Daring Made
Tired of the same old cookie-cutter business advice that keeps you stuck? It’s time to shift the narrative. I’m Sasha Fedunchak—former corporate exec, serial founder, mom of two, and your host here at Daring Made. Every week, we throw out the rulebook and dive deep into what it really takes to build a magnetic brand and a thriving business. From bold marketing strategies and influence psychology to mindset mastery and the real stories behind motherhood and entrepreneurship—this is where ambition meets action. No fluff, just daring ideas and the real talk you crave.
Daring Made
Bold Predictions for Business & Marketing in 2024
The episode covers can’t-miss predictions for marketing and business in 2024. Sasha highlights the likelihood of hobby businesses diminishing, an increased importance on financial literacy, the rise of AI, the shift towards subliminal, storytelling marketing, and the crucial role of email marketing. The episode also emphasizes on building strong communities and creating brand believers over conventional selling tactics. The need for entrepreneurs to keep updated, be innovative, competitive and manage their finance is emphasized.
00:31 Marketing and Business Predictions for 2024
01:51 The Fall of Hobby Businesses
03:46 The Rise of Financial Literacy
05:08 The Importance of Business Understanding
07:24 The Rise of AI in Business 12:21 The Power of Subliminal Marketing
18:12 Creating Brand Believers
21:11 Conclusion and Final Thoughts
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Connect with Sasha:
- Hang out with Sasha on Instagram and TikTok
- Work 1:1 with Sasha: sashafedunchak.com
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- Work with Daring Haus: daringhaus.com
- Check out my media company, serving up anti-cliché, edgy, editorial photography and videos for female-founded brands hungry for attention, Powerhaus Media