⚡Welcome to "The Upgrade," your weekly guide to understanding and unpacking the AI revolution in media and storytelling. Made for professional storytellers across the media landscape, this podcast is a must-listen for journalists, marketers, communications & PR pros, creators, and creatives. Each week, host Peter Bittner engages in conversations with experts, founders, journalists, and technologists to understand the trends and impacts of AI on media. Interested in understanding the impacts of AI and other next-gen technologies on how we create, distribute, and access stories? The Upgrade is for you!
Peter is the founder and CEO of The Upgrade, bridging the AI skills gap via training, consulting, and media. A Fulbright Scholar and UC Berkeley lecturer in new media, he’s passionate about teaching the latest tech for enhancing organizational processes and professional workflows. His students and clients come from Apple, NASA, Salesforce, and National Geographic.