Beyond The Shelf
This show is an open exploration of the people and process behind E-Commerce. Through conversations with innovators in the space, we learn the stories of these leaders and their strategies for E-Commerce success. You can join our mailing list and access more content at itsrapid.ai.
David's past guests have included: Bryan Gildenberg from the CPG Guys, Todd Hassenfelt from Colgate-Palmolive, Anne Zybowski from Circana, Randy Mercer from 1WorldSync, Jared Taitel from PepsiCo, David Novak from Salsify, Harvey Ma from Albertsons Media Collective, Carter Jensen from General Mills, Pam Perino from Ghirardelli Chocolate, and many more.
Beyond The Shelf
Utilizing AI to Automate Back Office Tasks and Improve E-Commerce Performance with 1WorldSync's Randy Mercer
This week David's guest is Randy Mercer, Chief Product Officer at 1WorldSync, where he leads the Global Product Management and Solutions Architecture teams. They talk about Randy's beginnings in the space (1:51), how 1WorldSync utilizes AI to improve e-commerce performance (11:09), and the ever-increasing importance of mobile imagery to entice consumers on their path to purchase (23:42).
Connect with Randy on LinkedIn: https://www.linkedin.com/in/randalmercer/
Learn more: https://itsrapid.ai/
Theme music: "Happy" by Mixaud - https://mixaund.bandcamp.com
Producer: Jake Musiker