit more, so I'm just like making silly things and posting and see where they go right.

Speaker 2:

Um, and I added that image because it's pretty, uh, iconic image of different athletes and the way that they've trained. And a 40 year athlete, a 70 year old untrained athlete and I believe it's a 70 year old trained triathlon person and it shows the difference in the actual muscle and then you see the wasting of the muscle in the person that is untrained and it just shows how important it is to actually consistently work out. Even though maybe you're not seeing those benefits right now, it translates over time and you're going to have better movement competency, you're going to live longer, you're going to be more healthy and it's just overall better. Behind that one with the song and that iconic image just kind of like thought that whatever Instagram album algorithm that it is and after all of the reels that I have posted the inconsistent, it's like that's the one that took off I was like this is crazy, like I've posted great stuff but it's such a simple, simple thing.

Speaker 1:

And the great thing that you recognize is you don't retire. You're not a billionaire. All it is is you're just seeing that consistency is key and it's going to essentially generate revenue in one of those streams that you are innovatively creating things that people will be able to purchase as a teacher of trainers. But I think that's a perfect segue into talking about having a team which really separates you from the average trainer, because you don't get to see that. I'm there around trainers all the time and I'm constantly asking them who's on your team? And we have this, and I'm sure Kyle can attest to this.

Speaker 1:

But trainers have this weird ego thing where they want to be a jack of all trades. Just look at Instagram bios. I got my national P-E-S-C-E-S-W-Ls and I did my PN1 and all this bullshit. That it's only measuring your ego comparative to these trainers that aren't on your level, essentially because great coaches like Kyle just puts coach or trainer in their bio. But you can really separate yourself from the masses of these level zero trainers by having a team. And so how did you link up with Craig? He's your you know DPT that you work with. We consult with him regularly, you brought him onto the show up team, and so we'll talk about what we want to create with this level two, and then we'll get into that muscle of the week so if, uh, people listen to the podcast before and heard me talk about my injuries, I've blown my ankle apart.

Speaker 2:

Rehabbed from that. This one was my shoulder. I was working on a compressor tore my shoulder out of socket and then I tore nerves with it that haven't grown back and I'm still dealing with issues with that. Anyway, I moved from alaska to texas and it was right when everything shut down and I couldn't find a physical therapist and I was like doing stuff on my own to try to get better and I'm, you know, I'm I don't know what was going on. And then eventually, like, I called around and somebody recommended, um, the place that he's at right now and, uh, I just linked up with him. We both had the same sense of humor, um, and I've stayed in touch ever since.

Speaker 2:

And then he opened his own practice uh, echo physical therapy in bernie, texas, and I went and just shadowed him and he was like he loves having me up there. It's a great time and it's a relationship that has continued to grow and now I train him online and he's made crazy improvements with my programming. It's just, it's a really good relationship, but finding a physical therapist that you can network with, that enjoys having you there. That isn't just, I guess, a take all because I would bring him stuff. I'd bring him jerky and bring him, you know, different stuff every time I went up there. It's nice to to give them presence, because they are taking their time out of their day to help you out, and it's just been a great relationship that's grown.

Speaker 1:

If we start from the beginning. I think a lot of us have some sort of injury. Take that as an opportunity to reach out and you can look on their credentials online. He has a great background with sports and orthopedics, so you can seek out therapists who would more than likely be more qualified, and I talk about this a lot because a lot of trainers sorry, therapists have no idea what the fuck they're doing when it comes to programming, and that's why I like to criticize the OPT model, because that was developed by a physical therapist. Therapists don't know jack when it comes to programming. They're great with injuries.

Speaker 1:

You can't take injuries and how you would program and implement exercises and put that in the general pop. It doesn't work like that. But you can find therapists who are qualified and go in, get some work done, get some you know, learn more about your body. Sessions are probably cash-based anywhere from low end would be like 100 up to maybe 200 per session but then you can have a conversation with them. So if you're getting something done on your shoulder or your hip, you don't need to brag about how knowledgeable you are. It's just going to come out in the conversations. So right now I'm dealing with some stuff in my thoracic area. I wasn't sure if it was. Whatever it may be. They're going to pick some of those words up and be like, oh how did you know this? Because the average client patient that they work with won't communicate like that. And then you get the opportunity to let them know that you're a qualified trainer.

Speaker 1:

I always like to make fun of other trainers because it allows us to be on the same level. Because I would guarantee you, therapists have their perception of trainers, which is a bunch of CrossFit, going, injury provoking dipshits who don't understand movement. So I'm sure you know, doc, that most trainers just get this level zero certification. It's either NASA, mesa, ISSA and then they train the way that they think they are supposed to be trained. That's that anecdotal trainer. Whereas I went through a program, I got my level one, I have an internship, I know everything about the shoulder, the muscles over here, and you let them know what you went through and they're going to go. Oh, interesting, because in my mind I was thinking you're a dipshit trainer. So you just clarified that and you see, doc, I'd love to come in sometime and shadow you if that would be okay. Maybe you have a couple of clients who could give you the green light. I'd be more than happy to pay your hourly rate. You could offer that, or you could use it as an ace in your back pocket.

Speaker 1:

And then you come in, you shadow them, you ask them questions. You're a fly on the wall Two ears, two eyes, one mouth. Use it in that order. And the next thing you know, maybe you start working out together. Or you ask them you know, doc, who's your trainer? Well, you don't have one. Maybe we can work something out.

Speaker 1:

I train you once a week. You train, you know, we do some correctives together and we can create a cool little system here, because I have a lot of clients and they're always getting hurt. And now Travis is actually creating programs for Craig. How cool is that? Now, if you don't have injuries and you have clients and friends, well then what you can do is you could send one of them to the therapist and go with them. So pretend like Travis is my client.

Speaker 1:

I'm great, my body doesn't hurt which it does, but I would go with him sometime, observe the session, get the contact information from the therapist, set up a coffee or lunch. I prefer whining and dining because most trainers are going to be frugal. So if you want to be different, take them to a happy hour or a dinner. Find out the type of person. I'm sure you found out pretty quickly, travis, what type of person Craig was, and you just you know your people skills, and if you would ask them out to grab some drinks, you would have probably been perfectly okay with that, right oh, yeah, definitely.

Speaker 2:

Uh, we're actually going um in january to austin to go have drinks and eat and paddle boats together and in january.

Speaker 1:

What do?

Speaker 2:

you mean? I mean july, sorry july, january and it's gonna be cold in July.

Speaker 1:

How cute. So you guys are going on a date. That's nice, I like it.

Speaker 2:

It'll be a good date.

Speaker 1:

Are you nervous?

Speaker 2:

No, not at all. We've been on plenty of dates.

Speaker 1:

And so I cannot stress enough the segue of what we're trying to accomplish with the level two. We want to have the first certification, where it's going to be approved by a physical therapist, with our soft tissue mobilizations. So we have the nutrition which is going to take care of the case examples with Mel but then we're getting into the soft tissue mobilizations and pain management via the biopsychosocial model of pain, where you would go into a show of fitness approved therapist like Craig and have to show him these techniques. He would then give us the thumbs up and you would get your level two, which allows for you to touch your clients on certain areas, and we would have a consent form and everything. So we're really excited to launch this and get it out there. It will be probably by our Chicago seminar, which is going to be the end of July, but that's what's in the works right now.

Speaker 1:

Get into the level two. We have weekly calls Travis teaches advanced anatomy, katie teaches advanced programming, josh does soft tissue mobilizations and corrective exercise. We also have nutrition I teach every Tuesday and we get into the business side, helping you build your book of business, overcoming objections. We just did a great one working with Marcus as well as Jasmine, looking at their pay structure and how we could alter it. So if you've never been to one of those classes, you do not have to have your show up in fitness CPT in your level one, you can just move right into the level two. Dm us, if you share this in your story, we'll let you sit in one of the classes. Now, let's just hop right into it, travis. Let's get into the pec major.

Speaker 2:

Pec major, that big boy right on the chest. The action is going to be horizontal adduction, adduction, internal rotation, all portions of the pec. We have the clavicular portion, we have the sternal portion and we have the costal portion. The clavicular portion, of course, is attached to your clavicle, also part of your manubrium. The sternal portion is going to be your manubrium and your sternum. The costal portion is going to be on a little bit of the cartilage and your abdomen area. The costal portion is going to be doing extension when the humerus is flexed. In the flexed position the clavicular portion is going to do flexion.

Speaker 2:

Those are the two different distinctions between all three portions of that pec major, but they all do horizontal adduction, adduction and internal rotation and internal rotation. A cool fact about the pectoralis major is that it is attached directly. Well, not directly, but in the same area as the latissimus dorsi and your teres major, where your latissimus dorsi is attached or inserted right in between your pectoralis major and your teres major. The insertion is going through the breast of the greater tubercle of the humerus and it's the pec major.

Speaker 1:

Interesting factoid about this big boy is technically speaking, it is not one of the 17 muscles of the shoulder because, as you heard, there's no origin or insertion of the scapula. If we really wanted to nerd out what would that 17th muscle of the scapula be? It's not the pec major. What is it, Travis?

Speaker 2:

The omiohyoid muscle, Very tiny, thin little muscle that doesn't really do anything. It's just you know anything.

Speaker 1:

it's just you know you're not going to the gym today to train the omiohyoid, but it technically it's a posterior. It's like a neck muscle that works with, I believe, some type of elevation of the scapula. So if you're ever on who wants to be a millionaire and it says which of the following is not attached to the scapula pec major, pec minor, your rhomboid major and your supraspinatus, that answer would be the pectoralis major. In the gym we simplify it by saying upper chest, middle chest, lower chest. By doing incline, by doing regular bench and decline, you can bias based off where you are going with your hands or the bar. So, like, if you do chest, like we can imagine the chest fly machine, it's a transverse exercise. Most people will just bring the handle straight in front. Well, that's going to be your pectoralis major, sternal region. But if you were to sit the bench down really low and bring the handles high, you're going to bias more of the upper or the clavicular region. If you bring the bench up really high, then you bring it lower. So, like, think of midline or your nipple line below that, that's going to buy us more of the costal region.

Speaker 1:

The reason why a incline typically is a lot harder than the regular bench is I like to grab my chest. You can grab it if you like, if you pay me 15 bucks on my own page. But if you look at the three fingers that are going towards the sternum, my thumb is going towards my clavicle and then my pinky is going towards my ribs. So if you're watching this on YouTube, you can see that when I do a bench press you're getting these muscles. If you do an incline, you're getting more of the thumb portion, so you don't have as many of the fibers. The fibers from the thumb portion are significantly less than the bench. That's why we're a lot stronger when we do bench press in comparison to the incline.

Speaker 1:

You'd be surprised at how many people get frustrated if they don't bench because they're like oh man, I don't know why I can do 225 for eight on flat, but I can barely do it for one on incline. When you do an incline you're going to take the glenohumeral joint through a greater range of motion and a lot of bros don't have that. So the incline can cause some shoulder issues. Not saying incline's bad, but if you don't incline much and you go right to a barbell, you're fixed. So it's just going to probably put it into a little more of a range of motion that you're not used to. A lot of times when people are benching out or sorry, incline barbell benching, I'll just take them over to the dumbbells and it feels a lot better because you take from the fixed pronated to a little bit more of that scapular plane and they find that to be a lot nicer on their shoulder. Any last little fact towards Travis about the Pet Cross Major.

Speaker 2:

If someone wants to sit in on your level two class, when is that? That's going to be Wednesdays at 1 pm Central Time, 11 am Pacific Standard Time.

Speaker 1:

If you want to level up your game, you got to get in front of the best, and that is what we are exposing you. To. Make sure to throw this in your story.

Speaker 2:

Check out Travis's calls, make sure to give him a follow when can they follow you on Instagram, travxflex on Instagram, youtube, tiktok, twitter and if you would like to receive training from me, just send me a DM. We'll talk about what your goals are.

Speaker 1:

Y'all remember what's the most important thing. Big T Going up, keep showing up. Oh, I got your beat buddy.

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