Balancing Acts: The Multifaceted Journey of KeldaMuzik in Entertainment and Entrepreneurship

Ever wondered how a music artist can juggle multiple creative ventures and still find success? Join us on this captivating episode of the CJ Moneyway Show as we chat with the remarkably talented KeldaMuszik from the Bay Area. Known for her prowess as a music artist, actress, TV host, fashion entrepreneur, and podcast host, Kelda unveils her secrets to sustaining a flourishing career across various entertainment sectors. Hear her insights on the art of interviewing, balancing foundational skills with new opportunities, and her admiration for industry giants like Kevin Hart.

Get ready for an eye-opening discussion about the challenges female artists face in a male-dominated music industry. Kelda opens up about the significance of streaming numbers and social media presence in gaining attention from labels and brands. She also talks about her inspirations, including iconic artists The Brat, Busta Rhymes, and E-40. Plus, Kelda shares exciting updates on her upcoming film project in Bermuda, her exclusive beret line on Amazon, and her empowering TV show "Diva Talk Tonight." Learn how she redefines the term "diva" and masterfully manages multiple creative projects. This episode is packed with inspiration, insights, and candid conversations you won't want to miss!

Welcome to The CJ Moneyway Show Podcast! The Podcast Show where we Unlock Potential, One Dream at a Time. Today, we have another guest whose journey is truly worth hearing. Sit back, relax, and enjoy the Moneyway experience.

Don't miss out on CJ Moneyway's book, "Both Eyes Open and Both Eyes Shut." And get ready to pre-order his upcoming release, "The Issues of Life," coming soon. Moneyway aiming to inspire!

Thank you for listening to The CJ Moneyway Show! Don't forget to share this episode with your friends, leave a comment, and drop a review. Be sure to tune in every Tuesday and Friday for more inspiring journeys. Who knows, your story might be next. 

Transcript

Speaker 1: 0:16

And that fits, like, I think, around like 10,000 people, if not more. That's like where they hold the major soccer games. I mean, they could damn near hold the World Cup there. That's how huge they are. So, yeah, I Welcome to the CJ Moneyway Show.

Speaker 2: 0:44

And I'm with your host, cj Moneyway. Let's get it. What's up? My good people, it's your boy, cj Moneyway, and welcome to the Moneyway Show. Hey, I got a very interesting guest today. Very interesting guest today raining from the Bay Area, music artist, actress, tv host and fashion entrepreneur and, shall I say, podcast host of Diva Podcast. Hey, how you doing today.

Speaker 1: 1:12

What's up? What's up, you guys? It's your girl, kelda, Music here how you doing CJ hey.

Speaker 2: 1:17

I'm good, I'm good. How about yourself?

Speaker 1: 1:19

Pretty good. Don't mind me if I sound a little nasally. I'm trying to get over this cold. However, I like to keep my obligations, so that's why the pun, and make sure I show support.

Speaker 2: 1:31

I appreciate it. I appreciate it. So I guess, before we get started and I asked somebody else this before and I said I'm going to ask every podcast host that come on my show the same question you as a podcaster, okay, how is it? What's the difference between actually asking questions on your podcast and actually being interviewed?

Speaker 1: 1:58

You know what? It's so funny because even before I started a podcast, I used to have a TV show called Diva Talk Tonight, which is on Tubi, and I used to interview people. So to me, it's kind of the same thing Whether you're being asked the questions or you're the one asking the questions. It's just all about holding a conversation. And when you're talking to asking the questions, it's just all about holding a conversation, and when you're talking to another conversationalist, it just everything runs smooth and it just flows the way it needs to be.

Speaker 2: 2:29

So, um, again, to me, like there's really no difference, oh, okay, you know, I asked the guy that yesterday because he has his own podcast and he said the same thing you said. He said it's basically the same because, like I told him, you know, I've had, you know, been interviewing people but I've never been interviewed, so you know. So I want to pick you guys, brian, and see what's the difference, just in case I be fortunate enough when somebody asks me on their podcast show. So that's why I asked that question so, out of the many talents that you have that you've been blessed with, what's the main talent that you actually focus on right now?

Speaker 1: 3:13

Well, it's always going to be music. Music is the reason why I'm in this industry. Music is the reason why I got to travel overseas. Music is the reason why I'm in this industry. Music is the reason why I got to travel overseas. Music is the reason why I'm getting paid. So you know, just like many other artists, you branch out into different areas of the entertainment industry and you just try to expand and maximize and make more money and expand your brand. So you know, even if I'm working on a TV show project right now or a film project, you know music is always going to be the first. You know, my first love it's like you know. Asking Kevin Hart, you know, do you enjoy stand-up or being in movies? Yeah, you know what I mean. Of course he's a stand-up guy. Yeah, comedic, you know. But hey, hollywood's like we need you in movies too, so he's doing movies.

Speaker 2: 4:14

Yeah. So, yeah, okay, okay. So you know we hear about on the outside, about the music industry all the time, the things that goes on, and you know some things that people on the outside don't know. So I guess my question to you is can you give us some insight, your insight from being on the inside of the music industry, and how does it know somewhat operate?

Speaker 1: 4:42

Yeah. So, um, it's funny you mention that because I'm working on a TV show that's going to showcase what I went through, as you know a becoming female artist in a male-dominated industry. So, aside from it being a male-dominated industry which is, you know, hip-hop just being in the music industry is challenging on its own because there's so many politics involved and so many different people that you have to know and so many business aspects of it that you have to understand. You know, and now we're at a time in the music industry where it's not about, you know, being discovered on the streets anymore or, you know, just being a really talented artist. Your numbers have to actually show how talented you are, your streams have to be there, your social media followers have to be there, and that, right there is what's going to attract labels and brands and collaborations.

Speaker 1: 5:58

Whatever the case may be the music industry, although it is very challenging, there has been some doors open now just based off your streaming performance, if you're investing in that. So it's a very difficult industry. This industry is like the lottery. You know what I mean If you didn't make it, bam, you made it.

Speaker 1: 6:20

You know what I mean. If you make it, damn, you made it. You know what I mean celebrate. But if you didn't make it, then you need to keep doing what you do anyway, because you're an artist, you love music, so yeah, that's, that's interesting, and so when your film come out, you know, or this biopsy that you do, let us know, you know.

Speaker 2: 6:38

Uh, I want to check it out. Um, yes, yes, so, like with music and the things that you're doing, what, what's your inspiration behind it and who's your favorite artist?

Speaker 1: 6:52

inspiration. I would just say I was born to do this, like it's just. You know, when you're really good at something and you get validation from others, that's how you know you need to keep going. And for me, I've always received validation from other artists, fans, industry folks, always, always people um commend me on my actual work, not work ethic, but the actual work itself, because it's authentic. My music is real. You could play some of the radio right now and you know it mixes in with other artists. My favorite artist of all time, I would have to say, would be the Br the brat yeah, oh, yeah, yeah, atl in the house, I feel you, I feel you I love the brat.

Speaker 1: 7:50

She just, you know I, I'm like her. You know what I mean. Uh, started out, you know, being a tomboy, being a pretty tomboy. You know what I mean. Didn't care to do all the fancy stuff with hair dresses or anything like that, but at the same time it's like whoa, she can really spit. Whoa, her pen game is ridiculous. You know what I mean and that's what I respect. A lot about the brat and I'm glad she's still making music today. I'm glad all these artists, legendary artists, are still making music today, Regardless of how the music industry has shifted. You still got Busta Rhymes making music. Actually, Busta Rhymes, MC Elliot and Ciara are about to go on tour together. Rhymes and Sierra are about to go on tour together. So that right, there is like you know you're bringing back the early 2000s.

Speaker 1: 8:48

Yeah, yeah, yeah, you know what I mean that whole era. So, man, I hope the Brat goes on tour pretty soon too.

Speaker 2: 8:55

Yeah, I would love to hear some of that funk defied. You know what I'm saying. So, yeah, growing up on the Brat, actually, me and my wife we watch a TV show called Married to Medicine and she appears on there here and there because she's pregnant. You know, at the time she was yeah, yeah, yeah and so okay, of course we're behind on the show. So, but, yeah, man, I like the, the Brad, you know, and the record label, jermaine Dupri, you know he put out some hits. You know he put out some hits and some good people. So, being in the Bay Area, you know we got the likes of E-40, too Short. You know where Master P-Num actually came out with no Limit, I believe they went from where they was at and kept out that way. That's why him and E-40 was able to collaborate on a couple of songs. So, have you ever been in that industry? Have you ever read into any of these guys? Have you ever opened up or performed with these guys or anything?

Speaker 1: 9:59

ever opened up or performed with these guys or anything Not. I run into them every, you know, every now and then if it's like a major event, not Master P but 40, definitely you know, because he's definitely always, you know, showing love to the Bay Area and always keeping his fans out here, you know, keeping them happy out here with his music and shows and stuff like that. I was in his music video a long, long time ago.

Speaker 2: 10:27

Oh, yeah, okay, okay, 40 Watt. Yeah, yeah, 40 Watt. Yeah, that's my man and, like you say, with a lot of these people that still, like you say, bust around them, still putting out music, he's way to go put out a new album not too long ago and so, yeah, like I say, that's my area. So let me ask you a question before I move on Is he as cool in person?

Speaker 1: 10:53

as he is on TV. Yeah, no, he's a really cool person. He's cool, he's chill, he's just like I mean, he's just like. I mean you know what I mean. Like when people always ask about certain celebrities and stuff like that. I'm like, I'm like, oh my god, you know, like they're just like us, the president is like us. You know what I mean. But yes, I get it. There are certain people that you need and they say don't meet your hero or whatever, because if they have a different side to themselves it'll just kind of kill your whole vibe. But no, 40. Every time I've seen them, whether it's at a show or at an appearance he's doing. He did something, a collaboration with Bev Mo last year because he launched one of his alcohol brands and he was in stores giving people shots of his new alcohol. He was his new alcohol. It was like a pop-up. People weren't expecting that. They were just like what the hell? 40 or 50 hours of shots of his drink. He's a very humble guy. He's really cool.

Speaker 2: 12:03

Okay, hey, 40,. I want you on the Money Way show man Shout out hey, that man ought to be a dream come true, him and Magic Johnson. I'm telling you so you mentioned it earlier, so tell us about your experiences that your talents have taken you around the world to places like Tokyo, Switzerland and the Caribbean. Can you just tell us about this type of experience that you had?

Speaker 1: 12:29

Yeah, so in 2012, I toured with R&B singer Lloyd Lloyd from Murder Inc. We toured in Tokyo. We did about three or four shows that led up to one major show at the Zeppelin Tokyo Zeppelin Auditorium. That was huge. Um also went on tour in the caribbean with jock cure uh. For those that don't know him, he's a very popular famous r&b singer, um and uh also. Um went on tour in switzerland in 2022 and that was more like a promo tour to introduce my berets and meet and greets with a couple of promoters. So yeah, touring overseas is real cool. Many, many artists love touring overseas, just because the vibe is different. You know what I mean and it's just, I don't know, like the fan base kind of even if they don't know who you are, they still respect who you are because what you do, what you say, you do what you represent.

Speaker 2: 13:48

So yeah, I love it. You know, I can imagine too, because I'll never forget a photo or video that they had before. You know, when Michael Jackson went over there to Europe or something, man them, people lost their minds over there. I mean, it was crazy. So have you been in those big arenas, like the stadiums that they be having?

Speaker 1: 14:11

Yeah, In Tokyo I was at the Zeppelin Tokyo Theater I forgot what it was called, but yeah, it was a huge stadium that fit, you know, maybe about like, maybe about like 7,500 people. And then when I performed with Ja'Kur in the Caribbean, we performed at the Police Stadium, which is one of the biggest stadiums in the Caribbean, and that fits like, I think, around like 10,000 people, if not more. That's like where they hold the major soccer games. I mean, they could damn near hold the World Cup there. That's how huge they are. So, yeah, I've been in those places, man.

Speaker 2: 14:58

Oh, I just bet that that's. You know what I'm saying. Like something like the first time you went in there, you seen all these people you had to perform. You didn't choke up this, no.

Speaker 1: 15:09

You know what the funny thing is? It's easier to perform in front of a thousand people, opposed to like 10 people, because when you're just sitting there, I mean you know, when you're just sitting there, I mean you know, when you're standing there and those 10 people are looking at you, it's like all eyes are on you, yeah, yeah, whereas you know, in front of a thousand people, you don't know who's really paying attention, who's on their cell phones. You know, you just don't care. Um, but uh, you know, I was in this play called how black mothers say I love you and it was a it was a black box theater and I think that meant that it was a smaller theater, because it was small and I you know I'm talking about no more than like maybe 50 people were in there and we're acting right in front of the audience, right in front I. When I did that, it was like 12 shows we did. When I did that, I was like oh, I got this, I got this, I can do anything.

Speaker 2: 16:16

Cause, you know, and let me just ask you this question real quick Cause from doing public speaking and speaking. I remember when I was in class back in the day and the speech teacher would tell you, don't look at the audience. When you just look past them, you know what I'm saying and it seems like you're looking at them, or sometimes you might catch that one person's attention that's really paying attention to you and vibing with you, and then I feed off of their energy. Tell me how that is with you.

Speaker 1: 16:46

Yeah, so we just look above their eyes, not above their head, but above their eyes. So you're looking at their forehead, basically. And when you do that and you get that down, it just you become used to it and especially if you have like a solo part, you know doing a whole monologue and everyone's sitting right there in front of you. You just look at their eyebrows, look at their foreheads and to them they think you're looking at them, but you know you're technically not. Yeah. So that's a technique that you say and to them, they think you're looking at them, but you know you're technically not, yeah.

Speaker 2: 17:22

So that's a technique that you say that you have to garner over time. You know, just like what you're saying and everything, that you have to get your niche and once you get it, you win Exactly.

Speaker 1: 17:36

Exactly Okay. Yeah, exactly Exactly, yeah, yeah. Yeah, I was going to say you know, when you see artists or actors today perform in front of millions of people, it's because you become used to it after a while. You know what I mean. You know the audience loves you. They're your fans, they come to see you. So as long as you give it your best, you give it your all. They're going to love you, no matter what. No one's going to judge you.

Speaker 2: 18:02

Oh, ok, that's cool. I hope one day I can experience that. So let me ask you what TV shows films you know any of that? What roles have you played in TV shows?

Speaker 1: 18:26

Yeah, so I was in First Date, which is streaming on Hulu and Disney+. I was recently in Humane, which is a full-length feature. Not sure what platforms it's going to appear on on yet, but I'm sure I'll know pretty soon. Um, and then I'm working on my own film. Um, we're actually going to bermuda, um this summer to film it. Um, I can't give out too much details, but the storylines there, the casting's already done, done, the writing is done. Now we're just figuring out in Bermuda which actual areas we want to start filming in. That's what I have coming up next, film-wise. Then still got the berets exclusively on Amazon, called Tams. Make sure you guys get yourself one Ten different colors. That's pretty much it for right now.

Speaker 2: 19:24

Oh, okay.

Speaker 1: 19:25

Yeah, it's called Diva Talk Tonight.

Speaker 2: 19:28

Okay, diva Talk Tonight.

Speaker 1: 19:30

You can even just type my name in there. Tell the music. One word lowercase, m Boom, it should pop up for you.

Speaker 2: 19:37

Okay, I'm going to check that out. And so, while we're on the conversation of diva, why is your alias diva? Why do they call you diva?

Speaker 1: 19:48

Yeah, you know it's a good kind of diva. I'm setting a different tone for diva. Whenever someone thinks of diva, they think of a bitch or someone who's stuck up, rude, entitled. No, we're showing you the good kind of diva. You know, you have the good witch, you have the bad witch. Right, there's three witches, but one is good. And why can't there be a good diva who wants to be powerful, influential and sophisticated and carries herself with elegance and pride and who, when she puts her wand out there, she wants to inspire all to be just like her?

Speaker 2: 20:35

I get it. I get it, I get it. I like the way that you put it to actress mode on me. Yeah, I get it, I get it. I like the way that you you know you put it to actress mode on me.

Speaker 1: 20:44

Yeah, yeah, yeah.

Speaker 2: 20:46

Yeah, I get it.

Speaker 1: 20:48

Yeah, it's my alias. It's always been my alias. At one point I was just going to call myself Peeba, but then Kelda Music, which is Kelda, is my government name. Music, which is Kelda, is my government name. And music we just attached to it, just spelled it differently, because I love music so much that we had to keep Kelda Music and we're just like okay, your alias is Diva. Every artist, every entertainer has an alias anyways. Okay, boom, yours is Diva and it's been that way since 2005.

Speaker 2: 21:30

Wow, yeah, because Kildare Music. I'm not going to even sit here and lie to you. When I first saw your name come up on the Podmatch thing and it said musician Kildare Music, of course I couldn't pronounce it, and you know that, because I had to ask you over the name today.

Speaker 1: 21:53

And so when I seen it, I'm like what kind of music is that?

Speaker 2: 21:56

I'm like I ain't never heard of that, so I was afraid to even touch that. So I'm like I'm going to pin that one real quick, you know. But then I came back and then I actually read the full bio and everything I'm like, oh okay, that's her name, but I like the aspect and thing that you know you was a singer, actress and you know you just had all these many talents. So you know, I wanted to touch bases with you and bring you on and speaking of many talents, you know, like with myself doing a podcast and plus I work a full-time job. But this podcasting thing is basically a job in itself, with all the things that you have to do and whatnot. Plus I do it on my own. So, with that being said, how is multitasking for you? How do you deal with multitasking?

Speaker 1: 22:56

I just prioritize what's important first. If I just released the album or a single, okay, we're going to work on nothing but promotion for that, nothing but booking shows for that, nothing but Spotify and making sure that people are streaming it. If it's a film that I'm working on, then it's all about the film. Right, make sure I'm in shape, I have the available dates for myself, and that I've studied my script, everything. So while it is multitasking, it's still prioritizing what's important first. It's just, you know you're going to go on to the next project. Also, you're not going to just stay with that project for the whole month or the whole quarter or the whole year. You're multitasking within that project, or the whole year. You're multitasking within that project.

Speaker 1: 24:01

People tend to forget both Beyonce and Jennifer Lopez both had the number one hit movie out while having an album out, so they were touring for their music and, at the same time, making press appearances, red carpet appearances, to promote the film as well. So you can do it, you can definitely do it, anybody can do it. And again, it's just all about having a plan for everything that you do and not just doing it because because, oh, this sounds cool, or, you know, I'm trying to get my name out there. Really take your time.

Speaker 1: 24:42

If you really want to produce a film, take the time to build the right team together to get the, the, the, the writers that you need, the actors, location, everything that you need. Don't just say you want to shoot a film and then you get out there with your iPhone and just start taking footage and putting music behind it and saying, yeah, y'all, same thing with music. Take your time, sort out which producers you want to work with, who could develop a sound for you, lock yourself in the studio and start writing and know writing and recording. So you just have to take your time with everything. But it is possible.

Speaker 2: 25:24

You know I like what you said when you started it off. You said prioritizing. You know you can multitask and, like I was telling somebody else before, because you have all these different ideas, and I heard a pastor say this. He said you got to have pockets, you got to have pockets to put certain things in. I might have an idea for this, I might have an idea for that, but if I'm trying to crown them all together, then eventually I'm going to put the wrong ideas with this idea with that. Eventually I'm going to put the wrong ideas with this idea, with that shit, with that, and so prioritizing, which I find big right now too, because that's the things that I'm doing as well. Like you say, focus on what you're doing, don't forget about the other things, but let the main thing be the main thing at that point, right there. And so I just got one more question for you, and you know I appreciate, you appreciate your time today.

Speaker 2: 26:22

So yes, no problem how did you go from music to TV host?

Speaker 1: 26:29

so music and TV film go hand in hand. You're're a performing artist regardless. So if you're performing in the studio, you're performing on stage when performing your music. If you're performing on stage with your music, then you're doing the same thing with TV and film being able to interpret your perspective of that script or that song, which is what's going to make people like you or not. And if you're pretty damn good at it, then you're just going to keep going.

Speaker 1: 27:10

My advice for those that want to get in this industry or want to learn a little bit more about it do some research Google. What does it take to become a successful recording artist, actor, model? Google is your best friend. There's so much information on there. You could type in anything and whatever answer you're looking for will come up. I preferably like going on reddit. Reddit has a lot of advice on there and they have like a lot of um. They have a lot of groups um related to you know, being an independent musician, artist, actor, and they have um. They have people in there that give really, really good advice.

Speaker 1: 28:00

So use your computer, use your iPhone. Everybody's on social media. Okay, we'll start reading some articles. That's why, on my social media, I always post articles. I'm posting articles about everything my opinion on the Grammys, my opinion on the grammys, my opinion on super bowl, my opinion on um the latest incident that happened, you know, in hollywood or whatever, um, always, always, put your opinions out there to the world and and even if you can't write an article, get someone to write an article for you. But the point being is, you got to read and if you're reading a lot, then you're going to find what you're looking for and you're going to understand it and you're going to live by those words that you read.

Speaker 2: 28:52

And you know I totally agree with you on that too, because I was just telling a friend of mine today. I said, look, and, matter of fact, somebody I just interviewed said the same thing Google, your phone, is your best friend right now, because you can get all the information you want right there from your phone. You know, back in the day we used to have to go to the library and find a book and go through these index cards and everything to find a book that you wanted to look something up on. But it's so much easier now with the access that we have. And if you want to do something like you say you know that's what I was telling them If you truly want to do something, then research it, get into it and put yourself in it.

Speaker 2: 29:34

You know, and and and say you know what, I'm putting everything else to the side. If I want to be an actor, hey, I'm going to go ahead and study and put myself in it. If I want to be a singer, then I'm going to put myself in it, and so you know, I appreciate that advice because it hit home with me, because I just got to tell somebody that I actually did so. Um, so is there anything, what's your social media that people can begin following you and keeping up with?

Speaker 1: 30:04

you, yeah, so Everyone, just go to my website, keldamusiccom K-E-L-D-A-M-U-Z-I-Kcom. You'll find all my socials on there, all the latest videos, interviews, podcasts, whatever you want to find out about me. It's all on keller music dot com.

Speaker 2: 30:26

Well, I will be subscribing to keller music dot com today. I appreciate you coming on the show. I appreciate your time. I wish you nothing but success and everything that you do and all your future endeavors, and I pray that that family in Bermuda. I hope it takes off and I'll be looking forward to seeing Thank you, I'll see you guys later All right, thank you All right, bye-bye, all right. Hey everybody, you've been looking at the CJ Money Waste Show. Thank you for tuning in Peace.