Construction Marketers
Our podcast empowers construction contractors like you to take charge of your company and our industry's future by creating MORE content.
Whether you're an experienced marketer, business owner, construction executive, or just starting your journey, we have tips, insights, interviews, and proven strategies that will help elevate your content game.
Construction Marketers
64 Minutes of Social Media Content Advice
It's crazy that I have to say this in 2024 but social media works. Yet, many contractors are still dragging their feet. Writing off social media. Or calling it a waste of time. But as the industry continue to become younger, social media's impact continues to increase. The contractors that don't embrace it will be left behind. So I decided to invite Liberty Cogen on the pod to discuss social media marketing from one agency owner to another.
And here are some other topics we cover:
• Why we need more marketing agency alliances
• Marketing agencies are great at sales but not their own marketing
• The importance of real and raw content through stories
• How Liberty went from working in Theater to social media marketing in construction
• The biggest mistakes contractors make on social media
• The content that performs the best in construction
• Going viral in construction
► If you need help with your social media marketing, check out my social media agency, Customer Growth!
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