We are so tired of Founders Stories (literally just posted mine today)
So, I am a walking contradiction of this.
⁃For years I thought what mattered the most to my community was my Founders Story. I believed that my community would be so bought in from my OWN leap of faith that they would follow me anywhere.
⁃But, people lost interest. They got bored. Because I didn’t offer them ANYTHING that told them more about themselves or provided value to THEIR STORY.
Back to the drawing board.
I realized, people don’t want to be a part of the “I think Abby’s awesome.”
They want to be a part of something that affirms them of THEIR beliefs…their vision
So, I started the Vision Club. Focusing solely on what my dream community would feel understood by.
I started my podcast where I talk about the struggles of the Industry. The good, bad and the ugly. A place for self-starters to feel SEEN.
And then it all changed
What do you have to offer your community that helps them feel SEEN, UNDERSTOOD, and AFFIRMED OF THEIR OWN BELIEFS?
So no,
Your content isn’t bad. It's time to start telling the right story.
Their story!
Thank you so much for listening
@abbyorchard
@raevisionmedia
We are so tired of Founders Stories (literally just posted mine today)
So, I am a walking contradiction of this.
⁃For years I thought what mattered the most to my community was my Founders Story. I believed that my community would be so bought in from my OWN leap of faith that they would follow me anywhere.
⁃But, people lost interest. They got bored. Because I didn’t offer them ANYTHING that told them more about themselves or provided value to THEIR STORY.
Back to the drawing board.
I realized, people don’t want to be a part of the “I think Abby’s awesome.”
They want to be a part of something that affirms them of THEIR beliefs…their vision
So, I started the Vision Club. Focusing solely on what my dream community would feel understood by.
I started my podcast where I talk about the struggles of the Industry. The good, bad and the ugly. A place for self-starters to feel SEEN.
And then it all changed
What do you have to offer your community that helps them feel SEEN, UNDERSTOOD, and AFFIRMED OF THEIR OWN BELIEFS?
So no,
Your content isn’t bad. It's time to start telling the right story.
Their story!
Thank you so much for listening
@abbyorchard
@raevisionmedia