1
0,00:00,000 --> 0,01:10,000
Welcome back to Never Been Promoted. We're gonna say YouTube channel and podcast because the YouTube channel is doing, better than the podcast. So all you podcast listeners, come on. Step it up. Refer it over a little bit. We're on a mission. We're on a mission to create more entrepreneurs in this world, make them better in entrepreneurship and life. We're doing that through the stories and learnings from other entrepreneurs. We're gonna meet a really fun one today, Tori Master. He is he's a confused I'm just no. He's gonna be he's great. We're gonna be but, hey. Listen. Before we get there, if this is your first time here, thank you so much for showing up for the first time. And if you've been here before, this this this this conversation won't disappoint either. And and, you know, I always ask people subscribe to kind of, you know, forward on this to somebody who might need, some entrepreneurial help. But at the very least, thank you so much for showing up. And let's go I'm gonna meet our guest today, Tory. Tori is the CEO and founder. I mean, that's how it usually works. Right? CEO of REVital. You're a health care software development company. You're in Prague, my wife being a Slovak. You know, it's not quite the same, but we're going to get into that a little bit, too. But let's meet Tory. Tory, nice to meet you, and thank you for coming on today.
2
0,01:10,000 --> 0,01:13,000
Thank you for having me. Thank you. I appreciate it.
3
0,01:13,000 --> 0,01:54,000
We do you wanna discuss the amount of alcohol you have in your background right now, or do you wanna do it off camera later? Yeah. That's all for my cats, so I'm not gonna have any cats alcohol? I like you more now. That's good. That's good for the kitties. How many cats do you have? Let's start with the important facts of life. Yeah. I've got 2. I've got 2 also cats. Alright. So 2 cats are acceptable. If you'd said any more than 3, I would have to call social services on your cats to make sure, they were gonna be okay. Torry, would you wanna take a few minutes just to introduce yourself? We were having a little fun banter off camera, which probably doesn't translates to those just coming in now. But, do you wanna set up, you know, who you are, where you're from, and how you, you got the founding REVital?
4
0,01:54,000 --> 0,02:37,000
Yes. Thank Yes. Thank you. So, yeah, let me just say a bit about myself. I'm Tori Master. As Thomas introduced me, I'm founder and CEO of REVital. And REVital is not just a software development company. We develop health software. We have already released some. And at the moment, we have the new one, which is Reconz ReMeds. And that is the essentially, a cardiac alarm bell, which takes data from anywhere else people might have and use it to leverage leverages that data to provide them with an early cardiac warning system. That's a that's pretty damn cool.
5
0,02:37,000 --> 0,02:56,000
Okay. Before we get into that, because that certainly helps people, how did you get to, like, becoming an entrepreneur? You know, like, you know, you wanna, you know, you don't have to start back when you're 3 years old living in Scotland, but, like, give us a little backdrop of of your background and how you got to this point.
6
0,02:56,000 --> 0,03:40,000
Oh, it's a pretty it's been a pretty long trip because I I have companies before, but these were all small businesses, and I never done a start up. So there were a lot of mistakes made in the first, like, couple of I would say until now, even now, we're making a lot of them. But it's getting slowly. It's getting better. We're getting better. But how it got there, it's actually a very interesting thing because originally, it was supposed to be an emotional detection, so emotion detection software. And I was designing algorithm around that, and then I realized that that's not gonna happen anytime soon. So I started slowly moving towards what can be done, what we can do with the data.
7
0,03:40,000 --> 0,03:53,000
So did you have a so cardiac, is it because there's there's money in it? Did you do it because there was a life event that said, hey. That would be that would have been nice to know. I mean, how why did why did you specifically pick that dataset?
8
0,03:53,000 --> 0,04:50,000
I pretty much one of my own customers. So I'm the first customer, and I used to well, I did, like, all the checks and everything. I I wore a holder device, and it was extremely uncomfortable. And I was trying to figure out a way how we can avoid doing that. How how can we leverage what we already have? How can we use the data people already have from their wearables? And another thing is that majority of people don't use the health software they have. And that is the big problem. Like, a lot of people are actually using smart wearables. The well, no. A lot of people are wearing smart wearables. They have not using the smart wearables, and that is where we came in. So that's kind of we say, oh, let's get that data and let's actually put it to good use. Do you think a lot of people don't wear like, I mean, I have
9
0,04:50,000 --> 0,05:45,000
your phone's probably like your best thing. Right? Like, there's a lot of health things. I don't typically turn on stuff because I'm not sure who's using that data on the other end. I think that's a big piece of, like, why people don't use Apple or they don't use Android's smart data or the health stuff is one, maybe just the lazy don't really need that feature, but the other is they don't see the value of it. And if, you know, if they did, it's gotta overcome the creepiness of what someone's gonna do with this. Is this gonna affect my insurance 10 years from now that I've shared all this, Which is a real concern, because there's no really at least in the US, there's I don't see any actual legislation or, you know, legal things that protect you from this. So talk to me about the use of data and, you know, just let's let's dive into that because and and take it from the view of entrepreneurship. Like, hey. You you're trying to solve this problem. How are you overcoming some of those fears in your software versus just someone saying, why don't I just use my app? Right? So dive into that just a bit.
10
0,05:45,000 --> 0,06:45,000
That is actually an excellent point you're raising here because data data security, data protection is pretty critical. Well, it's getting more and more critical. The more data we have, the more data we have on our phones, more critical it becomes to safeguard it, to protect it. So we realize that we're no novices in, secure data delivery, secure data transfer storage. So we have a pretty serious encryption system going. Actually, it's a multilayer system, but it's not even about that. The problem is exactly what you said. People are not really used to sharing data, but that trend is changing. To be totally frank, statistics show, and, you know, statistics is a very tricky thing, but Deloitte did a survey and more than 97% of people click I accept, I agree,
11
0,06:45,000 --> 0,07:05,000
put the checkbox, click okay without even reading. I'm surprised it's that that low. I would think it's 99%. Like, I'm surprised. I'm surprised it's 3%. Now that seems like even, like, too high, but keep please get I'll trust Deloitte on that. They're a good firm, but that seems that seems high.
12
0,07:05,000 --> 0,07:28,000
Well, it's it's it's what what kind of their statistics, their survey show that about about 97 to be precise, 97.4% of people, click accept without even, like, reading a single line completely, like full line of the text. So that's one thing. So we are sharing data. A lot of us are sharing data without even realizing.
13
0,07:28,000 --> 0,07:38,000
Right. And but how so so why your app or your why your software over Apples or Androids?
14
0,07:38,000 --> 0,07:54,000
That's actually an amazing question because that is what we looked at. And, like, why would we give people another piece of software which they already and they're already not using what they have? You you probably heard of. You probably heard of.
15
0,07:54,000 --> 0,08:01,000
I I have not, but I'm also I'm not on social media ever, so it's it's my That's
16
0,08:01,000 --> 0,08:27,000
that's actually a very good indicator. They are so marginal. Their percentage is so marginal because they are trying to offer a device. They are trying to offer hardware. The same applies for Apple. You have an Apple watch and say, imagine Apple brings forward some sort of software for doctors to collect that data, to get the data from their watch, but that would limit them to only Apple users.
17
0,08:27,000 --> 0,09:45,000
Apple would not connect. But also, though, wouldn't it create liability for the doctor to be trusting the data from a third party when they're like, if we don't control the experiment, right, so to speak, then we can't really diagnose with confidence because they can be, at least in the US, held, you know, malpractice that comes into place when you're you're using inconclusive data or data that they should have known reasonably not to use in in in assessing things. So it it so it's that is also Sorry. No. No. That's sorry. That that's that's that's the riff, I think, is there's one thing for early warning system that you described, I think. Right? And that's who cares where it comes from. If there's a problem you can identify, that's there's a niche for that. What they do next is a different thing. And I always want to tie it back to kind of the entrepreneurial piece. Right. I think what you described as solving hits a wedge in between those two things. It's kind of like in the moment, if you can have someone warn you, something warns you that you're having a cardiac event, your chance of survival has got to go up because if you can get to the hospital quickly, maybe you're driving, maybe you're like, whatever, maybe you shouldn't be driving, whatever it is. Talk to me about that wedge from the entrepreneurial standpoint. You know, was it conscious that you took that approach? And then what are you doing? You know? How are you kinda staying in that wedge?
18
0,09:45,000 --> 0,09:49,000
Let's, let's do a bit like a role play here.
19
0,09:49,000 --> 0,09:52,000
Do I have to change? Can I do a costume or anything?
20
0,09:52,000 --> 0,12:12,000
Yeah. So let's do let's do banana banana is gonna be the safe word. So let's imagine you go to a doctor, and you tell your doctor that, like, I have this and that problem, and doctor says, okay. Let's take your blood pressure. And you tell your doctor, oh, I measured my blood pressure at home, and it was that. And try to imagine a doctor who would say, okay. Sure. Let's write those values down in the chart. Would never I wanna see that doctor. It would never happen. That's the thing. Because no idea what device it is, uncertified, who knows how the measurements were taken, no chance. Doctor would say, cool. Amazing. Let's do it again with my devices. So that is what current devices all do. They try to replace something that nobody would trust in they they are trying to show the data that people won't trust and rightly so. What we focus on is long term. We get all of your data. If you were wearing smart wearables for 5 years, we have 5 years worth data. We will analyze it. We will create your own image, your personal you, and we will compare the changes against that image. What has changed? How fast is it changing? And we will show that to the doctor current values, previous values, the trends, everything. And it's one simple graph. Doctor can see what is changing. Doctor with cardiac events, it's more pronounced in younger people, older people, like older as in past 40, it takes a while for cardiac, usually not always, don't, that's not always the case, but usually it takes a while for cardiac cases to develop. When we're young and something happens, let's say a heart attack happens, young people, the outcomes are actually worse than older people because their heart is pumping. It's it's fast. It's rushing the blood. And if something happens, if something were to bore to burst, the pressure is a little bit higher in that place. So the damage I yeah. It's you know, so it's, like, genetic issues because you shouldn't have heart issues. So if you do, it's a major
21
0,12:12,000 --> 0,13:39,000
undetected. It's a trauma. I mean, it's over. Game typically game over at that point. So sorry. So put your entrepreneur hat on for me and and talk about, you know, your company. Where is it based? How did you fund it? How did you get going? Okay. So let's start with where we based. We're currently based in Prague, in Czechia. By the way, whoever came up with Czechia was a bunch of old white dudes and and said, you know what? We're not gonna be Czech Republic anymore. We're gonna make the name as awfully hard to pronounce, unmarketable. We're gonna sound like something from Middle East a little bit. We're gonna keep drinking Slivovica until it makes sense. And that's what they did. That's how they came up with Czechia. I'm declaring it as fact. Please continue. Terrible name. Probably. I I I wasn't invited. No. I wasn't either. I wasn't either. But if I had, I'd agree. Czechia was the best pick. Anyway, I'm sorry. My wife is Slovak for anyone's listening. Impossible. I've been to the area. My wife's from there. My kids are half Slovak. I have opinions on the name Czech. Yeah. But we're Slovak. And by heritage a little bit, not me personally. I've taken this tangent too far. Continue, please. Alright. So you're based in Czech Republic. You're in Praha, Prague, which is a fantastic city. I, you know, took Karlov Most, which is Charles Bridge. You need to go see it. It's beautiful. Keep going. Sorry. I love tangents. I love to ruin my own podcast. Absolutely gorgeous. Alright. So you're based in Prague? Absolutely gorgeous. Prague is amazing.
22
0,13:39,000 --> 0,15:14,000
So we started in 2021, in November of 2021. I was working at the time. Like, I had another company. I had clients and everything. It was operating in IT business for past 10 years. It was a successful small business, so everything was fine. And then I realized that I have something, and let's see if it goes somewhere. And we started with my then lead programmer. We started working on that. We started seeing if we can get the data, what can we get out of it. I started designing, collecting more data. I've been working on that for past 7 years, but I started doing more and more research into that. And we came out with the first software, which is MyPel. It's an amazing piece of software. It's gorgeous. Nobody uses it. Nobody would use it, but it's a gorgeous piece of software. It really works. It's brilliant. It's free. It's available in Apple Store. Wait. Wait. What's what's it do? What problems can solve? It is your own personal energy level. It checks how long you slept, how well you slept, was it in the right time. It checks how active you are after the it also gets the data from smart wearables. And it's, basically, I might be able to show. And it's, yeah, it's telling me I got no energy whatsoever. There we go. There's yeah.
23
0,15:14,000 --> 0,15:26,000
So well, I've been operating That's why it's sitting there. No one's using it. So you you created this piece of software in 2021, and but it was around data, I think, is the idea. Right? And so you're you're figuring out 2022.
24
0,15:26,000 --> 0,16:24,000
It was it took us some it took us some time from November of 2021. We released in August of 2022. And then we realized that it's absolutely not marketable because the the service we offer is the same one as everybody else has. It's a gorgeous software. It looks amazing, but it gives no additional value. People already have it's not as pretty it doesn't work as well, but they still have it. And people like, you know 12 her Labors of Hercules? You probably heard I have not. Please please enlighten me. It's it's an old, myth, ancient Greek myth about Hercules and doing, like, chores for various people. So if one of the chores one of the neighbors was to educate people, Hercules would have failed that one. It's the hardest thing in the world teaching people. And teaching them to use your software, trying to
25
0,16:24,000 --> 0,16:50,000
explain to them why they should use them. It's it's it's a Well, and that's that's one of the challenges having a software or a SaaS business is it's gotta be so intuitive and add the value. And and if you do, you hit it. I mean, that's you don't you might not be a unicorn, but you'll you'll get users because it's easy to use. It fulfills a need that doesn't exist or it fulfills one much better. But you always have to avoid what you described there, which is yet another app.
26
0,16:50,000 --> 0,16:52,000
And and Yep. Absolutely. You're absolutely
27
0,16:52,000 --> 0,17:10,000
And if your marketing is good, you can get them to download it. But getting them to stay is not gonna happen because they're like, why, you know, Apple does this, like or my band phone does this. And so so continue the story. So so so you're avoiding yet another app which you ran into, which is probably one of the big mistakes. And I see a lot of people So we looked at that.
28
0,17:10,000 --> 0,18:40,000
Yeah. Exactly. We looked at that as like, yeah. We we it's a great app. Amazing. We did a great job. It works. It's just nobody wants it because it already doesn't exist per se, but still. So we decided to go slightly different direction. What if we didn't ask people to change their lifestyle? What if we didn't ask people to buy new devices? What if we just leverage what they already have and we took the data to people who care, doctors, and question why would they care? Because if we had a conversation, well, I have plenty of conversation with doctors and I came. It's like, here is the data. It will help you treat your patients better. It will give you back time because patients will need less time later. And it's like, yeah. Sure. I ain't got time for that. So what would make use? And we started bargaining, and it ended ended up so we're paying for every active patient on system, 2 doctors, for them to look at the data. And if they see irregularities, they can invite the patient in for checkup. They send, now if if GP is on our system, that patient their GP is on our system, they just invite the patient in. If it's not, if it's our doctor, they just hit the button and patient gets an invite email with all the details with the report, nicely looking, and essentially a recommendation to see their GP and show them. Is
29
0,18:40,000 --> 0,18:50,000
is the application for this, I mean, like, from the business model, like, the individual, or are you trying to pair with, like, insurance companies? Or tell tell me how you've set up your business model and and how you made that decision.
30
0,18:50,000 --> 0,19:20,000
At the mo yeah. At the moment, it's you it's people. It's individuals. Like, we charge a subscription fee of €14.99 per month. That's with the cheaper AI version at 1199 down the road. We are essentially training the AI version now. So to have it at the later stage, so you can always choose as a human driven or AI driven service. Like, you will always have Now are are you trying to niche down to,
31
0,19:20,000 --> 0,19:49,000
the you know, in in US, right, there's people who go to the irregular doctors, but there's also kind of these more holistic, different models that maybe you know, is it I guess my question is from an entrepreneur standpoint, how are you you got a niche at some point. Right? Because you can't be something for everybody. Otherwise, you no one will buy stuff. So how are you niching from Amy? Me? And who you know, you have to define who your audience is now. Is it European? Is it US? But, like, how are you niching down?
32
0,19:49,000 --> 0,21:31,000
Well, at the moment, our I'm gonna tell you our customer. Our key customer core customer base is people aged 40 to 65 working a white collar job. That's job mostly because there is a problem with data collection from blue collar jobs, from people who use their hands, manual laborers. It's it changes the position of the watch a lot, and the data is not as consistent. Our our customer is 40 to 60 5. They're 80% male, 20% female. Unfortunately, we're affected by cardiac problems more. That's just how it is. They are working at usually desk job, but it's a white collar job. They're using already using smart wearables when not aiming at people who don't have it when not selling the device. That's the difference. And people who might, lead more sedentary lifestyles, who would like to get monitored, but are not really ready to do anything about it. Would you like, like, a piece of funny statistics? In developed countries, more than half or 51% on average of people suffering from cardiac issues, cardiac problems are actually diagnosed. They are diagnosed, but 42% of those people not, diagnosed are not doing anything at all. Nothing. They have been prescribed medication. They're not taking it. They, prescribed visits. They are not doing it to control. They they are not doing anything check checkups. Nothing. And they're aware of the consequences. Yeah. 42%.
33
0,21:31,000 --> 0,21:37,000
Hey, man. I got an irregular EKG. I haven't done a whole lot with it. So
34
0,21:37,000 --> 0,21:44,000
That's normal because we kind of our that's the way our brain works. It's dangerous,
35
0,21:44,000 --> 0,22:16,000
so it pushes it back. It kind of pulls the curtain over it. So, okay, it's it's there. We know that the problem exists, but we we cover it. I see a metaphor here. You're in a closet with cat food, and that's where people have locked away the stuff they don't wanna see. Yet you're talking about taking a hard anyway, for those not for those listening that he's in a anyway, so let let me let me ask him. So from, tying it back to kind of, like, the learnings, what is the biggest challenge you're solving for your business right now?
36
0,22:16,000 --> 0,23:07,000
Like, the biggest challenge we have currently at the moment is fundraising. We need to expand. We're already making money. We cross we we're getting to 20 k MRR, monthly recurring revenue, but it's slow. We have about 18 months until other companies would start to catch up because it's not only about the idea. Idea is great, but you need to have a lot of math behind it, a lot of research behind it. And we do have a lot of research. We do have a lot of math. We do have several well, we're applied for one patent. We're writing another one. So we have IP behind it. It took us time to collect together that IP, to prepare it, to actually put it together and to put it to good use. So it will take time, but
37
0,23:07,000 --> 0,23:22,000
it's not impossible. So what what are you doing to solve your problem for the fundraise? Like, what's, because what I find is you can run a business or you can focus on fundraising. It's hard to do both at the same time.
38
0,23:22,000 --> 0,24:43,000
That's why I ain't got energy already. It's like it's what? It's half 5, and I'm already, like, at 18% of my energy reserve. So I have to do both at the moment, but it's sort of sorting itself. We are we're talking to companies. We have some interested VCs. We actually funny bit is we have a lot of interest coming from Asia for that. They have problems, shortages. Well, everybody has shortages, doctor shortages. Everybody has medical personnel shortages. And current shortages, they roughly hover around 13 to 17% mark, say around 15%. But it's estimated that by 2030, we would be missing about 3rd of all Are you, do you change your pricing model from from country to country? Not really. We we not. Pricing stays the same, 1499. At the moment, we're only present in Czechia and Romania, 2 countries. So it doesn't make sense to change. Plus, we can we will change the price. We will probably go down the price eventually.
39
0,24:43,000 --> 0,25:24,000
Or or just create different levels. Right? Yes. Yeah. And so alright. So on your journey around here, right, so you you said you've you had lots of mistakes. What are you doing for the future to to avoid those again? The same mistake. Any mistakes? Like, what's your mindset? Like, you know, I I try to get a perspective of time 0. Like, you're like, you're basically today is a whole new day. You got a whole new future ahead of you. What are you doing to, you know, personally or as a company to avoid mistakes that you now look back and go, oh, that was obvious. Not to repeat those, but just to go in the future and be like, I'm not making any you know, I'm trying not to make any obvious mistakes right now. So what what do you do for that? I study. What do you study?
40
0,25:24,000 --> 0,26:07,000
I study my own mistakes, plus I study I look at podcasts of I listen to podcasts of other people. I look at videos. I, we went through accelerators. So we went through 2 accelerators where people would actively teaching us how to do and how not to do various things. And I'm still applying to other accelerators because there's still plenty for me to learn. I would like Revit. My goal is to have a cardiac alert on every person phone on every person's phone, on every person who needs it. There we go. So that is my goal.
41
0,26:07,000 --> 0,26:15,000
What's your number one objection investors say right now?
42
0,26:15,000 --> 0,26:24,000
Objection. I I I'm hard pressed to answer that. Sorry. Like, I don't know.
43
0,26:24,000 --> 0,26:37,000
Why I really don't didn't fully understand the question, to be honest. Like, what is Oh, it's oh, so let let me let me rephrase it. So why are investors saying no versus yes? Like, what's their biggest Okay. Okay. What what do they have to get over overcome?
44
0,26:37,000 --> 0,26:53,000
Some it's reasons vary. Some of them come don't wanna be the first. Most of them say it's too early. They want to come everybody wants to come in when it's a stage, when it's, like, company is already working, when it has significant
45
0,26:53,000 --> 0,26:55,000
monthly When you don't need the money.
46
0,26:55,000 --> 0,27:01,000
Essentially. Yes. Essentially, everybody wants to give you money when you don't need money.
47
0,27:01,000 --> 0,27:51,000
Right. And that's a that's a so for those out there listening to try to raise money, that's the reality of it unless you have a network and you and you've exited before. Trying to get money for something is so difficult because the majority of people just want it. It's they want a known business model that they can they can get in, get out, get their money. And at that point, if you're in that point, you you would be damn sure you take that money for a reason. It's more strategic in nature. Meaning, like, that money coming in and that network is gonna 100 x whatever it is you were doing. Otherwise, you might as well bootstrap it and sell it for less and make just as much when you exit. But, your your your your your seed precede and and just, you know, conscious of time. Right? Like, so who are you looking for? I want maybe you know, who who do you want to get a hold of you? Either is it an investor? Is it customers? Is it both? Both?
48
0,27:51,000 --> 0,28:41,000
At the moment, at this point in time, we do need an investor because we need to start marketing. We need to start heavily invest into sales and marketing because our sales model at the moment is going to doctors, talking to doctors, and that requires time. That requires actual people. And another thing we don't do is we don't do the carpet bomb approach. We don't send mass emails because it just doesn't. We are so It was so trained. We're so conditioned to ignore advertisements, to just skip over them. Like, we're we're trained. Like, new generations, especially, they see that. They see advertising from very, very childhood and they South Park had an amazing, like, episode on on advertising. How do you distinguish?
49
0,28:41,000 --> 0,29:02,000
So that's I I I love South Park, and they do such a good job at call out the obvious. And I think, though, in your model, right, like, if it's interesting you're going to doctors, but if you're selling to individuals, isn't it just a Google like a Google Ads capital machine problem where you're landing pages and you're you're attracting someone searching a need?
50
0,29:02,000 --> 0,29:39,000
That approach we didn't take because it would create a surge, which we're not prepared to deal with. So that's why it's kind of, you know, it's it's a chicken and a and a heck kind of thing here. So we we need money, and everybody wants us to have money to give us money. So we need money to actually put stuff in place, to put sales team in place, start proper marketing, strengthen out like, if now people start coming, we are not prepared to take it, and we need to be prepared for that if if there's a huge influx.
51
0,29:39,000 --> 0,30:52,000
You so you're the the I mean, you know, hundreds of entrepreneurs, and I've been through this part myself. There there's the the tipping point where you're describing where you can't move forward without funding, but no one wants to give you funding unless you get more revenue. And you're like, well, it's that and then the chicken, by the way, they approved it to come before the eggs. So you gotta focus on the chicken, which is the alive thing in front of you. And you're gonna have to feed that and make that chicken better So it'll pump out some gigs. But, and that's I I will tell you as entrepreneurs listening, that moment, that's the moment where your resilience is tested because because you're gonna be founder led sales. You're gonna be driving through it. You're gonna be tired, low energy level. Like and and that's that's the point you make it or go to the next level or not. And so, the things that I think factor into that point are how you've automated some processes from the administration and from the business itself, from operations, because you won't find the time when you're gonna have to 100% be put in to building revenue. You know, getting it to go to 20 to 30 to 30 to 40 and then doing it in a way that you have margin to invest back in yourself. That is a hard step. That is one of the hardest. And that's where you're at right now because because you're you're smack dab in the middle of that. Right?
52
0,30:52,000 --> 0,31:11,000
Absolutely. Absolutely. And what you said resonates very well. And the thing is that people you talked about unicorns before, but you probably heard about camels. That is kind of a new trend with camels. And I actually personally think we fall into the camel category because unicorns, you need to have a
53
0,31:11,000 --> 0,31:37,000
ton of luck to be a unique word. Like And they're not real, just to be clear. They're usually paper paper paper companies. A lot of times they're not actually they don't make money for a long time. And and they're they're great. They're great for investors. And that's why they're Well, some of them never make money. Some of them Right. I mean, and then, yeah, but a camel works and survive. But won't drink water unless you you know, unless it's it's about to die. But so,
54
0,31:37,000 --> 0,31:56,000
but that's the thing, like grit. Because I think that grit is the more probably the most important property of an entrepreneur. You just need to be able to persevere no matter what stuff gets what no matter what gets thrown at you, just need to persevere.
55
0,31:56,000 --> 0,32:40,000
Yeah. Well and that's why I'd ask you sometimes, like, on the, you know, the capital machine of marketing, you know, a little bit a little bit of money can show you if you can get ROI positive on on it, and and your sales problems become just let's get that landing page right and get the you know? And and and you might be you might not need money. Put it that way. So, it is possible for us. Sorry. Yeah. Go ahead. No. No. It's I I, like, I I appreciate what it is. I'm saying, you know, listen. Like, I I I get where you're at, where you're kinda like, I gotta feed some cats. What do I do? I feed cats, or do I put ad ad money in? So I get I get that spot in life. If you're married and have kids, it complicates further. So, and a lot of a lot of Orange County. Yep.
56
0,32:40,000 --> 0,32:45,000
But my I'm lucky because my wife is my cofounder.
57
0,32:45,000 --> 0,32:52,000
She is Oh, that's lucky. Not everyone would decide that scenario is lucky. Oh, yeah. Absolutely. I am
58
0,32:52,000 --> 0,32:59,000
lucky. You can't even imagine. It's I I am very like, family life, I am I am extremely lucky.
59
0,32:59,000 --> 0,33:16,000
But from that That's great. I'm extremely lucky. I think my wife and I would not be wife and I if we were cofounders on a company. That would not. She's the operational ninja. Like, she can like, she's and I'm like, you know, who I am, which is not that, and it would cause problems. It would
60
0,33:16,000 --> 0,33:33,000
be We together for almost 20 years, we went through our share of problems, and I believe we're at the stage where we can work together and we do work together. Good for you. That's fantastic. Now and listen. I just maybe just pivoting a
61
0,33:33,000 --> 0,34:03,000
bit. And we talk about this offline. And and, you know, from the, for those still listening here, thank you. And but I always say, like, I think just getting to know you a little bit. I think you have a a real love for people and and a and a good empathy of heart. And I think this is probably embedded in some of the the cultural pieces of your own company. Talk talk to me a little bit about that, kind of your perspective on people life. You're a pretty positive person, so I just I think it's I think it's good for any of the listeners to listen to that because I think it's a trait that helps serve you well.
62
0,34:03,000 --> 0,34:50,000
I had a pretty terrible childhood, so that probably helped because I I came out first presenting people, but then I realized that there are specific people who deserve that kind of attitude towards them and other people are not. Like and I try to always give people the benefit of a doubt. I always give them, okay, so that's that's happened. Why? Let's figure out why that happened. Because people are rarely malevolent. They're rarely benevolent, but they're rarely malevolent. They are they don't have time for that. It takes effort.
63
0,34:50,000 --> 0,35:22,000
There's there are some definitely, there's a lot of checked out people who just, you know, like, just don't you know, they're indifferent, I'd say, is probably the word. There's a lot of people I think just don't try to and and for whatever reason. And some of that's childhood bringing anything else. But I think if you're gonna be an entrepreneur, you cannot be malevolent. You can't be, you know, agnostically just disengaged, you're gonna have to get passionate about something, and you're certainly gonna have to believe in yourself. If you don't, just know that your your success chances are minimal.
64
0,35:22,000 --> 0,35:41,000
Well, absolutely. I I I couldn't agree more. You need to you need to burn for whatever you do. It doesn't matter what you do. If you don't burn for it, if you don't spend your passion on it, it's not gonna work. It's not gonna happen.
65
0,35:41,000 --> 0,36:14,000
It's not. And and you actually made a great point here. So if you don't burn for it, but not every fire can burn forever. So what what are you doing to recharge? Because, you know, you're you got to. Because I I know, personally, I love what I do, but there's some days where I'm like, I'm just gonna play Fortnite all day today because I do not wanna work. I'm gonna cancel every meeting because and, like, I don't wanna do that, but I'm like, I don't I know it's a whole day of sales calls, but I'm like, I can't today. I just can't. And I'm just gonna do something for myself that's fun and freaking brainless. I'm not telling anyone about it. I'm just gonna I'm just gonna play games, or I'm gonna go play golf, or I'm gonna do anything
66
0,36:14,000 --> 0,36:50,000
except work. I usually either ride my motorcycle, I go riding, or I spend just a day at home with my family, just with my wife. We might play games. We might even play, like, video games. We might play Heroes of Might and Magic. We love Heroes of Might and Magic. Wait. Wait. What's your video game? What's your favorite one? At the moment, like, currently, I would probably say I am currently playing deus ex human, human revolution.
67
0,36:50,000 --> 0,36:54,000
What is that one? What's that game? Oh, it's like it's a cyberpunk
68
0,36:54,000 --> 0,36:57,000
game kinda before. That's where cyberpunk
69
0,36:57,000 --> 0,37:07,000
came. It's like a cyberpunk prequel. Okay. Sort of. The lesson being here, by the way, find some find some fun things to go do. What's your all time favorite game?
70
0,37:07,000 --> 0,37:13,000
The one which I'm always coming back to would be heroes of my magic 3.
71
0,37:13,000 --> 0,37:51,000
Might and magic? I forgot about that series. That's a that's like of mind and magic. It's actually strategy. It's turn based. It's a turn based game. Yeah. Yeah. It's a turn based game. So I I used to like those. I I used to like those. I will I will tell you a thing. I assume my favorite game is still SimCity. I I I just I wish they come up. I love SimCity. Alright. So here's a question I ask to a lot of people who like SimCity. In SimCity, if you guys don't know, you know, you get you start with an empty contained space you can do anything with. Did you enjoy the building of the city or getting it when it was operational? You just like to like like like like to watch the aquarium?
72
0,37:51,000 --> 0,37:52,000
Build. Build.
73
0,37:52,000 --> 0,39:24,000
Yeah. See, that's the that's the mark of an entrepreneur right there. Because what happens when it builds, did you go to another city, or did you just start doing crazy stuff inside it that you knew you knew was gonna wreck it? You didn't care. Yeah. Kind of the latter. Yeah. And so that's so there's there's the entrepreneur where where me, I I I would let it go, and and this is where I and this is why I have Teams. I would go to another part of the map and just create a whole new city to try to get those to work together. And I'd always come back to the old city and it's like, you know, a nuclear meltdown has happened. I forgot about it. And I'm like, can I just assign an admin or somebody to do I like to have I like to get the whole all of it working together because that's a lot of fun? And then, and and and and and, and I always have one that would be right. But I'd always have one that would be like the undeveloped farm. Like, it would just be like nature. And I would I'd love to play in that and never put anything instead of a dirt road in. Anyway, guys, the whole point of that, if you've actually stayed on to this point with this video game discussion, is that you need an outlet, and you have to go recharge a battery or reignite that fire. You'll do more damage, I find, being checked out in meetings as opposed to just sending somebody, let's say, if you're in sales calls, like, for my own example, is I send them a note and I said, hey. Listen. I absolutely have to have a personal day today. I'm gonna find time with you. And when you get on the phone with you, like, listen. I had it. It just was one of those weeks I just needed today, and I'm sorry. You're you're the collateral. They're most time like, I totally get that. And they like you a little bit more for it. If they don't, they're probably not somebody you wanna do business with.
74
0,39:24,000 --> 0,40:07,000
You're I again, I couldn't agree more. And I actually don't like when people start making up excuses. Just tell me just to my face what happened. And I'm a human being. We're all human beings. Like, there's no need to come think of some weird story about, I don't know, a blowout on a highway or some stupid things like that. Just say I But sometimes that happens. Right? Namely in a It does. It does. Don't get me wrong. It does. But you don't need like, if it happens, just tell it. Yeah. That's what happened. Don't need to come up with stories. Just say. I I've definitely said, hey. It's 72 and 70 today. I haven't golfed in 6 months, and I got invited to play. I am gonna prioritize wellness today over networking. And people are like, get it. Go get some.
75
0,40:07,000 --> 0,40:28,000
Listen, Tory, I'm conscious of time. Thank you, by the way, so much for joining from Prague, from Praha, from Czechia or Czech Republic. Czechia and and X are in 2 categories of things I'm not gonna refer to. It's gonna be Czech Republic and Twitter for a long time. How do people get ahold of you? What's well, how you know, if where do you want them to go?
76
0,40:28,000 --> 0,40:39,000
They can go to our web page, which is revital.life, or you can just drop me directly an email. It's tori@revital.life. I am absolutely open.
77
0,40:39,000 --> 0,40:47,000
And it's a R E Vital. Revital. Will you spell that for me just so I have it? It's Tori, T-O-R-I, at
78
0,40:47,000 --> 0,40:57,000
revital, as in revital, revital dot life. revital.life.
79
0,40:57,000 --> 0,41:10,000
Awesome. Dot life. Got it. Thank you for for for joining. And and, and, Tory, I hope you have a a great success, and and I always offer this to people. If, you know, once you make your huge millions, let's just do the next one on your yacht.
80
0,41:10,000 --> 0,41:15,000
Oh, absolutely. You're invited. If I I I'm not gonna have a yacht. I'm gonna have
81
0,41:15,000 --> 0:41:17,000
a small party, but you're absolutely invited. Okay. That's fine too. We can we can just kinda, you know, just we go to Pilsen and just rock Pilsen for the week and have a pub there. For anybody who made it this far, thank you so much. If this was your first time, you know, I really appreciate listening. If you've come back before and you've made it here, thanks thanks again. Your support really matters, and I really are on a mission. I have a high just a real passion for helping entrepreneurs be more successful, and I really think the world needs more of them. You know, if if you come back, I'm very happy that you do that. And until we meet again, go out there and unleash your entrepreneur. And thank you so much for listening to the Never Been Promoted podcast.
