In this episode, we discuss the evolving advertising landscape and the challenges and strategies faced by brands in today's market. Alisha Runckel, the former VP of Growth and e-commerce strategy at Laird Superfood, addresses the hot topic of whether D2C is truly "dead" or just going through a market correction.
We also dive into the world of customer acquisition and loyalty. Join us as we explore the importance of providing a stellar customer experience and how it can lead to increased profits for businesses. We'll hear about a clever strategy that turned customer complaints into repeat orders, and the power of personal touches in enhancing customer satisfaction.
The world of business is always changing. Stay inspired, keep learning, and don't be afraid to adapt!
In this episode, we discuss the evolving advertising landscape and the challenges and strategies faced by brands in today's market. Alisha Runckel, the former VP of Growth and e-commerce strategy at Laird Superfood, addresses the hot topic of whether D2C is truly "dead" or just going through a market correction.
We also dive into the world of customer acquisition and loyalty. Join us as we explore the importance of providing a stellar customer experience and how it can lead to increased profits for businesses. We'll hear about a clever strategy that turned customer complaints into repeat orders, and the power of personal touches in enhancing customer satisfaction.
The world of business is always changing. Stay inspired, keep learning, and don't be afraid to adapt!