
Founders' Forum
Great business stories and great people come together on Marc Bernstein’s Founders’ Forum! Marc Bernstein sits down with business founders across the country to discuss their lives, successes, lessons, and their vision for the future. It’s all about the success they’ve earned and the lessons they’ve learned along the way. These are American success stories and they’re not done yet!
Your Host, Marc Bernstein
Marc Bernstein is an entrepreneur, author, and consultant. He helps high performing entrepreneurs and business owners create a vision for the future, accomplish their business and personal goals, financial and otherwise, and on helping them to see through on their intentions. Marc recently co-founded March, a forward-looking company with a unique approach to wealth management. He captured his philosophy in his #1 Amazon Bestseller, The Fiscal Therapy Solution 1.0. Marc is also the founder of the Forward Focus Forum, a suite of resources tailored specifically to educate and connect high performing entrepreneurs, and helping them realize their vision of true financial independence. Find out more about Marc and connect with him at marcjbernstein.com.
Are you a visionary founder with a compelling success story that deserves to be shared with our audience? We're on the lookout for accomplished business leaders like you to be featured on the Founders' Forum Radio Show and Podcast. If you've surmounted challenges, reached significant milestones, or have an exciting vision for the future, we'd be honored to have you as a guest on our show. Your experiences and insights can inspire and enlighten others in the business world. If you're eager to share your journey and the invaluable lessons you've learned along the way, we invite you to apply here. Connect with us, and let's discuss the possibility of featuring you in an upcoming episode. Join us in celebrating your success and contributing to the legacy of the Founders' Forum!
Founders' Forum
How Emotional Intelligence Shapes Leadership and Success with Dr. Nicole Lipkin
What if you could maintain a positive outlook even when life throws its toughest challenges at you? Join us for a compelling episode where Craig Lerch, our guest co-host, and the insightful Dr. Nicole Lipkin, an internationally recognized psychologist, share their strategies for staying optimistic amid the chaos. Craig opens up about his three key life funnels—changing lives, making money, and having fun—as a means of finding purpose and staying present, even through personal setbacks like natural disasters. His approach sets the perfect stage for Dr. Lipkin's expert insights on fostering resilience and positivity in a turbulent world.
Nicole takes us on a journey through her fascinating life, from her upbringing in a supportive household that prioritized emotional well-being to her dual career in psychology and entrepreneurship. Raised by educators in the South Bronx, Nicole's parents taught her the importance of emotional intelligence and open communication, crucial values that have shaped her mission today. She also shares the evolution of her career, emphasizing the unique skills psychologists contribute to leadership and entrepreneurship. Through her ventures, Nicole aims to involve caregivers in mental health education, fostering better communication within families.
About Nicole Lipkin, Psy.D., MBA:
Dr. Nicole Lipkin is an internationally recognized clinical & organizational psychologist, executive coach, keynote speaker and CEO of Equilibria Leadership Consulting, a leadership and organizational development firm and Founder of HeyKiddo, a company dedicated to building leadership, social and emotional skills in children and their grownups. Nicole is a regular contributor to the broadcast community, including a column about the psychology of the workplace and leadership at forbes.com. She is the author of two popular business books “What Keeps Leaders Up At Night” and “Y in the Workplace: Managing the “Me First” Generation.” Her mission in life is to help leaders, no matter what age, lead from the inside out.
equilibrialeadership.com
hey-kiddo.com
nicolelipkin.com
linkedin.com/in/nicolelipkin
instagram.com/drnicolelipkin
x.com/DrNicoleLipkin
youtube.com/@drnicolelipkin
facebook.com/DrNicoleLipkin
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The following programming is sponsored by Marc J Bernstein. The views expressed do not necessarily reflect the views of this station, its management or Beasley Media Group. Entrepreneur, author and financial consultant, Marc Bernstein helps high-performing entrepreneurial business owners create a vision for the future and follow through on their goals and intentions. Ang Onorato is a business growth strategist who blends psychology and business together to create conscious leaders and business owners who impact the world. Founders Forum is a radio show podcast sharing the real stories behind entrepreneurship as founders discover more about themselves, while providing valuable lessons and some fun and entertainment for you. Now here's Marc and Ang.
Marc Bernstein:Good morning America. How are you Arlo? Good morning buddy. That's my dog. I didn't get to walk him this morning, so it's just one of those mornings, as we're going to talk about in a minute. It's been one of those mornings for a couple of us at least, and it's a beautiful day in Philadelphia and trying to bring a little brightness in your world, because there's all kinds of negative things A hurricane's coming in the southwest. I have a home down there and it's actually a place that's protected from hurricanes and we're going to have we're sheltering people in the.
Marc Bernstein:There's a what's it called the Fieldhouse. I was trying to remember the name of the Fieldhouse at the school and in the community and people were coming in there because it was built to be hurricane-proof. So it's a lot on my mind in there because it was built to be hurricane proof, so it's a lot on my mind. I'm getting a lot of messages about it. So I should tell you that Ang is out today and I have sitting in as a co-host today Craig Lerch, who's been on the show before. He is a realtor extraordinaire and you listen to his show if you haven't heard of it, because he's a really unique guy and he's thinking about doing a podcast himself, so we invited him in to sit in with us today, and Dr Nicole, who I'll say hello to right now, because, nicole, you had a little bit of a rough morning getting in here, which we really appreciate you being here. So tell us about that quickly.
Nicole Lipkin, Psy.D., MBA:Oh yeah. Well, I just live in the city, so our car gets broken into a lot, and last night went to the car this morning and it was dead, evidently someone went to break into it and left the door open so the battery died.
Marc Bernstein:But, lo and behold, borrowed a friend's car and made it, and she made it, yeah, so she got here. So that's a little bit on the lines of today's topic, because there's so much going on in the world. We talked a lot about this. You know there's political divisiveness. You know, depending who you talk to, whoever wins for the president, if they're on the other side, says it's the end of our country. I mean there's, you know there's, it's.
Marc Bernstein:It's incredible just to look at the news and see all the things that are being said in so many ways. We have natural disasters, we have, um, you know, uh, you know there are people struggling, there's all kinds of things going on and it's so easy to get sucked up in this and we talk about it a bit, but we've never really talked this directly about it, which is, I'm curious, and we'll start. I'm going to start with Craig, because he is always positive when I talk to him. What do you do to maintain focus in a positive way, because I know that's who you are, with all the stuff going on around you, with all the news cycles and everything else going on. What kind of things do you do?
Craig Lerch:I can tell you one thing I'm really excited to be sitting here with Dr Nicole, you know, because, as being in the role of your industry and your passion of helping people, how do you not absorb it? And that's going to be one of my questions later on for you. But one of the things that I've done and we've shared this before was, in real quick, I've picked my three top funnels in which I want to live by, which is change lives, make money and have fun. Some people may hate them, some people may like them, but these are the ones that make me work.
Craig Lerch:So changing lives is working with people in the real estate business, working with other agents holding doors for people, buying lunch, random, dropping a hundred hour bill in a donut shop and saying buy the lying donuts until the money runs out, letting people pull out in front of you. You got to make money. If you're not making money, you can't help and be charitable. If you say you make too much money, donate it. Stop making the excuse. Donate the money, give it away. There's plenty of people that need it and have fun.
Craig Lerch:If it's not fun, why are you doing it? So I live in focus of it needs to be a two of the three funnels or I'm not touching it. I'm thrilled today. This is changing lives. It's changing mine and being able to meet Dr Nicole and always being with you, Marc. It may not be making money, but that's not the point of everything, but it's having fun. It's doing something different. It's change, and change is not comfortable. Change is perpetual. It's either going forward or backwards, and you know it from your industry. So this is really exciting to hear and it's also what goes on in the world.
Marc Bernstein:And God bless to everybody in Florida and anybody that's been hitting the storms. I'm really glad you brought that up.
Craig Lerch:So your answer is really stay focused on the three things that energize you, and that's it, what's your purpose, what gets you out of bed, what gets your feet on the ground and stay, because if you get lost in your future purpose, you're not going to be any good in your present.
Marc Bernstein:I love it.
Nicole Lipkin, Psy.D., MBA:So let's hear what Dr Nicole has to say about that, yeah, I mean like, look, as a psychologist, how we think affects how we feel. How we feel affects how we show up, and the reality is we have a lot of control over how we think. Period. We really do. Often we operate through life thinking. We don't have control over how we think, but once we take thinking ownership, that's some magic there. That is some magic and, look, positivity is awesome, but sometimes we're going to feel negative. We have a broad range of emotions because we're human beings and that's awesome and it's information and, I think, one of the things that really motivates me and really keeps me in check, because I get really negative sometimes and I definitely have an algorithm on my phone and I doom scroll and find all the negative headlines right before bed not a good habit.
Announcer:So don't do that.
Nicole Lipkin, Psy.D., MBA:But I think one of the things I keep in check is that I not only with the thinking, taking thinking ownership. But how I show up impacts the people around me. How you show up impacts the people around me. How you show up impacts the people around me. There's something called emotional contagion. You know we mimic each other. When mommy smiles down at us, we smile back. When mommy frowns at us, we frown back. And when you smile, those muscles in your face set off a physiological process that triggers your emotional center, creating happiness.
Nicole Lipkin, Psy.D., MBA:Emotions aren't really sexy, they're just neurological firings. That's why when you're walking down the street and someone's smiling at you in a non-creepy way, you smile back. So the impact that we have on people is so profound. And the same goes for when you're angry or sad or whatever. That's why, if you have someone negative on your team, that stuff spreads like wildfire. We have control over that. So one of the things when we're around negativity or exposed to negativity, once you get out of that situation, go watch a comedy video or a puppy or kitten video, something that's going to make you smile, because, again, we can control that. And if you can't get out of a room with someone. That's negative. Put a pencil or a pen in your mouth and bite hard, because you're mimicking that smile.
Marc Bernstein:So I'll only comment. I'm not going to tell you what I do, because I've mentioned some things on the show before, but there's two things I'll say. A book you would love. It's called Don't Believe Everything you Think.
Announcer:And you would love it too. Have you heard of it I?
Announcer:haven't heard of it and you would love it too, have you?
Nicole Lipkin, Psy.D., MBA:heard of it?
Marc Bernstein:I haven't heard of it, oh so it's a guy named Joseph Wynn I've mentioned on the show before, and it examines because we don't create our thoughts. Thoughts come from out there, you know, because they could be from your parents, from news, from people you're surrounded with, from your teachers, your schools, whatever it is, and thoughts enter your mind. It's what you do with them and this book tells you how to do that and it's very small, concise book but it's really. It's made such a huge impact. And the second thing, which I won't go into now, but I told you about a course that I've done three times called Create Powerful. We'll talk more about that offline, but that has to do with looking constantly at the impact you're having on other people and you know everyone thinks they do that. I always thought I did that until I realized I didn't in many, many cases so because I was unconscious most of the time.
Marc Bernstein:So anyway, with that I'd like to introduce Dr Nicole Lipkin, who is an internationally we're very privileged to have her here internationally recognized clinical and organizational psychologist, executive coach, keynote speaker and CEO of Equilibria Leadership Consulting, a company dedicated to building leadership, social and emotional skills in children and their grownups. I love and their grownups. Nicole is a regular contributor to the broadcast community, including a column about the psychology of the workplace and a leadership role at Forbescom. She's the author of two popular business books what Keeps Leaders Up at Night and why in the Workplace, managing the Me First Generation. Her mission in life is to help leaders, no matter what age, lead from the inside out and welcome Nicole.
Nicole Lipkin, Psy.D., MBA:Thank you so much, thank you.
Marc Bernstein:So tell us about I just said a mouthful because there's a mouthful to say about you, but what a good mouthful Tell us about how you got started and your career path.
Nicole Lipkin, Psy.D., MBA:Yeah, yeah, absolutely. So I think it starts with how I was raised.
Marc Bernstein:So my Always does right it does.
Nicole Lipkin, Psy.D., MBA:My folks were school teachers in the South Bronx Always does right, it does it does. My folks were school teachers in the South Bronx and this was, you know, when the South Bronx was the South Bronx during the 70s, 80s, 90s, and they were English and math teachers.
Nicole Lipkin, Psy.D., MBA:But they were and they fully believed in academics and the importance of it. But they also came from the philosophy that kids can't really learn if their headspace isn't cleared up. And so they were the teachers that would go in at seven in the morning and eat breakfast with the kids, because a lot of these kids came from really, really difficult homes and they were just serving as an ear and they brought that home, that philosophy, and they raised us in Westchester, new York philosophy. And they raised us in Westchester, new York and you know, we were the it's a very wealthy community, larchmont, new York actually and we were not the rich kids in Larchmont.
Nicole Lipkin, Psy.D., MBA:But you know those schools in Westchester are where they did the early studies, looking at highly anxious kids that came from very overachieving parents. You had a lot of doctors, lawyers, wall Street people that really pushed their kids. So a lot of my peers went to the Harvards and the Yales of the world but they were looking at mental health issues that would rise from being overly high achieving. And my mom was a genius. She looked around and was like I need to make sure that I serve as an ear to Nicole and her friends and my brother and she would hold something that you know she called boy parties and this was she would invite my friends and I we would have tea parties and we would talk about we would talk about our crushes and other things. And I didn't realize what she was doing until I had my own kid and it was genius. She was opening up the lines of communication and making it so that we could talk about anything and there wasn't a week that went by that a friend wasn't over talking to her and I grew up in a household where I could talk about anything and I didn't realize that that was weird until I became a psychologist and realized it was weird. But she opened up the door.
Nicole Lipkin, Psy.D., MBA:My dad did too, and my parents passed away when I was relatively young my dad when I was 12 and my mom when I was 19. And I am fully, fully aware of the path. My life could have gone down, but it didn't. I've had a great life because of the foundation they built, and that has shaped my philosophy in how I approach life, the work that I do, how I approach challenges and how I help people. So with that I started. My first business was a psychology practice.
Marc Bernstein:I learned a lot about you. I've heard this story before, but your parents were outside the box thinkers. I now understand how they could be Mets fans even though they're from the South Bronx. I just had to say that. So we were to Mets and Phillies, or in the heat of a Don't let them do that to you, Nicole. They raised me right. They raised me right. I'm sorry, go on with your story. I had to do that.
Nicole Lipkin, Psy.D., MBA:So yeah, I think my first business was a psychology practice. I never intended that to grow into the big beast that it became. It was a psychology practice and actually I should back up a minute. When I went to grad school, I had dual interests. I always kind of approached life organically because that's how they raised me. I just tried a lot of things and they always encouraged us to pursue what we wanted to and I was interested in a lot of things. So I had dual interests. I was really, really into the X-Files and I had a huge crush on David Duchovny and I wanted to go into the FBI because of that, because I wanted Agent Mulder to be my partner, and so I, when I was getting my doctorate in clinical psych, I still have a crush on his partner.
Nicole Lipkin, Psy.D., MBA:Jillian.
Marc Bernstein:Anderson, anyway, that's beside the point.
Nicole Lipkin, Psy.D., MBA:So I pursued a when I was getting my doctorate in clinical psychology. I got a master's in criminal justice, but I also was interested in business because one of the things we did was because they were school teachers and raising us in Westchester on the weekends. My grandfather was a jeweler and so on the weekends we would work at antique shows and flea markets selling jewelry. And you know, while other kids were watching Saturday morning cartoons, we were getting up at five and selling and my brother experienced that very differently than I did. But you know, when I was five and my brother was 11, they're like stop complaining, what business do you want to be in? And we're like toys because we're kids. So they gave us 400 bucks and they brought us down to the wholesale district in Manhattan. We picked out our inventory. My dad taught us how to keep the books, my mom taught us how to market, my grandfather taught us how to sell. So I was always into business.
Marc Bernstein:You were an entrepreneur at an early age.
Nicole Lipkin, Psy.D., MBA:Exactly exactly. I was a hustler.
Marc Bernstein:What the show's about. I love that story. It's amazing. You have a very rich background. It's really amazing.
Nicole Lipkin, Psy.D., MBA:I had a great upbringing. I had really cool parents. I was very lucky, so for me. I also was equally interested in business, so I also pursued an MBA.
Marc Bernstein:Also explains why you're now a cool parent and a cool parent mentor, which we'll talk about, hey kiddo, in a little while. I hope he sees me as a cool parent, it's always a question. I understand, I know he hates me a lot.
Nicole Lipkin, Psy.D., MBA:Well, that's uh that's, that's part of that's part of parenthood. Yeah, um, so my early career actually started in forensic psychology and, to be honest with you, that, more than anything I've ever done in my life trained me to do what I'm doing today. Because what is it? It's about helping people feel comfortable to open up, right. So this was my early career and I used that to start.
Marc Bernstein:That's a great place to take a quick break. We'll be back in a minute on Founders Forum.
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Marc Bernstein:We're back on Founders Forum with our guest today, dr Nicole Lipkin, and my good friend Craig Lerch, a realtor extraordinaire and we were just talking about you being a forensic psychologist, so tell us about that and how that led to the things you're doing today.
Nicole Lipkin, Psy.D., MBA:Yeah, so I then started using the forensic work I was doing. I started a psychology practice and over the years and again like I was saying before, I've always taken a very organic like all right, let's try it. Approach to life. So you know, as the practice started organically growing, my friends were joining me that were therapists and which is a little bit risky but it was. It ended up being awesome because we loved each other, we loved working with each other and you know one of my friends was a child therapist. We grew that and you know one was couples. We grew that and over time that practice became huge and we kind of we removed ourselves from the forensic world and it became a general clinical practice and over the years I started that practice grew into an AD therapist group practice.
Marc Bernstein:It grew, because I know a bit about that business. It's big, it's big.
Nicole Lipkin, Psy.D., MBA:It became a real monster. Huge, because I know a bit about that business. It's big, it's big, it became a real monster and over time I actually around 2007, realized I really wanted to focus on executive coaching, leadership, development, consulting work and I went back and got coaching, credentialed all of that stuff. I wanted to immerse myself in that, started working in that world while I was running the group practice. And that's when Equilibria Leadership Consulting was born and I fully transitioned. Even though I was still owning and operating Equilibria Psychological, I developed Equilibria Leadership.
Marc Bernstein:And tell us about that company.
Nicole Lipkin, Psy.D., MBA:Yeah, so that company is a boutique consulting firm, leadership development consulting firm. We do executive coaching, leadership development, culture change work, a lot of team development work.
Marc Bernstein:Are your clients corporations? Do you go in through the corporation?
Nicole Lipkin, Psy.D., MBA:Corporations, individuals, founders. So we are size and industry agnostic.
Nicole Lipkin, Psy.D., MBA:Hear that founders that are listening Big time Because, again early on, I found myself in the security world and automotive and as a consultant. I don't want to be biased and I found myself starting to get biased, so that's why I work everywhere, from the Fortune 50s to small startups and that company. The reality is I am a psychologist and I personally, and I'm really biased with this. I think psychologists are some of the best people to do this work Because until the robots take over, we're people working with people and this is what psychologists do you know, there's no like five steps to leadership or five steps to team dynamics.
Nicole Lipkin, Psy.D., MBA:It's understanding our own stuff in our heads and our own blockers. So that's the work we do there, and I along. You're very busy with that. Yes, and I think we're going to you started another company, I started another company.
Marc Bernstein:So what caused you, what made you wacky enough to want to do another company?
Nicole Lipkin, Psy.D., MBA:I think I always operate in threes. Oh, there you go, there you go. I always had. Well, you are an entrepreneur, so that's why.
Nicole Lipkin, Psy.D., MBA:I always had the dream to build what is now HeyKiddo, which is a tech startup, I think from a professional standpoint, having the practice for so many years, which I eventually exited. Having the practice for so many years, I saw the mental health crisis was escalating for so many years before everyone started paying attention during COVID and having we keep on outsourcing mental health to schools and therapists without focusing on the third part of the trifecta, which are parenting adults. And, yeah, god also give parents the tools and caregivers the tools. So, from that and also just my upbringing and having that openness, like I, again, I don't think it should be the luck of the draw of who your, who your parents are.
Nicole Lipkin, Psy.D., MBA:I think every parenting adult and I'm saying parenting adult, cause not everyone has parents Every parenting adult deserves the opportunity to learn these skills and open up the lines of communication. So that was where hey Kiddo came from, and I'm not a tech founder. I had to learn how to be a tech founder and that has been the hardest professional thing I have ever done in my life, I'll bet that. And also exiting the practice. Those two things were, but they also made me better at what I do, right, you know, going through those experiences, Growth, no growth without change right.
Nicole Lipkin, Psy.D., MBA:Oh man, oh man.
Marc Bernstein:So so, hey Kiddo, describe that Is that that's an app.
Nicole Lipkin, Psy.D., MBA:Yeah, yeah. So, hey Kiddo, it has two products. Actually. We have a social emotional learning curriculum, but where we we we've had National Science Foundation funding as well as investment funding to build this amazing app that we're really pushing, starting in 2025. What it is is, let's say, your parent noticing that your kiddo is having a lot of negative self-talk and worry over fitting in and having trouble focusing. You can select that on the app and it's going to put you on a personalized coaching journey that does three things. It educates that parent here's what we know about negative self-talk tools, nonverbal and verbal to open up the lines of communication with a kiddo around what they're seeing. And then it's subtly coaching that parent on how to model the behaviors and skills they're trying to actually build, because kids watch us. It's helping that parent track emotional behavioral patterns.
Marc Bernstein:It's really a coach to the parents. It's a coach.
Nicole Lipkin, Psy.D., MBA:It's a pocket coach and signaling them when professional help is needed. It's not to replace therapists, it's a preventative tool to help parents be more psychologically in tune.
Marc Bernstein:Nicole, as always, the show is going by very quickly. We only have a few minutes left. In a few words, how would you describe, if you had to kind of broadside on the challenges you faced as an entrepreneur?
Nicole Lipkin, Psy.D., MBA:Oh, I mean the show can't go by. I mean we, we gotta be here.
Marc Bernstein:For the rest, of the day, that was a good broadside, I understand.
Nicole Lipkin, Psy.D., MBA:I mean, look, I have never early there's been early career challenges and later career challenges.
Nicole Lipkin, Psy.D., MBA:Early career, I didn't understand mentorship.
Nicole Lipkin, Psy.D., MBA:I never sought help and there were times in the practice the and there were times in the practice the first business where I was messing up so badly.
Nicole Lipkin, Psy.D., MBA:I was just making really I tend to be a an empathetic leader, making decisions based on relationships versus what's best for the business, and I kept on doing that and making really bad decisions to protect the relationship and the people I cared about. And instead of seeking help, like again, it's like when we think about how our brains work, you know, we especially with the sunk cost bias we, the more money, time and effort we put into people, places and things, especially when they're bad decisions, the more money, time and effort we keep on putting into those things. And that's what I was doing in my decision making and I had to snap out of it. But I didn't seek help outside and I think that was my biggest challenge not understanding the importance of having my own board of directors around me, my own advisors around me. That came later in life and also because of those lessons I make sure to be available to other people young professionals that are going through that.
Marc Bernstein:I want to keep moving with you because we don't have much time. I know you have an enormous vision for the next 10 years. Could you describe that to us?
Nicole Lipkin, Psy.D., MBA:Yeah, I love what I'm doing. I love what I'm doing, so I want to keep on doing the executive coaching work that I do and the team development work I do a lot of like. I want to keep on doing that. I want to keep on doing the executive coaching work that I do and the team development work I do a lot of like. I want to keep on doing that. I want to keep on doing keynote speaking. It's my favorite thing in the world to do and to impact large numbers of people, so I want to keep on doing that until I die.
Marc Bernstein:What does hey Kiddo look like? On the hey Kiddo side.
Nicole Lipkin, Psy.D., MBA:You know, I want this to be accessible to any parent that ever wants it. Obviously, it's a business, it's a startup, it's a for-profit, it needs to make money to survive, but I ultimately want that to be a tool that's going to impact the mental health crisis that we're having long term.
Marc Bernstein:Yeah, a couple quick ones. We have just a couple minutes left. Yeah, what book are you currently reading?
Nicole Lipkin, Psy.D., MBA:Oh man, I just read the Psychology of Money, which was awesome.
Marc Bernstein:Ah, it's a great book.
Nicole Lipkin, Psy.D., MBA:But that was because it was there and I was on vacation and I picked it up.
Marc Bernstein:You should read the Fiscal Therapy Solution.
Nicole Lipkin, Psy.D., MBA:I will read that. I will read that.
Marc Bernstein:What are your thoughts about your legacy? What would you like to leave behind eventually? Dr Nicole Lipkin is fairly young. I need to point that out to you. She's done a lot in the short amount of years, not so young. Well, it's all relative, thank you.
Nicole Lipkin, Psy.D., MBA:I want to leave Well, I never want to leave him behind but I want to help raise an amazing man, my son Charlie and a kind, helpful person. I want to help create what my parents helped create my brother and I and I want to leave this world a little bit better. If I can influence and impact and infect people in a positive, healthy way, that's what I want to continue doing.
Marc Bernstein:Because I've rushed you through these answers. We actually have like another minute.
Nicole Lipkin, Psy.D., MBA:We do Okay, good.
Marc Bernstein:So I'll fire a couple other quick ones at you. Favorite music. Do you have a favorite song? Favorite artist? Favorite album?
Nicole Lipkin, Psy.D., MBA:I, oh my God, I do, I do. I was raised on classic rock and blues.
Marc Bernstein:Okay, I like where you're going.
Nicole Lipkin, Psy.D., MBA:I have to be honest with you. My favorite movie of all times and my favorite soundtrack is Xanadu. And what's interesting about that? Every night, before I would go to bed, I would pray to the Xanadu gods that I would wake up as Olivia Newton-John and have her voice and roller skate like her and be a muse. I wanted to be a muse when I grew up.
Marc Bernstein:Wow, so Olivia Newton-John and David Duchovny were two of your mentors. I love it Real quick. A favorite movie Xanadu.
Nicole Lipkin, Psy.D., MBA:I guess I loved it, I mean, but I have many more favorite movies. One more, god, I can't think of anything.
Marc Bernstein:Okay, one more favorite book.
Nicole Lipkin, Psy.D., MBA:Let's go back to favorite movie. I love 9 to 5. There you go, that's a great movie. It's awesome. I love 9 to 5. There you go, that's a great movie. It's awesome, great movie. It's awesome.
Marc Bernstein:And great female mentors.
Nicole Lipkin, Psy.D., MBA:And office space.
Marc Bernstein:Office space. So good Office space. I don't know if I know that.
Nicole Lipkin, Psy.D., MBA:Oh, come on, you know office space, do I? Okay, oh, of course you know office space.
Marc Bernstein:We'll talk afterwards because we are out of time. Thank you.