Niche Upon A Star
Ever wondered how some freelancers build incredible, niche businesses from scratch? How did they figure it all out? Well, I've asked them.
Do you fancy listening to expert guidance, real-life stories, and gritty tips from people who've seen it ALL?
With the help of some brilliant guests, let's go back in time with people who spent years carving out a niche business.
This is a place for you to find inspiration, guidance, tips, and advice from experienced freelancers. Let's Niche Upon A Star!
Niche Upon A Star
1. Gareth Hancock - Discovering your authentic voice
Welcome to Niche Upon A Star, episode one! Let's get going:
Gareth Hancock is a distinctive, friendly, and warm voice in freelancing. He got his start on freelancing websites, taking small writing jobs to build his skills and portfolio. It took years for Gareth to refine his niche, which is now creative copywriting.
By being himself online, Gareth organically attracted high-paying clients who valued his humor and personality. He gained the confidence to turn down unfitting work, focusing fully on creative projects that allowed him to enjoy steady success on his terms.
Gareth rebranded from Content Shed to reflect his niche and career focus on "awesome copy that slaps." The new website FACTS.co.uk boldly promotes his skills while retaining his personality. Gareth is now proud to help others through his hard-earned expertise and experience.