Click Wars
Welcome to Click Wars - The Digital Marketing Podcast!
We interview guests from the industry discussing tactics to help you generate clicks.
No fluff, no 25-minute life stories, just straight-up battle tactics you can use to help level up your marketing game.
Hosted by Jamie I.F and Sammie Ellard-King.
Click Wars
How To Rescue Your Decaying Content (Save Your Traffic) - With Marco Giordano
This week we're delighted to welcome Marco Giordano - Founder of SEOTSITICS.
Marco works with analytics and data to create informed SEO strategies that help you scale your websites.
After countless hours spent on growing content websites, Marco is always on the lookout for more efficient processes and ways to make the most out of available resources.
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What's in this episode:
- How content decaying is a real issue for sites
- How to use data to help you make better decisions with your content
- What strategies is Marco using within his content to help improve it
- His thoughts on how Google operates and how you can leverage this
- The power of understand big data and using Google Search Console
- The importance of tracking older content performance before writing new articles
AND SO MUCH MORE!
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