Marketing vs Sales
Lifelong pals Dr. Dave Aron (professor of Marketing at Dominican University in Chicago) and Rob Hamilton, (author of Beyond the Walkaround and Concepts of Modern Automotive Sales) invite you to join their adventures in the worlds of Marketing and Sales, all the while attempting to discover the most spectacular relationships between the two.
Marketing vs Sales
Doctor Dave's Doctoral Dissertation Process/ Consumer Regret/ Consumer Surveys
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David Aron and Rob Hamilton
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Season 1
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Episode 4
Doctor Dave recalls his process and sacrifices with respect to the PhD journey. Ramblin' Rob ties in with the Customer Satisfaction subject and potential for consumers losing face during the buying decision. Time for Dave to take a swing during Play Ball with Rob and Dave!