Kidlit Marketing Made Easy(er)
Do you write for children or young adults? Have your latest book sales been disappointing or nonexistent? Are you ready to begin marketing yourself as a kidlit author?
Hi! I’m Lou - host of Kidlit Marketing Made Easy(er) where I help authors with book marketing and author branding. As a developmental editor and author, I know that you want to spend time writing, not marketing. I also know that you need to create connections and build relationships with your readers so you can share and sell your work.
Tune in once a month and learn how to build an engaging social media presence, author newsletter and author brand without wasting precious writing time or becoming overwhelmed. I’ll share step-by-step, actionable marketing strategies you can use to effectively and confidently build your unique audience as a children’s and young adult author.
Here’s something I tell all my clients: start here, start now, just start. Tomorrow’s you will be grateful that today’s you did.
Kidlit Marketing Made Easy(er)
#9 Creating an Opt-In for Your Author Newsletter
The world is a busy place in which we're constantly bombarded by text messages, voice messages, phone calls, social media notifications and emails. There's only so much stimulation a nervous system can take! Many people are filtering their sensory experiences to keep the noise out by toning down their time spent on social media or online.
When you create an opt-in for your newsletter, you want to make sure that you're not part of the noise that potential subscribers filter out!
In this episode, we look at how to do that by:
- being specific about the information that needs to appear on your opt-in form,
- analyzing examples of effective opt-ins from other children's authors,
- making sure you know the basics of writing an author newsletter.
For show notes, transcripts and links mentioned in the episode, visit my website
You can also connect with me on Instagram