(Note: Transcript is AI-generated and not 100% accurate!)
Speaker 1 (00:00:00) - Welcome to Uncpyable women in Sales. If you're looking for actionable insights in real world tools to turbocharge your sales starting tomorrow, well, you're in the right place. Your host, Kay Miller, earned the affectionate nickname Muffler Mama when she sold more automotive mufflers than anyone else in the world. In this podcast, Kay, we'll talk to another superstar women in sales as they reveal un copyable strategies you can use to rack up more leads, snag dream clients, and take your sales numbers through the roof. Stay tuned and get ready to make more sales. And how about this more money?
Speaker 2 (00:00:40) - I am delighted to welcome Amber Kellogg to today's episode. Amber is the VP of Affiliate Origination and Management for Occams Advisory. With over 30 years of experience in high level corporate finance and retail management environment. Amber brings an eclectic wealth of knowledge and experience to the show. Amber, welcome to the podcast. Thank you so much for having me. I am very excited to talk to you. You were recommended to me as we were just talking about by Shama Hyder, who is the founder and CEO of Zen Media, and she was a recent guest.
Speaker 2 (00:01:23) - Her episode was number 57. She has a fascinating story. So if you're listening, please make time to go back and listen to Sharma's story. But right now we're going to talk about Ambers story. And as I said, Amber, I did look online about Occams advisory and it went over my head a bit. So I like you to start out and talk about Occams Razor and and who you serve and what you do. Of course, of course. Thank you. Yes. And you said it right. Occams advisory.
Speaker 3 (00:01:57) - not a lot of people know Occams advice. You know what Occam's means. But actually it's on the principle of Occams razor. That that simple is is usually the best, the best way to do things. So, Occams advisory is a award winning company. We we won many awards. America's fastest growing companies of 2023. We've been in Financial Times as Statista Inc repeatedly America's most innovative companies seven years in a row in Inc 5000. There's a lot of accolades. I could keep going.
Speaker 3 (00:02:32) - But, we are very fortunate to be, you know, be recognized as an award winning company. But our services, are from our our tagline is from inception to infinity. So we focus on small, medium and large businesses from the inception of their business to, to and on. So every business cycle of the every life business cycle in a business, that's what we focus on. So from the very beginning, even if they need help with the business plan, how they, structure their business, something that simple in the very beginning to business services, growth, incubation, financial technologies and even payment solutions. So in the middle they're rather growing. They're going to need those things as well. And then also capital markets and investment banking. That's something that we also do. We have a large focus on tax strategies. We have really honed in on what tax strategies benefit small businesses in the last two years. That's what we focused on, especially with the employee retention credit being so, so vast. our company has been recognized as a higher caliber, URC provider from the IRS, by the way.
Speaker 3 (00:03:42) - And so that is something that we, take pride into and as well. But most of what we do is on the financial side of business, it's on the financial piece of, you know, the, your business, business planning and things like that. So, at the moment we have a lot of different services that we provide. I love to call them solutions. and it's funny because I know your podcast is really around sales. Sales. But I feel like when you say services, it is kind of salesy. And I don't feel like you have to be salesy. I feel like if you provide solutions, it automatically sells itself. And so Occams Advisory provides so many business solutions for businesses from the beginning to even the end, the acquisition and exit strategies.
Speaker 2 (00:04:30) - Well, I can tell
you I did look at your website and oh my gosh, you do have a huge list of awards. So that is that speaks very highly for you. And yeah, you provide a whole package of solutions. And I'm guessing you do that for businesses that have their hands full running their business, doing everything else, and they don't have the expertise and the knowledge, like you said, to make the most of tax advantages or payroll processes or all those kinds of processes.
Speaker 2 (00:05:04) - And of course, I don't even know about. But you do. So you come in and handle that for companies. can you give me any idea of the size of company or an example of who would be your best, as we call that this in UN copyable and the UN Copyable framework. We've talked about my book and Copyable sales secrets. We call your target market your moose. So who would be the very best client if someone's listening to utilize your services?
Speaker 3 (00:05:36) - Well, our moose would be someone who would be, in growth mode. that would be someone who we're looking to do, especially for the business services. Business services? Wow. I got tongue tied there. And, financial technology, the capital markets piece. That's when when businesses are in growth mode. And a lot of times they think me and I want to hit that million dollar mark and I don't know how to do it. Our team comes in and we we listen and we'll talk about that short here shortly to about what it means to listen to our clients.
Speaker 3 (00:06:07) - And we find out what their challenges are. One of the things that I love asking is what keeps you up at night? What keeps you up at night? Because that's what we want to hear. Real realistic. What keeps you up at night from the business owner and we. More than likely have the solution to help them with whatever it is that keeps them up at night, what their challenges are in their business. Now. Our most would be people that, like I said, are in growth mode. again, we do help businesses that are just starting out if they even don't know how to, tax what tax bracket to be, you know, S Corp or C Corp, those kinds of things. We help with that. So in the initial but our really our focus is the people the businesses that are in growth mode. So growth mode when they they don't know what to do to get to the next level. And that's really the the ones that we are focused on. And we said them, we saved them money to help them with tax strategies.
Speaker 3 (00:07:00) - So that's just just a plus that we, we add on to.
Speaker 2 (00:07:04) - Well, one thing that you said that was music to my ears is that you don't have to be salesy. I almost feel like instead of saying, I'm in sales, we should be saying, I'm in the business of helping because if your clients need help, they have a problem and you have a solution you can add to their process. Make it easier, more profitable, help them grow, help them get better result. That's not selling, that's helping. And I'm sure that if you run across a company that doesn't fit your profile, that isn't your mousse, you're not going to want to bring those on as a client, right? You can't help them, I assume, and they aren't going to be a fit for you. Is that is that correct?
Speaker 3 (00:07:48) - I will say we really do what we can and I have to speak. Kudos to our teams, our leadership teams, to we don't want to say, we don't want to say no to people if we can try to help them, even at the smallest level.
Speaker 3 (00:08:00) - Obviously there is a cost. We're not a nonprofit. There is a cost to what we do. If they can, you know, even if it's a small business that they can afford to have a business consulting firm like ours help them get to the next level, then absolutely. We do want to help them. But when we're talking about the capital market piece in the investment banking, those are typically really larger companies that were focused on helping. But again, I don't want to sound like, I don't know, business left behind, but, we don't want to really say no to a lot of people because again, it is about helping people. And that's how we build our brand is by helping everyone from the small mom and pop shops to the larger companies with our capital market and investment banking piece. So there's a lot of a lot of people in between. So I want to just say to that there's a lot of people, I had somebody in my house in my past that would say the only conversation, the only bad conversation is the one you didn't have.
Speaker 3 (00:09:01) - And I believe that if somebody needs help, a business needs help. We need to have that conversation. And if we cannot help them, then we will find some resources for them. I really feel like that's just the best thing to do by helping. Like you said, it's a the great greatest way to approach that is by talking to everyone. And if we can help them, cool. If we can't, then, you know, we either outsource or something like to give them some sort of resource to help them.
Speaker 2 (00:09:29) - Well, and if you're helping companies grow, that's a good point. You might start as at a small level and then you can help them grow. It sounds like you've got the size that you know, the kind of team where you can help different levels of companies. So that's interesting. And you listening, that means you're not out of the the game here. So it's worth reaching out or investigating this because as I said, who knows where these companies are going and where you can help them grow.
Speaker 2 (00:10:00) - So now we're going to step back a little bit because you have quite the fascinating history like we were talking about because you started in retail and you started in retail management. you were managing a couple divisions of the limited, which included a brand we all know, Victoria's Secret. So let's hear about that. I am so curious to hear that story.
Speaker 3 (00:10:28) - Oh, well, I started, I don't want to date myself here, but I started retail management. while I was in college, we had the mall was very close to the campus, and we had a two hour break. So of course we would just go hang out at the mall and we were the mall walkers, but not like the young mall walkers. When it was cool to be at the mall. And I would go into Victoria's Secret all the time, to the point where I knew where everything was at, and I knew everyone that worked there, and they joked, you should just work here. And I was like, okay. And we just started working.
Speaker 3 (00:10:58) - They realized I had experience in management in the previous position that I'd held. and that was all she wrote for almost 14 years. It was an amazing ride for me to alternate between the two divisions. I refined my abilities. That's where I kind of realized that you need a higher caliber, customer service to sell something that high dollar. Right. You need something. You need that higher caliber mindset of what? It benefits the client, right? I learned team leadership, those operational efficiencies that you learn as a as a manager. Now, while managing, though, I was responsible, you know, for operational planning, budgeting, payroll, those target sales targets. that gave me a really solid foundation in, in management. And honestly, I like to say knowing what it was like to run a business, right. Because it was Victoria's Secret and Bath and Body Works, even though it was it was those divisions. I still had the ability to know what it was like as a business owner. And trust me, in retail you work those business owner hours, right? So that was 24 seven.
Speaker 3 (00:12:06) - Oh, absolutely. And you had to be on call and, you know, that kind of thing, just like a business owner. But transitioning from that, starting with that retail management, I loved it. I was promoted very quickly because I just truly was passionate about what I was doing. And, and again, I wasn't selling. I just was being honest and and what benefit the client. And if they wanted a gift, like we would build the gift and it was exactly what they wanted. So again, it really wasn't sales. It was just how it benefited the client. And my experience in retail really helped me with my management and my leadership skills. but it also piqued my interest in, kind of the broader financial world, which is is kind of funny because not everyone kind of sees it that way. But I was able to, look at, okay, where else could I go and kind of include this financial piece and, and I really did my research. So I'm kind of a nerd.
Speaker 3 (00:13:03) - So I did my, quite my research and I looked at, at banking and I thought, the financial industry is really where I wanted to go.
Speaker 2 (00:13:10) - So when I was looking at your bio and your history and your experience you have, I have to say that's quite a leap from working at the limited group, to JP Morgan Chase. So yes, you went from retail to banking. So how did that happen?
Speaker 3 (00:13:29) - It was really in, like I said, being in management, you learn about the budgeting and those kinds of things and really what the finance piece looks like. And again, being a business owner and I thought what a greater industry than finance to know what it was like on the other side of the desk, if that makes sense. So I was on the the business management side, and I knew what it was like to be an owner, but I needed to see what it was like to be on that side, because there was a lot of things I didn't know about. I really didn't know about lending, and I didn't know a lot about those kinds of things.
Speaker 3 (00:13:57) - Which business owners need. Right. And so it really did pique my interest in the in that broader banking world. I was able to get hired on, as first as, as a banker, and I could develop my skills knowing what, what it was to work in a bank in the lending or the financial institution accounts, credit cards, you know, those kinds of things. But they quickly realized that I had management experience and a long, long life of manage experience without making me sound old. but, I they said, we want you to be a relationship manager. You can manage, you know, a portfolio of business owners because you know what it's like and you know what they need. And I thought, I think I'm gonna do that. But yeah, I have to tell you, I didn't realize that that world was, I hope it's okay that I say this was really a male dominated world.
Speaker 2 (00:14:50) - And that's true of many, you know, many industries and, you know, certain industries.
Speaker 2 (00:14:56) - And I'm sure banking is one something like hospitality might be female dominated, but that's not a surprise that that banking is male.
Speaker 1 (00:15:03) - Today's podcast is sponsored by the acclaimed book Unstoppable Sales Secrets How to Create an Unfair Advantage and Outsell Your Competition, by Kay Miller. If you want to make more sales, you need to read this book. We'll even get you started with a free download of the first two chapters. Go to UN Copyable sales com slash chapters to grab this offer right now. Yeah.
Speaker 3 (00:15:29) - And so I really love in your book. I hope it's okay that I say this, but you said, kick peers ass and fears ass.
Speaker 2 (00:15:38) - You can say that. And you can admit and I can admit I'm old because I'm on getting Medicare paperwork. So anybody that knows what that means. But yes, kick feared ass. How does that relate to what you had to do?
Speaker 3 (00:15:51) - Yes, because it's so relatable to me and I'm sure everyone that listening as well, because that is exactly what I had to do after I realized that I was one of the few females in my role, I thought, okay, Lord, I need to step it up and I need to not be fearful and I need to like, do it.
Speaker 3 (00:16:08) - Whether it was perfect, you said that too. It probably isn't going to be perfect the first time, like your first experience selling. and I'm sure we can all relate to those stories that you share, but, it wasn't pretty the first time, but I was so determined to be the best. Business relationship manager as a female. and I was able to leverage that retail experience, like I said, on the other side of the desk, with that exceptional service and really meeting the needs of the client without being salesy. And it was just that unique opportunity. Right. So I was able progressive to I progress to seven branches across the East Valley here in Arizona. I appreciated what I learned in the retail and was able to implement all of that into the banking world. It was such an easy transition for me. But I love the kick ass because that's what I had to do every day. I worked in with construction people and there. And you had a story very similar. I had a crane elevator.
Speaker 3 (00:17:07) - a crane operator who had multiple cranes, and he had crews, and he's like, let's go out in the field, and I'm in a suit and heels. And he goes, you're not going to be able, you know, to see what it's really like. Let me tell you, I went to my car, put my tennis shoes up, rolled up my pant legs, and we went to the field and it was kind of muddy and whatever. But I thought, you know what? I'm kicking ass. And I'm going to show that everyone that I can do it just the same. And that was something that I loved. And it really meant something to me when I saw that in your book. So it really resonated with me.
Speaker 2 (00:17:37) - And I'm sure.
Speaker 3 (00:17:38) - This has been rewarding.
Speaker 2 (00:17:40) - I'm sure that that, customer really respected you when he saw you do that. That's my experience. I bet it's been your experience to a lot of times. Once you do, prove yourself. Men are our allies, but, you know, you have to overcome that barrier.
Speaker 2 (00:17:56) - And on one hand, being a woman in a male dominated field is an advantage because you're different, you stand out, but you have to prove your credibility. So keep your tennis shoes in the car, ladies, I love that. So so that's a great story. And yes, it really relates to my opening story, the opening story of the book where, you know, I got in over my head. I thought, okay, I knew what I was doing. And then I saw this whole lumber yard filled with men in hardhats running around like ants. And I actually backed away. But I went back and. And that's the thing. You can't do something without fear. If you have fear, you have to do it well. You're fearful, and that is what courage is and that what is what makes it easier the next time. So it's just bite the bullet. And of course, Nike stole the best line in the world. Just do it. And that a lot of times is what comes.
Speaker 2 (00:18:55) - It comes down to. So. So I would like to know you've given some great tips on the kind of attitude, the kinds of actions, what you say here, the trait, the factors that help you, and have helped you be successful in your career and continue to help you be successful.
Speaker 3 (00:19:15) - So I have to say, first, I think being a good student, I really feel like that is first and foremost. And I say that because you cannot be a good leader unless you're a good student, a receptive student. I always, feel like being a lifelong learner or a continuous learner, however you want to position that, that commitment to that ongoing learning, self self-improvement, professional development, I think that is is very important as, as we progress in our career. And, and I always I don't want it to be the smartest person in the room. I want to learn from everyone. And quite honestly, I, I, I'm a sponge. I want to learn. I want to know more.
Speaker 3 (00:19:55) - I want to hear those stories that made you successful. And and here are all of the, you know, our friends that are listening, all of those things that, you know, these bullet points or these traits, these behaviors we need to share with each other. So I feel like one being a good student is always my first and foremost thing. And I tell that to my kids a lot. And, anyone that I worked with and although I had seven branches and a ton of bankers and even at Victoria's Secret at the last part, I had quite a few, stores that had 12 stores at the end. And you have a lot of people that work under you, but I never said they worked under me. We work together, you work with me. And so if they could teach me something just like I can teach them, that's what I think being a good student is about. Now, I think the second thing, and this is a skill I would say is how to effectively communicate.
Speaker 3 (00:20:44) - And that sounds so simple. But the reason I say that is because so many people think that they're great at communicating, but they don't check for understanding as a leader. And I think checking for understanding, making sure that what you're communicating is actually understood is so important to peer to peer, but also to your client that you're trying to sell to. Right. Because they're I always think about Benny, my tire guy. Deni knows tires. When I talk about budget financing. What does your PNL look like? What is your paper like? He had no clue what any of that look like, but he said, that's why I have you. You're that expert, I. Tires. I don't know any of that. And so I feel like when I needed to communicate with him, it wasn't in layman's terms. It was just so he could understand. So in most of our industries, we talk about acronyms and and we we talk in our industry speak. And that's not something that is understood, you know, by the masses.
Speaker 3 (00:21:38) - And I think speaking to where people understand is very important. I always tell my teams that communicate it takes two years and one mouth to communicate because you need to listen with both ears first and then you speak, but you need to listen. I always say I'm the fixit chick, and that's something that that I say and we talk about what stands out. And that's something that I used to say. And one of my superiors at the time said, stop saying that. It dilutes what you do. And I thought, I think it is perfect in the construction world or in and a lot of industries, they can relate to that fixit chick or fixit man really in mentality. But we should attempt to fix everything right away in one fell swoop so that communication needs to be strategic. We need to have a thought out strategy, which when we talk to our clients or when we go back to them. Now, we've all witnessed salespeople that, make some mistakes about trying to sell everything all at once because they, they think this is their only chance.
Speaker 3 (00:22:35) - Right? But if you build that rapport, I and and really make sure that you're listening to the client and you know that you have their best interests in mind, acknowledging their challenges and solutions, then you can go back and say, hey, I know that you mentioned X, Y, and Z. How is that going for you? And then you can say, they're so surprised because you can't believe that you actually listened, right? And you didn't address it the first time. But you can go back. But that's listening. That's all a part of communicating. But I think the last thing, if it's okay that I, I'm sorry. This is kind of a long answer, but resilience and being adaptable is another thing that I feel like is a really important skill, because what you or your experience in the story that you share in the beginning of your book, and we just shared a minute ago, you talked about I was in over my head. I left, but guess what, I came back, I just got chill.
Speaker 3 (00:23:27) - I came back because I'm resilient, because you are resilient. And I think that that's so important. You adapted to the situation, you gathered your thoughts and you came back full force and you killed it. Now the world is ever changing. Business is changing all the time. Sales is changing all the time. This means we have to adapt, right? We have to stay calm under that pressure and we have to bring it all. Bring it on back. I tell, I tell people, well, let's bring it on back. Let's bring it on back together. And I think that that's something that's very crucial. We can't be hotheads. We can't be yelling at people or, you know, those kinds of things in the moment. We need to, you know, admit our shortcomings if that's the way it is, you know, it is. But being adaptable is Portland. We have a book club internally, our leadership team and we our last book was Good to Great by Jim Collins. And this resilient adaptability makes me think of this because Jim Collins describes resilient leaders are those who possess a blend of personal humility on top of professional will.
Speaker 3 (00:24:24) - And I think that that's something that really needs to resonate with us when we talk about what behaviors these are, these kind of leaders demonstrate those things. And I think that, you know, while being humble, it credits to our success being resilient and adaptable. So those are the things that I would say I think would be resilient, adaptable, learning to communicate effectively and being a good student. Those are things that I feel like are behaviors we we need to continue to know and learn.
Speaker 2 (00:24:52) - Well, those are all excellent points. You should be a sales trainer.
Speaker 3 (00:24:56) - I love doing that. Actually, what I did that Victoria's Secret was training and development, and that's a lot. What I do at at Occam's Advisory as well with the affiliate program. you know, so we have a we have the training and development piece is something that I love to do as well. So that's funny that you say that.
Speaker 2 (00:25:13) - Yeah. No. And and so I'm going to try to unpack, as they say, a few of the things that you said.
Speaker 2 (00:25:19) - And you who are listening to this podcast are ongoing learners, lifetime learners. Amber, the fact that you took time to read my book and not every guest does, that proves that you want to learn. It also makes you a fabulous guest. Because just like I want to make you look good, that's making me look good. the communication, not having people under you, but but partnering with them. And I think it's ironic that a lot of times, sales managers will want their salespeople to treat their customers in a certain way. And yet they don't treat the salespeople in that way. So that is, I think, a really important part. of course, resilience. I site in my book, the the book Grit by Angela Duckworth. And that is just a part of this sales process. Sales is not consistent. I talked about the stock market, you know, since 1929 when it crashed. And no, we don't know that we're not that old. We don't remember that, but I would.
Speaker 2 (00:26:26) - Then it it's awkward, but it's up and down and up and down. And that's what sales is. And sometimes it's really difficult. It's easy to get discouraged and down and you just have to have that resilient spirit. And however you find that power, whatever that you have that does that for you, you need to really lean into that. I also I don't want to let this fix it go by because one of the big things, our whole umbrella for and Copyable and Copyable sales, we do unstoppable marketing and Copyable branding. It's standing out from the competition. It's doing what the other people don't do. And yes, it's fix it chick a little controversial. Well, I don't think so. But, you know, maybe some people are offended. I doubt it, but you don't even need to sell to everyone. The right people will get that and it sets you apart. It also tells me something about you that you are, boy, you are sharp as a whip, but you also have a fun side, a relatable side.
Speaker 2 (00:27:35) - You know, working with you isn't a drag. It's enjoyable for your team and that's what you know. You really prioritize. So geez, you just gave us such a wealth of information. And besides strategies, actions, tactics really one of my goals for the podcast is to encourage other women because as I said, you and you know your career, it's up and down and you have to just fight through it sometimes. So listening, just remember, you know, you can do it. You can do it if you stick with it and you follow the things that Amber has said. Those are just all excellent points. I'm so excited that the listeners will be able to hear this podcast and hear all of your wisdom. So I would like to know, last but not least, you've covered so many great points. Do you have any closing thoughts for the listener?
Speaker 3 (00:28:33) - I, I'm laughing at your fixit chick, because that's truly the way I feel that. I say that a lot, because I really want to do what I can to help as many people as possible.
Speaker 3 (00:28:43) - Business owners, my colleague, my friends, my, you know, so the fixit chick is something that I really I kind of think I need to trademark it.
Speaker 2 (00:28:51) - Yeah, maybe you do. Yeah.
Speaker 3 (00:28:54) - And ironically, I kind of like to write too. So I've started writing something and it's it's called the Fixit chick. But circling back to your question, I feel like I think the, the biggest, maybe you should say a learning for me and maybe that will help resonate to closing remarks to your your listeners. about especially in sales is treating people with dignity and respect. We talk about that and they seem so simple. But I feel like when you talk to people, peers, you know, upper level down who are sideways, whoever you talk to, I truly believe that talking to them, speaking them with integrity, having effective communication like we talked about, that emotional intelligence, having impact of being an empath, I really listen and I feel a lot of what people think. Sometimes it's good, sometimes it's bad.
Speaker 3 (00:29:44) - But I really feel like those things are important with dignity and respect, but also in sales. Sticking to your word, I feel like that's an important thing. You mentioned a lot, actually a few times in your book about following up, and I feel like following up is really important, but I feel like that goes under the sticking to your word thing too, because if column, if you're going to say you're going to call them, those mutually beneficial relationships are not built on empty promises. So I feel like when you effectively build these strong relationships with your clients, your colleagues, your network, your coaches, or your circle of influences, it is like it is truly your brand. It's truly how you come across and how. And it is my personal brand. It's my reputation, how I treat people and how I want people to be treated well. Closing remarks I would say learning to be able to treat people with dignity and respect and not really just focus on I still I gotta sell. It's really listening.
Speaker 3 (00:30:38) - And really the client is going to respect that so much more because and you said this too, when we say this all the time in the business world, you're selling really the product and they're not buying the product, they're buying you. It's you that it's really making it happen. And so I think that if you treat people with dignity and respect, stick to your word, cultivate these strong relationships, then you will really go a long way. And in sales and in business, I feel like supporting one another is another thing. I want to make sure that's worth noting that we have to support one another. I want to support you however I can, just like you already said, that you want to support me as well. Anyone on the call? I love meeting new friends and networking and seeing what we could do. I love being that person to say I know a guy, I know a girl. If I can't do it, I know somebody who can. And I think that that's that's somebody who I think that we all need to try to be.
Speaker 2 (00:31:28) - Those are great, great closing remarks. yeah. Selling yourself maybe sounds weird, but you are part of the incomparable package that they're buying. You know, most things that we sell are commodities. They could get them somewhere else, but they don't want to get them somewhere else because of the unique, advantage that you add. So those are excellent points. if you are interested in finding out more about Occam's advisory, I will put Ambers links in the show notes so you can get Ahold of her. Like she said, she's open to new connections. It has been an absolute delight talking with you, Amber, and I just want to thank you so much for being on the podcast.
Speaker 3 (00:32:14) - Thank you so much. You're fabulous. You're fabulous. I appreciate you for having me on.
Speaker 1 (00:32:19) - Thanks for listening to this episode of UN Copyable Women in Sales, your source for secrets you can use to make more sales. Check the show notes for links and contact information and if you enjoyed the podcast, please spread the word by subscribing, sharing and leaving a five star review.
Speaker 1 (00:32:34) - You can always learn more by going to UN Copyable sales compost cast. Until next time, go out and supercharge your sales like a true unstoppable rockstar.
