In this episode, we sit down with guest Zack Bennitt, who shares valuable insights into the intersection of marketing, retail sales, and DTC strategies. We discuss the shift towards an omnichannel approach, the impact of marketing on both retail and DTC, and the challenges of measuring and evaluating these channels. We also explore the fascinating story of Avaline Wines, founded by Cameron Diaz and Katherine Power, which aims to offer clean, transparent, and organic wines.
Join us as we uncover the complexities of marketing, the allure of organic wines, and the strategies for reaching diverse customer groups in this insightful and engaging episode.
This conversation has given us a glimpse into the innovative strategies and genuine passion behind Avaline Wines. Here's to more transparency and success in the world of wine marketing! Be sure to check out Avaline wines and Zack Bennitt.
Be sure to subscribe to the Down to Earth Marketing Podcast for more thought-provoking conversations like this one. Until next time, keep exploring and evolving!
In this episode, we sit down with guest Zack Bennitt, who shares valuable insights into the intersection of marketing, retail sales, and DTC strategies. We discuss the shift towards an omnichannel approach, the impact of marketing on both retail and DTC, and the challenges of measuring and evaluating these channels. We also explore the fascinating story of Avaline Wines, founded by Cameron Diaz and Katherine Power, which aims to offer clean, transparent, and organic wines.
Join us as we uncover the complexities of marketing, the allure of organic wines, and the strategies for reaching diverse customer groups in this insightful and engaging episode.
This conversation has given us a glimpse into the innovative strategies and genuine passion behind Avaline Wines. Here's to more transparency and success in the world of wine marketing! Be sure to check out Avaline wines and Zack Bennitt.
Be sure to subscribe to the Down to Earth Marketing Podcast for more thought-provoking conversations like this one. Until next time, keep exploring and evolving!