The LFG Show

Drew Plat's Journey Through Pay-Per-Call Mastery: Transparency, Adaptability, and Market Insights

May 31, 2024 David Stodolak
Drew Plat's Journey Through Pay-Per-Call Mastery: Transparency, Adaptability, and Market Insights
The LFG Show
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The LFG Show
Drew Plat's Journey Through Pay-Per-Call Mastery: Transparency, Adaptability, and Market Insights
May 31, 2024
David Stodolak

### The LFG Show ft. Drew Plat

Join us for a fascinating conversation with **Drew Plat**, the visionary behind **Ocean Beach Media**, as we explore the dynamic world of pay-per-call marketing from the vibrant streets of Medellin, Colombia. ๐ŸŒŸ๐ŸŒ† Drew kicks things off with insights into the importance of transparency and genuine connections in an industry that's both rewarding and demanding. ๐Ÿค๐Ÿ’ผ

As we share a shot of local guaro, Drew recounts his journey and the pivotal moments that shaped his career, emphasizing the invaluable lessons learned from past mistakes and the significance of maintaining honest communication. ๐Ÿฅƒโœจ

We then turn our attention to the crucial role of adaptability and strong relationships in achieving business success. ๐Ÿ“ˆ๐Ÿ”„ Learn how a mentor's advice on business ethics and integrity transformed Drew's approach, steering him from traditional sales methods to more meaningful, relationship-based sales tactics. ๐Ÿ’กโค๏ธ Drew shares his foresight on the future of pay-per-call marketing, providing practical tips on pivoting in response to market changes and regulatory shifts. ๐Ÿ”ฎ๐Ÿ“Š His personal stories of diversifying business ventures serve as a testament to the resilience and flexibility needed to thrive in this ever-evolving industry. ๐Ÿ’ช๐ŸŒ

In our final segment, Drew offers invaluable career advice, underscoring the importance of mentorship and personal development. ๐Ÿ“š๐ŸŒฑ Reflecting on his experiences and achievements, including the prestigious Ringba million-dollar campaign award, he highlights the emotional challenges entrepreneurs face and the necessity of self-belief during tough times. ๐Ÿ†๐Ÿ’– Drew's commitment to helping others in the industry and the importance of building lasting, trust-based relationships shine through, leaving listeners with a wealth of actionable insights and inspiration for their own journeys. ๐Ÿš€๐ŸŒŸ

Don't miss this episode filled with wisdom, practical tips, and inspiring stories! **LFG!!!** ๐ŸŽ‰๐Ÿ”ฅ

๐Ÿ“ฒ [Subscribe to The LFG Show on YouTube](#) ๐Ÿ“ฒ

#PayPerCall #Marketing #Ecommerce #BusinessSuccess #Entrepreneurship #Mentorship #OceanBeachMedia #DrewPlat #TheLFGShow #Inspiration #Medellin #CareerAdvice #Ringba

Show Notes Transcript Chapter Markers

### The LFG Show ft. Drew Plat

Join us for a fascinating conversation with **Drew Plat**, the visionary behind **Ocean Beach Media**, as we explore the dynamic world of pay-per-call marketing from the vibrant streets of Medellin, Colombia. ๐ŸŒŸ๐ŸŒ† Drew kicks things off with insights into the importance of transparency and genuine connections in an industry that's both rewarding and demanding. ๐Ÿค๐Ÿ’ผ

As we share a shot of local guaro, Drew recounts his journey and the pivotal moments that shaped his career, emphasizing the invaluable lessons learned from past mistakes and the significance of maintaining honest communication. ๐Ÿฅƒโœจ

We then turn our attention to the crucial role of adaptability and strong relationships in achieving business success. ๐Ÿ“ˆ๐Ÿ”„ Learn how a mentor's advice on business ethics and integrity transformed Drew's approach, steering him from traditional sales methods to more meaningful, relationship-based sales tactics. ๐Ÿ’กโค๏ธ Drew shares his foresight on the future of pay-per-call marketing, providing practical tips on pivoting in response to market changes and regulatory shifts. ๐Ÿ”ฎ๐Ÿ“Š His personal stories of diversifying business ventures serve as a testament to the resilience and flexibility needed to thrive in this ever-evolving industry. ๐Ÿ’ช๐ŸŒ

In our final segment, Drew offers invaluable career advice, underscoring the importance of mentorship and personal development. ๐Ÿ“š๐ŸŒฑ Reflecting on his experiences and achievements, including the prestigious Ringba million-dollar campaign award, he highlights the emotional challenges entrepreneurs face and the necessity of self-belief during tough times. ๐Ÿ†๐Ÿ’– Drew's commitment to helping others in the industry and the importance of building lasting, trust-based relationships shine through, leaving listeners with a wealth of actionable insights and inspiration for their own journeys. ๐Ÿš€๐ŸŒŸ

Don't miss this episode filled with wisdom, practical tips, and inspiring stories! **LFG!!!** ๐ŸŽ‰๐Ÿ”ฅ

๐Ÿ“ฒ [Subscribe to The LFG Show on YouTube](#) ๐Ÿ“ฒ

#PayPerCall #Marketing #Ecommerce #BusinessSuccess #Entrepreneurship #Mentorship #OceanBeachMedia #DrewPlat #TheLFGShow #Inspiration #Medellin #CareerAdvice #Ringba

Speaker 1:

Alright, mlg fam. We're here in Medellin, colombia. I got my man Drew Platt. He's fucking head honcho there at Oceanfront Media, sorry.

Speaker 1:

Head honcho at Ocean Beach Media Heading on all the paper call. Paper call is blowing the fuck up. This guy knows his shit when it comes to paper call. So, bro, great to have you on the fucking show, my pleasure. I know you just got here. Traveled really far to get to Medellin, that's right. I'm glad we're here. First time here, man, I know you haven't been here that long. How are you feeling the vibe? How are you feeling the aura?

Speaker 2:

You know, like you literally land in this town, you have no choice but to just feel like this vibe of like. You know, the energy here, I would say, is laid back. You got this chilling air. You're in a beach community, but you're in a valley, surrounded in a huge city that looks like anywhere that you've ever been in Any big city anywhere around the world. It's beautiful. You got that tropical vibe, loving it. You're very intuitive. It's beautiful. You got that tropical vibe. Yeah, loving it, loving it.

Speaker 1:

You know what's great? You're very intuitive because you said you felt that vibe, that laid-back vibe. It is a laid-back vibe, yeah yeah. And you've only been here like two or three hours right.

Speaker 1:

You're going to really feel it Just got in, yeah, yeah for real, and they call that East La Cienagua because you feel like you're on an island but there's no water, right? So I'm glad you're fucking here. So you're in Medellin. Guess what we got to do? Oh, we got to. We're going to do a shot of what's called Guadal right here. Okay, I'm going to take your Guadal virginity.

Speaker 2:

Actually I took it a little bit earlier.

Speaker 1:

But you're going to be doing a lot of this, show it, we'll get this shit going. So, yeah, let's do this and let's get into it. Man, let's fucking go, baby, cheers, man, cheers, salute, salute, let's go. All right, man. So to everybody, listen, I've known you for a while. Right, we've done some business together. Right, done a lot. We're talking about how this is a relationship business, a trust business. I know if we talk, right, you're going to tell me yo, this shit, if I'm going to you for a campaign, yo, I need ACA leads, I need fucking home improvement leads. Like Dave, don't do the home improvement, this shit ain't working. Do these leads?

Speaker 1:

No doubt Like you're going to guide me in the right direction, right.

Speaker 2:

No doubt.

Speaker 1:

So an interesting game because you can make a lot of money, but they do stupid shit and they fucking get kicked out the game. Let's talk about that man I mean I'll keep it.

Speaker 2:

Keep it 100s right. Like you know, I've been uh, I've been an am in this space for quite a few years. Uh, branched out. You know I'm on company now. Uh, you know I had a paper call for for point to web running. You know the paper call side of the network. Um, you know I made those mistakes myself early in the.

Speaker 2:

You know the game right and you know at that time I've always been known as you know someone out there. You know spying on facebook. You know trying to keep my my you know ear to the streets. What's hot. You know what angles are working and you know I networked, you know, directly through facebook. You know hitting up people's pages. Hey, you know I see you're in, I see you. You know doing some volume out there. There's similar offers and whatnot.

Speaker 2:

Oftentimes I come across some heavy hitter right and uh, you know I have no clue. Sitting there you know making up epcs talking about volume that you know we're not doing. And then all you know backfires when they turn. You know when they turn you on and turn you off a few you later just to ghost you for however many years it might take for you to get that relationship back right. So I mean, what I've found now is the approach is much better, just being transparent, right, oftentimes you don't have to have even the best-performing product out there. There's a thousand different reasons. You know why a publisher or company might partner with you, might run traffic or run your offers, right, yeah, so you know there's other ways of going about it where, like you mentioned, you know whether it's your relationship you're leaning on and you know, obviously this business is great.

Speaker 2:

I've met some of my lifelong. You know friends and you know people I consider great. I've met some of my lifelong. You know friends and you know people I consider family. I mean, look at where we're at right now, right, this is like a family affair. And so you know, sometimes you know you might ask someone to. You know, get you in your down. Or you know, run someone.

Speaker 2:

That's not perfected right, because you know, at the same time, the people that crack those offers are the people that are going to get the eat right. As long as you know you have a game plan and strategy, you know oftentimes you might find someone to take that leap with you, right. So yeah, at the end of the day, you know, just being transparent. You know maybe it's not this that you're going to work with them on, but you know at some point you might be able to come to them and show them what you know is working for you now and they may not be up on it Right. And now, all of a sudden, you know you have that opportunity that you might have lost had you not been transparent, honest and fire.

Speaker 1:

Yeah, yeah, I think that's huge because, again, it's a small circle. Right Word gets out fast. If you're fucking somebody over, you fuck 100 people over. You're not going to be able to survive until you get some rookie in the game. Right, Right, I got in the industry in 2016. I was that rookie. I got fucked numerous times. I got fucked so many times I'm like what the fuck?

Speaker 2:

And you're like, wow, I got to stop getting fucked. I'm like I'm done, man. You're like the sharks are eating you man.

Speaker 1:

Let's talk about that, bro, because I know we talked offline about this.

Speaker 2:

Let's talk about.

Speaker 1:

I mean, how many times have you been fucked? What was the biggest situation? How did you learn from that? How did you overcome that man? Because that's part of the game.

Speaker 2:

Again, having a background with different positions in the space and working for others and witnessing it firsthand, but not necessarily have them think they hit firsthand, right, it's like two totally different things. You know, yeah, and so, uh, you know I think I mentioned, like you know, now, that I'm on my own and I've, you know, come across some times where we, we have taken it, um, you know how do you deal with it, right, like it's easy to get you, you know, obviously very upset. You know, you, you want, you want blood, you know, but ultimately, you know, there's different ways of looking at it. Right, like I saw Facebook posts of you know another person in our space. I mentioned something in a time where, you know, I just recently had experienced my first big loss, right, and you know, what you said made a ton of sense and kind of gave me a new perspective, which is number one you're in business.

Speaker 2:

Right, there's risk involved in any business, any investment, anything that's worth doing in life or, you know, brings value. You know it's not easy and it's going to have, you know, the other side, right, and it's going to have, you know, the other side, right. So he said, you know, just know when that happens, right, that you're probably making more money than you ever had in your entire life, right? So you know it brings into like just being grateful for what you do have, right, learning from those mistakes. You know, knowing what red flags you might want to look for next time. And you know I mean you can vet people. You know you're blue in the face, but there's often guys that are really good at just you know scamming right.

Speaker 2:

So it's like yeah, I mean, you know we've all come across it. You know, I think what's good about our space is oftentimes we're going to be sharing that information with each other, with each other and trying to help others avoid those same falls, at least with the same people. Eventually it's going to catch up with you. You just have to decide are you going to do good by people in your business and how you work with people, or the other side.

Speaker 1:

That doesn't last forever. I think that's one thing about you, man. You've been doing this for a long time. You're a veteran in this game yeah, more or less.

Speaker 1:

Yeah, and I consider myself, I don't. It's, I think, like lead gen years and digital marketing years, and the stuff we're doing each year is almost like fucking dog years, man, it really is. So I've been seeing you at these shows since 2016, 2017, man, and if I go back to like 2016, 2017, the amount of faces that were still at these shows I mean 80%, maybe 90%, are gone, but you're one of the people that are still there. So what do you think? Obviously, we talked about trust. That's a big thing. What other characteristics, like one or two characteristics, do you think have kept you in the game, man, for as long as you've been?

Speaker 2:

I was very fortunate when I got into space, so my father brought me into the space initially. He's a legend by the way. Oh, thank you. And one of the first things he told me was more or less my reputation is everything in this space right, and I will not even allow your ass to fuck that up for me and I'll fire you just as quick as I can, that's great, that's great.

Speaker 2:

Right. So you know, and, and then you know, as, as he was teaching me the business, and you know, you're starting to see, like a lot of you know ancestral, this right, like you know, everybody works with each other. You know you don't necessarily see that in other spaces, where you know you might be working with such and such and such and such is working with them as well, and then you know you're all all end up selling around and saying people, I mean especially back back then, this is 2013. Uh, so it was a different game, you know. But uh, yeah, more or less, you know, he just instilled those, those you know morals in me and, like you know, it's a Testament. Obviously we're both sold out, right. So, and like you know it's a testament, obviously we're both slow around, right. So, yeah, I mean, I mean, you know, you just like obviously comes down to care to who you are at the end of the day, like, and then I think that translates into your business absolutely, man.

Speaker 1:

So let's say, when was your? What was the moment where shit crystallized for you? Would you say like, was it a campaign? Or like what was it where you were like, well, this, this is my shit, man. This is the game for me to be in right, yeah, no, you're.

Speaker 2:

You know, honestly, you get in and and, uh, it takes like I mean six months a year just to kind of wrap your head around all the moving parts. And you know I have a traditional sales background and you know, like you mentioned, this is more relationship based and you know.

Speaker 2:

So it's like I had to. You know, deal with my personality and know kind of molding it to. You know, fit the space better. But you know, like, you always get your first big campaign, your first win, Right, and you know more or less. I think at that point it just becomes a part of you, Right, it's like this isn't just our business, it's like our lifestyle. This is who we are as people. It's like entrepreneurs. There's much more than just your business, right. I look at it as a way of building yourself. Right, it's just the platform in which you're doing that.

Speaker 1:

You are the business, you're the one. Your word is your bond at the end of the day.

Speaker 2:

Yeah, 100%.

Speaker 1:

Got it, man, so I know you're doing a lot of pay-per-call right now, right?

Speaker 2:

Yes, sir.

Speaker 1:

And what do you think about the future of pay-per-call right now?

Speaker 2:

You know it's bright, right, obviously, we all have backgrounds, you know, in the space and all different things. And you know one thing we've always, you know, found is whoever pivots fastest is like going to win in the space. Can I get some water? I think we'll dry it up, but yeah, so those who pivot fastest, you know, are going to oftentimes win. So you know, right now, like ACA is hot, you know offer on the street, that's a big vertical, yo, I think you just need water.

Speaker 1:

You need more Guado, bro. Yeah, we'll double up Me too. Thank you, I'm getting nervous. I'm getting nervous over here, but yeah.

Speaker 2:

We're talking about ACA yeah, you know ACA.

Speaker 2:

But yeah, we're talking about aca, yeah, you know aca was like really my personal you know, first big uh paper cost uh campaign, yeah, you know, did a lot of medicare as well, um, but you know, with like some fcc orders coming around the plate, uh, you know, you know cpl stuff just getting harder to make work on facebook and other platforms. I think this has just become kind of like the new wave, right, always the next new you know kid on the block, but more or less on lead gen specifically, it's all going to back out to a call at some point, right? So you know, we've found success in just like going directly to those buyers and you know, rather than having you know them outbound, you know, having their agents call these leads, we're just sending you know consumers direct to that product. Right, it streamlines the process, you know, which has you know its issues right, like everything is so much quicker in real time but you're getting, you know better feedback.

Speaker 2:

You know, on quality from the buyers right um. You know quality from the buyers right um, and you know, ultimately, I think you know, uh seems to be where a lot of buyers are moving their budgets, and you know they that's who pays the bills, so it's like we're gonna go where that is but you said a lot of good shit there, man I got.

Speaker 1:

I'm gonna try a couple things you may think about. All right, pivoting, sure, pivoting is so fucking important, right? Yeah, I'm going through that shit. Right of things you may think about. All right, pivoting, sure, pivoting is so fucking important right.

Speaker 1:

Yeah, I'm going through that shit right now. I was in Solar 2016. One of the biggest players, top five in the country. Boom, boom, boom, boom, boom. I saw some shit go down a couple of years ago. I started some cracks. I did senior direct marketing, do debt, do Medicare. And, bro, I'm glad I did it, because right now solar revenue is down like fucking 70% year over year. What the fuck. So you got to pivot man.

Speaker 2:

Yeah, you look like Machiavelli at the end of the day.

Speaker 2:

Really it was just diversify your business. And I was at Suda Connector for all those years, huge in refi space, one of probably top five there as well. Ultimately they did similar moves and got home services and insurance picking up the slack. And if you don't foresee some of those trends, it's gonna make it difficult. But, yeah, keep it. I'm sorry. Yeah, no, just gotta keep it out on the prize, right? No, that goes along with this. Do a shot here real quick. Yeah, sir, let's fucking go.

Speaker 1:

Let's go. So, chucky, you said the pivoting be on top of shit. How do you stay on top of shit, man? Like, what do you do to? Kind of, Because this, I think money doesn't the stock market fucking crash tomorrow globally, sure, goes to ship us markets. Go to shit. Right, people lose money, but someone else made money. The money rotates, sure, right, and I think that's the one thing to be in the digital market. Sure, we get a sense where money is rotating, it might be a hot econ product. That fucking got fucking fidget spinners out of nowhere, right, sure, you got. You know there's always nutrition going on. People want to, fucking you know, lose weight, whatever the fuck it is, or like fucking do whatever. Right, right, there's Botox, this. How do you know when something is moving? How do you know it's for real?

Speaker 2:

don't right. You know again. You know, uh, yeah, I think it's just uh. You know testing, following trends of the market. You know a lot of times, uh, I've seen, you know offers that had already hit their, you know lifespan, you know a couple years later get retested and you know it's, it's like a second born child, right yeah back in in bing and so, um, but it really came down, you know it comes on testing.

Speaker 2:

You know, sometimes, like, the last thing you think is going to work or be the one ends up being that. So you know, uh, keep it over the mind, right, um. You know, lots of times, like, you know it's just being innovative, right like, where do you see the markets? What do you think is a product that's going to help fill pain points that you know are there? Or how do you bridge gaps that maybe somebody's missing? Right? You know, lots of times it's a tweak or two, you know, just like on a creative or anything, right, like, just that, you know slight change is just a big difference, right For sure. So, yeah, unless you're out there trying stuff, it's going to be, you know, hard to find.

Speaker 1:

I think that's what you said. The key thing is testing, right.

Speaker 2:

Oh yeah.

Speaker 1:

You might have an idea that you might think you have the greatest idea in the world, and are you going to put six figures in an idea?

Speaker 2:

or are you going to drop like $50 a day Right paint dollars?

Speaker 1:

That's what it is right. And then, if it hits to you, fucking you scale fast, fail fast. Kind of shit right 100%, yeah, 100% so what would be your advice? I mean, you've been, you're a veteran, you've been doing this a long time. Someone new getting into the industry, like what? What's your advice to them? You get in this really. How the fuck, how do you?

Speaker 2:

um, you know putting yourself out there. I mean, I found you know as much as, like you know, everybody has their sauce and you know, try to try to keep a competitive edge. But you know, I've found, you know, many people that have been wanting to share, you know, whether it's their experiences or knowledge, or you know my idea, like um, but yeah, I mean surround yourself around people that are where you want to go, right, I love that.

Speaker 2:

You know there's different, like when I first, you know, got in the space like saw something, you know a lot of like groups and chatters, people asking for you know basically campaign handed to them like movies, and you know some, you know know agency gal went off on one of them like, hey, man, do what everybody else did, right, get a fucking job at the space for two years learn your shit, and then you know yeah then you take, uh, uh, you take that leap of faith, right yeah

Speaker 2:

so I mean, I think that's that's a good strategy. You know, if you're a media buyer, maybe it's you know jv under some talent you know media buyers right that will give you a shot. Or working at an agency, or you know someone that you push the buttons, kind of test stuff uh on. You know their budgets right, and then you know, then again it's going to come down to the pain tolerance when it comes time for you to shoot your shot, right, yeah. So yeah, I mean those are, those are things I'd suggest I love it.

Speaker 1:

Man, that's great advice because, at the end of the day, this is you know. You're jumping in the abyss, man.

Speaker 2:

Oh yeah.

Speaker 1:

Where the fuck is it going to stop, man? And you got to minimize your risk, but also you got to press the gas right.

Speaker 2:

Yeah, no, we're trailblazers by nature in the space. You know we're still a and you know, end up becoming the next big thing. But um, you know, yeah, I mean you always gotta at the end of the day you gotta take those risks.

Speaker 2:

You know, if you see if you see a vision, you see a clear path. Right, yeah, and I was just, uh, taking those, those next steps. Yeah, don't get caught up. Um, you know overthinking things like uh, you know overthinking things like uh, you know you, just, like you said, step on the gas, take that next step, take that next step and continue to take that next step, right, until, I think, a lot of believing in yourself, right, oh, for sure, yeah yeah, even when shit's fucked up yeah, and that's tough uh, you know, uh dealing with those those things emotionally.

Speaker 2:

And again, that's kind of goes back to what I was mentioning like you know, business like a lot of times it's shaping you as a person, like it's bettering you right, because, like, how are you dealing with those? You know hard times or those setbacks you know they often are going to you know correlate to how you do them in your life, right? So, yeah, I mean, I always kind of see this two-sided coin, right. Where it's like you know it's a crossover, you know.

Speaker 1:

And I love that you've seen both sides. Man, you were working at Suda Connection, great reputation in the industry. They were like crushing solar, crushing home improvement man Still doing so man, great name.

Speaker 1:

So you got some good experience there, man, and some good experience there, man, and I think that's what it comes down to. You're going to work with somebody you know. Get to. What's their fucking experience? What's their resume, right? Do they know the fucking terms? Do they know what a KPI is? Sure, so many fucking people don't know that shit, but they know how to talk, right, right. So that's the thing. You just won an award recently, right? You won an award recently.

Speaker 2:

Oh yeah, no, no, ringba, you know, bless your boy with the million dollar campaign, so you know and the gold club you know he goaded up. So yeah, shout outs to Ringba. Really appreciate y'all, great platform, and you know, yeah, I mean that was just a.

Speaker 1:

You know you have no experience in this industry. Right, you brush your ass, but if you do the right fucking thing it'll come back to you and then, before you know it, you're running a million dollar campaigns on Ringba. You're getting a gold award and that's a very comfortable award. There's a lot of people they want to win that. Where they see that shit man and it's like so, congratulations on that man. So that's a fucking not a lot. That kind of should have gotten that thing. So congratulations, man.

Speaker 2:

You know, like you said, I saw many others that had taken that step and it just gave me that drive to go after myself and want to accomplish those things. And yeah, you know, obviously once you do it, you know it feels great, I love it, man, cool man.

Speaker 1:

So we talked about newbies going in the industry. Yes, For someone that's been in the industry for a while, right, Yep, maybe many years, like we've been what's your advice to them?

Speaker 2:

Oh, the OGs, you know. Yeah, I mean salute to all y'all, you know. But I mean keep doing your thing right, you know, try to keep, you know, prospering. You know bringing people up in the space, you know, keep it humble, you know. And yeah, I mean that one. You know, I still learn from. You know a lot of people that I consider my mentors and stuff. So for me to sit out here and, you know, feel like I can, you know, advice, it's a little difficult.

Speaker 1:

I'll tell you what man? Because I was in the same boat. I learned from all these veterans right, and now the same veterans are asking me for advice. The last fucking 12 months have been crazy in our industry.

Speaker 2:

No lie.

Speaker 1:

Everyone's crushing and making money. It's like blah, blah, blah, 2022,. We destroyed A lot of people destroyed. 2023 came.

Speaker 2:

I don't know what the fuck happened like a whole shit, reality, right, reality here, right, yeah, yeah and that's when you realize that, bro, I gotta make better fucking decisions.

Speaker 1:

Man, I gotta like, really, you know, watch what's going on tighten up a little bit.

Speaker 1:

So I feel like that's happened, man. But it's just crazy because now those same ogs I looked up to they're coming to me for a fucking device. I had one happen, yes, yesterday. I'm walking through Medellin. This guy calls me. I didn't recognize the fucking number because you're in Medellin. It doesn't say the person's name, it just has like a number. It was like an area from California. I pick up the phone and at first I didn't know who the fuck. I thought it was some other guy I was kind of annoyed with.

Speaker 2:

I'm trying to figure that shit out myself, man Right, right, right. I'm doing my water around here, I'm listening. No, it's all good man. We're doing another shot here, or what we're looking for the water, oh Matt.

Speaker 1:

Yeah, we're looking for the water. Oh, here it goes. So the bottom line is and inspire people. But when that happens it's like wow, man, so it is a humbling question to ask.

Speaker 2:

Man, you know I get it. Man, look, you know it's funny, you bring that up. So you know, richard proud, my father's founder of ocean beach, and uh, uh, you know recently, uh, you know, with some of the things and changes come down the way, you and some of the success we've had on the pay-per-call side has come to me and literally asked me to teach a pay-per-call. It's like I changed the guards and the student teacher is the teacher now.

Speaker 2:

That's awesome man man, you know, I think you know anybody that's, you know been a mentor or you know guiding others, you know, down the path. Hopefully that's that's the goal right To see them outshine or outperform Absolutely, you know. So I think that's just like like a testament to those right People as well, and you know it should be a compliment to them right, yeah, absolutely yeah, I love it, man, but that's what it is, man.

Speaker 1:

I mean, it's beautiful that he taught you the ropes and now you're teaching the ropes. There's a shift. Are you talking about the FCC ruling?

Speaker 2:

Yeah, yeah, you know, because you know, obviously you know he's been post relationships he's been working with forever, right, and you know it just kind of changes the game. And you know obviously there's already, you know people working on workarounds for these kinds of things. But but yeah, when you know you see something else that's maybe you know taken off and doesn't have some issues coming down the plate, it's like, hey, what do we got going on?

Speaker 1:

It's great that your dad's an OG, but he even knows like paper call. Where is that? Paper call is immune to this? I don't know if it's absolutely immune, but it's more immune than nothing. It's where you have less issues, right, a hundred percent. It's a path of least resistance, kind of shit. That's beautiful. He's smart because he knows that, hey, this is happening. He says it, but he can go to you that you're you. You got your ears to the street for sure. You guys should make this shit happen, right with 100, no doubt yeah yeah

Speaker 1:

I love it, man, but this has been a great. I hope you guys, hope you listen to this shit. This is fucking. There's an og in the space man. He's humble man, he's a humble guy, but you know, you feel the energy right, smiling all the time and that's what. That's the other day, man. It's a relationship business, right? People do business with Drew because they know he's a good guy, he's a standup guy, he's not going to fuck him over. Just like me, I've had experience with work. I wanted to buy certain data. I was desperate. By the end he's like Dave, this shit ain't working, don't buy this data.

Speaker 2:

I know you want it bad camera prior. You know you, uh, uh, you know. Return the favor with when you know I came to you trying to learn uh paper, uh solar calls right, yeah, um, and so I think, yeah again, that's just where you, you know, those relationships are lifelong, right, and it always feels good to have somebody that can shoot you straight. Yeah, and you know, especially when they've already been down those paths and have more knowledge than you and maybe save you some time from doing the same.

Speaker 1:

You know making those. That's what I'm coming down to. I love it, man. Well, thanks for being on the LFB show man Hell yeah, let's fucking go Fucking. Enjoy Columbia, man. Hey, great shit, man, good shit, let's go.

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