From Teacher to Tycoon: Koereyelle Mallard's Bold Journey Beyond the Classroom

When faced with an education system that values test scores over the art of teaching, Koereyelle Mallard made the audacious leap from educator to serial entrepreneur, and she joins us to share the exhilarating twists of her journey. Her story is a battle cry for the passionate and a blueprint for turning adversity into opportunity, as she recounts the systemic flaws that snatched her from the classroom and thrust her into the world of entrepreneurship. This episode weaves through her daring transitions—from teaching to podcasting, to founding Ellevate Media—highlighting the ingenuity in repurposing skills and the serendipity of discovering one's purpose across diverse experiences.

About Our Guest:
To learn more about our guest, Koereyelle Mallard, follow her on Instagram @koereyelle.
If you'd like to learn more about Grown Woman TV, check them out at grownwomantv.com and follow them at @GrownWomanTV on Instagram and YouTube. 
To subscribe to her blog, visit www.everybodylied.com.  
To learn more about Ellevate Media, visit at EllevateAgency.com

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About Our Host:

Intimate Details with Dr. Tiff is hosted by Dr. Tiffanie Davis Henry and produced by Rideia Wilson. Follow Dr. Tiff at @DrTiffanieTV on Instagram.

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Transcript

Dr. Tiff: 2:24

My guest today is someone I've long admired for her creativity, her fearlessness and her ability to shift, pivot and make it all work. She's a former educator, turned serial entrepreneur, podcaster, producer and founder of Elevate Media. And she's not done. If I could put my money on it, I suspect she'll be taking over the world pretty soon. Please welcome Corielle D'Bose Mallard to Intimate Details with Dr Tim Hi from me.

Koereyelle Mallard: 2:51

I'm in the building and I'm excited to be here.

Dr. Tiff: 2:55

I'm excited for you to be here. I just can't wait. We just need to jump in, because I know that that little short, little teaser bio is not the, that's not all the tea, that is not your resume. You've done so so much, but I think the beauty of where you've come from in the last I don't even it hasn't been a decade I feel like how long have you been out of being in, out of the classroom?

Koereyelle Mallard: 3:22

I'll say so I have been out of the classroom since 2011. So it has been, yeah, just like 13 years this summer.

Dr. Tiff: 3:30

Oh, my gosh. Okay, so let's talk about school first. Right, because I'm very, very curious about this, because a lot of people, like a lot of people, are new to their little pivots and transition, especially as we were coming out of the pandemic. A lot of us have made really sharp turns, but you made a turn a while ago and it has been just a wonder I'm saying from the outside looking at it one run to four ride. But I'm sure there have been highs, lows, things that you, you know, didn't know, you didn't know what. You didn't know what grade were you teaching?

Koereyelle Mallard: 4:06

Second and third. Third, my last year before leaving, but I taught second and third over four years.

Dr. Tiff: 4:12

Babies.

Koereyelle Mallard: 4:13

The babies. It was the perfect age, like when they're still. They're still innocent. They still care about what you think about them. They want to impress you, but they're independent enough to you know not be crying.

Dr. Tiff: 4:25

Yes, yes, oh my gosh. So what was it Like? I do think there was. I always really did appreciate our educators, like I knew that it was something that I couldn't do, but I was so, so grateful for those that stuck it out, thugged it out in the classroom for not a lot of pay but a lot of expectation, a whole lot of work, a lot of just craziness. So I've always had this, this great adoration and respect for teachers, for educators. And then the pandemic hit and those kids had to come home and I had to pretend to be an educator, and then there was a whole new layer of appreciation for, for what you all do. But you left well before the pandemic. What was it that made you feel like I got to get out of this classroom? I would have felt the same way for a whole bunch of reasons, but what was it that made you say I cannot do this anymore?

Koereyelle Mallard: 5:30

You know it was a couple of things. I wanted to be a teacher my entire life. You know, since seven, eight years old, it was what I wanted to do. There was no doubt about it. I knew that I wanted to study education and be a teacher.

Koereyelle Mallard: 5:43

My very first year as a classroom teacher, I literally made it to the end of the year and remember having a conversation with my assistant principal so I'm not going to be here until retirement. I just knew that this was not going to be. You know, I've worked in the classroom for 50 years, so I already had started having those conversations about where I could possibly go, what other kind of career options or opportunities there were in the education space, because when you study education you go one place to the classroom. Now you might end up going, you know, to become an administrator or the district level or something like that, but we don't really see another career path outside of the classroom. So I started having those conversations because it was like being at that mountain top where you worked so hard to get to this place and then it was just not what I was expecting.

Dr. Tiff: 6:35

It wasn't given what it was supposed to get. It was not.

Koereyelle Mallard: 6:37

no, it was not. Given. The math was not math thing. I quickly realized how teachers are not just underpaid, we're underpaid, but we also have to fund and supply our classrooms, which is bananas.

Dr. Tiff: 6:52

It's outrageous.

Koereyelle Mallard: 6:53

So we're literally spending our own pennies literally to try to do the best that we can do. If you actually cared which I did, you know, over those four years that I was there, I was the teacher who got all of the extra responsibility, was promoted to all of these different positions that did not come with any extra pay, because I actually cared about it. I was passionate about it, I loved my kids. I wasn't teaching to the test, I was literally wanting to make a difference and wanting to make an impact, and it was that, honestly, that made me feel like not only am I overworked and underpaid, but I am doing these children a disservice, because when I go to my administrators and I tell them what they need and I'm talking about the fact that what y'all are telling me to do is not effective and this is what we should be doing- they don't want to hear that.

Koereyelle Mallard: 7:39

They want to know what the test scores are. Those were the conversations that that was their response, and so I really started to feel like I was a part of the problem by being a part of the problem and it just didn't sit well with me and so being overworked and underpaid, coupled with knowing that I was really doing a disservice because I didn't have a choice in the matter, truly, and I was trying to get in trouble, try to do my own thing, and so that's kind of what led me out of the classroom.

Koereyelle Mallard: 8:05

And, to be honest, when I look back over the other teachers that left as well, it was all of the ones that were good, like the ones that cared, the ones that were passionate, the people who just gave their kids worksheets and put on the TV they didn't care. They're going to sit around and collect a check for the rest of eternity. So those two reasons were the big reasons.

Dr. Tiff: 8:27

Amazing. You know, as you were talking, I was thinking about back to working in a corporate job for a nonprofit. It was still in mental health but and I was I used to be so frustrated, kind of for the same reasons, that like the money was fine but I just felt like I had so much heart and compassion for the patients and it wasn't about making money, whereas the business side of it was very much about let's get these admissions in, let's get these patients, let's do these things, and what I ended up thinking about it's interesting that you talk about this what I ended up coming to terms with as I was thinking about leaving, because I love the work, I love the people, I love the patients I just didn't like the business side of it. I started to think like I'm crazy for staying here. That was my revelation. It's like I'm sitting here expecting a culture, because this culture works for a great number of people. It's bringing in great money, it's bringing in a lot of visibility, notoriety, we're raising great money for mental health and doing all these things.

Dr. Tiff: 9:33

However, I'm not happy because I knew too much. I had been promoted so many times that I started to learn more about the business and really didn't like what I was seeing behind the scenes. And the more you know, the more you don't want to know, kind of thing. And so I started to think, like I'm sitting here busting my head open, trying to make a culture change, trying to make this system work for me, when this system is fine the way that for them, it's fine the way that it is for them, I am the disruptor, I am the problem. This does not work for me, it works for them, it does not work for me, and that's what I heard you saying. You know that you realize that, as much as this is something that you wanted, it does not work for you and you have to work for them either, but they're going to keep doing it.

Dr. Tiff: 10:22

They're going to keep doing it. In some ways it I get what you're saying, because I don't feel like it works either, and I think it's. It's incredibly shitty the way in which we teach or treat teachers in this country, but for whatever reason, it works that in such a way that they don't want to change the system and it really does need to change and we're going to continue to lose excellent teachers if we don't learn how to support them better, nurture them more and, of course, pay them. Pay them their money.

Koereyelle Mallard: 10:56

Just pay them money, because we knew we weren't going to be rich. Nobody goes to school to be a teacher to be rich, like that is not it at all. So we knew that. But if the if the other part was was there, then I think we would like I would have been fine, I wouldn't have been running out the door because I really did care and you know I was there for the right reason.

Dr. Tiff: 11:13

So it's unfortunate. It's funny that you say that too, because I remember being in in my master's program and one of my first instructors he said to the whole class something very similar. He's like you know, you know we hope that you like the field of psychology, because nobody gets in psychology to make money. And I like, do you? Oh, that part, I'm not coming to get a master's degree to not make money.

Dr. Tiff: 11:45

And he's talking about, like how it's you know hard work, which teaching is as well, and yes you do have an understanding kind of what a cap might be, but I was like no, I plan on making money and I in like you, I said from the start, like I know I'm not going to be sitting in an office looking at four walls saying the same thing every day. So I feel like in that way, we definitely have a connection in like just seeing a bigger picture for ourselves, even if it doesn't look like what we set out or intended. You know and I think that's that's one of the things that I feel like I connect with you about is that the vision might not be clear at first, but we know that this ain't it.

Koereyelle Mallard: 12:30

That part. I don't know what it is, but I know what it ain't. I figured that out.

Dr. Tiff: 12:35

So, leaving, leaving the classroom, what did you go into? Or did you know? The day that you quit, did you say this is what I have going on?

Koereyelle Mallard: 12:45

Absolutely not. Let me just say I did not take a leap of faith. I didn't do any of those things that people say on Instagram. Ok, what I actually did was really crazy. So what really catapulted me out of the classroom so I had all of those feelings. All of that was valid, but what really sparked me I would say this was like my girl stop playing moment was me getting in, getting engaged. It ended up being an abusive relationship. I ended the engagement and I was so ashamed that that relationship failed that I truly wanted to figure out how to run away from my life.

Dr. Tiff: 13:25

And what?

Koereyelle Mallard: 13:25

that looked like for me at that time was getting a job. I went and applied, did all the interviews, got accepted, got an offer to go teach in Abu. Dhabi. Ok so I literally I'm out of here. I'm out of here.

Dr. Tiff: 13:41

I'm out of here.

Koereyelle Mallard: 13:41

I was gone, I was just. That was like the final straw. I'm sick and tired, I've embarrassed myself, I'm out of here. So that was my plan. I had given up. I had to give up my contract, my teacher contract here in Atlanta, to be able to officially accept that one. And over the summer, between the time that I had stopped here and was supposed to go there, I really had like a come to Jesus moment with myself and had to get real about why I was running and realized that I could run, but I can't hide, and I was eventually going to have to come back.

Koereyelle Mallard: 14:16

So all I was doing was prolonging the process because, whatever I was going to have to work through, whatever issues I needed to figure out, I was either going to figure them out now or two years later, when that contract ended. And so at that moment, which was literally less than 30 days before I was supposed to go to Abu Dhabi, I decided you know, this isn't, it's not for me, it's not the best, it's not the best move because I wasn't going for the right reasons. And so that left me with nothing, with no plan, no one more paycheck, you know, thank God. You know, teachers, we get paid, you know, throughout the summer.

Koereyelle Mallard: 14:48

So I have one more paycheck left and my mom gave me the money that I needed to go to bartending school. Where I came up with that idea I have no idea. Y'all I have no idea. But she gave me the money to go to bartending school and my first job, immediately after being a classroom teacher was a bottle girl. I didn't get a bartending job right away. I got a bottle service, you know, waitress job at a strip club here in Atlanta. So I literally went from teaching third grade to bottle service at the strip club. And let me just say this working four days a week what a life. Working four days a week, nights only, so, technically, part time at a strip club. As a bottle girl not even a bartender I was making more than I was with a master's degree. Teach a full time, try to help save the world and teach y'all's children. So if they ain't, if that.

Koereyelle Mallard: 15:43

It's absolutely outrageous.

Dr. Tiff: 15:45

Okay, it's outrageous, it is Well. Kudos to you for figuring so. Okay, so you had days free. You had days free, work four times a week, had days free. What did you do with your time? So I already had a business.

Koereyelle Mallard: 15:59

I already had the single wives club, which was basically a relationship readiness organization, all about single women preparing to become wives, and so that business, you know, was keeping me busy. I eventually ended up starting several other businesses that I was able to use those days to build the business, and then the money that I made at night basically supported the business. It was funding all of my big ideas, all of your big ideas.

Dr. Tiff: 16:27

Have you always been a big ideas person? Always.

Koereyelle Mallard: 16:29

I'm a big ideas girl. I am not the detail girl. I am not her.

Dr. Tiff: 16:37

However. However, so it's so interesting, I'm finding, as we're talking, so many parallels, because I've always said I'm an ideas person, can't. I'm the execution. I'm just not my way. No way, yeah, yeah, no, wow. I would not have guessed that I know, I know, outwardly it appears very different, wildly different. But yeah, the execution I don't feel like it.

Dr. Tiff: 17:05

So you, you'd probably be amazed and I'm sure I would too Like the list of ideas, the things that I come up with in my mind, just like, oh my gosh, this is great. And then the activation of said ideas, mama's going to need a little help. So you have these ideas, you're starting these businesses when? Where you came into my consciousness was via, I think, we sat on a. We sat on a panel together.

Koereyelle Mallard: 17:34

You know you were able to work personally. Is that what we're talking about?

Dr. Tiff: 17:38

No, it was before that.

Koereyelle Mallard: 17:41

What did you just say? So I invited you. You spoke on a panel at my event at WorkPriceLay, but we must have done something together before that we did. That's how you found. You Found you okay.

Dr. Tiff: 17:51

Yes, yes, yes, no. So you were on a panel. Was it sisters In business, in business, yes, yes.

Koereyelle Mallard: 17:58

Wow, okay, yep.

Dr. Tiff: 17:59

That's how you came into my consciousness and there were so many beautiful black women at this event just sharing their business experiences, and you were talking there, and then you had asked me to come and do WorkPriceLay, which leads me into what I wanted to talk about, because that was kind of a branch of your work university.

Koereyelle Mallard: 18:21

That was the start. Work University came out of WorkPriceLay yep.

Dr. Tiff: 18:25

Okay. So let's talk about work, and when I say work, I'm saying WERK, workpricelay and Work University. Let's talk about that because you were doing so many little things that were all under the umbrella of let me show you how to make money. Let me show you how to transition. Let me show you how to bring your side hustle into your main hustle. Let's elevate the side hustle so you can quit doing the thing that isn't paying you what you need to be paid. So all kind of coming from your own place of I've been doing this thing that I love it, but it's not paying the bills, it's not feeding me the way I need to be fed and I need to be making money off the things that are innately in me that I'm purposed to do. So I wanna kind of bridge that gap of how we got there.

Koereyelle Mallard: 19:16

So we got to WorkPriceLay from the Single Wives Club. So with the Single Wives Club we did workshops, we had a membership organization, it was all events and we eventually started hosting Single Wives Weekend, which was a weekend empowerment conference. Before the conferences were what they were, this was a weekend empowerment conference for single women who were preparing to become wives, so it was all about relationship readiness. In hosting that event I realized I got a lot of married women who were like well, wait, because we weren't just talking about relationships, we weren't talking about entrepreneurship and all of the parts personal development, truly and so I would get a lot of married women who were interested in the content.

Koereyelle Mallard: 19:56

They would actually come to the weekend, but they were not single women, and so I realized that it was all women who need this information, not just single women, and so Single Wives Weekend turned into WorkPriceLay Weekend.

Dr. Tiff: 20:08

Gotcha Yep.

Koereyelle Mallard: 20:10

And so what I realized after hosting WorkPriceLay Weekend? All of these well, not all of them, but a lot of my ideas come from the feedback.

Koereyelle Mallard: 20:18

This is what I thought y'all wanted, but now y'all are telling me what you really need. And so what I realized? That they were really loving about WorkPriceLay. They would always I mean, people would travel literally from other countries to come to WorkPriceLay and they would rant and rave about the Black women that they would meet, that they've never been in a room with this, you know, with these type of Black women. It was such a great experience, it was such a great environment and that was all great. But what I was seeing is that, year after year, the same women were coming back and they had not really made progress in doing any of the actual work. They were just enjoying the event and then they were going home and carrying on business as usual.

Koereyelle Mallard: 20:57

So WorkUniversity was a resource to teach you how to actually apply this information that you just got all excited about over this weekend, I really felt like I was doing my audience a disservice by basically hyping them up and encouraging them and empowering them and letting them know that they could do whatever they wanted to do, but then not actually giving them the blueprint or giving them direction on how to actually do it, so we're A little bit more hand-holding Yep, yep. It's like let's actually give you the tools and hold you accountable and help you get it done. So that is what WorkUniversity was.

Dr. Tiff: 21:28

You know what is so interesting to me, and so, like, god is so funny in this way that he gave you everything that you needed in order to do this, like he made sure you had the education to be an educator right Then showed you nah, this ain't what you want, this is not where I want you to teach. Where you thought you wanted to teach is not where you need to teach, and I'm gonna show you how you can apply everything that you just learned into what you're actually supposed to be doing, which you could not have imagined or planned.

Koereyelle Mallard: 21:59

Nope, cause when I went and got that master's degree, got myself in debt with a curriculum and instruction degree which definitely seemed like a total waste of time. It definitely has come back around and been helpful. I don't know if it was worth the price, but it's definitely come back and been helpful.

Dr. Tiff: 22:19

Yeah, yeah, yeah.

Dr. Tiff: 22:20

I think that that's one thing that we all have to keep in common is that, like there are things that we have to go through and we really may not understand the why, but it all will make sense.

Dr. Tiff: 22:31

It'll all start to make sense and you'll see even some of the worst jobs that I've ever had. And I was talking to a friend of mine earlier this week who's in a position that she's not necessarily feeling right now and I said you need to really just sit down and ask why you're here, why you're here? Cause there's a reason why you're at this job. There's something you're supposed to learn, something you're supposed to get out of the experience, maybe someone you're supposed to meet or whatever, and just ask for discernment to make that part clear, cause until you do, you're going to continue to be miserable. But there is certainly a reason why you're in that space. There was a reason why you were in the classroom. There was a reason why, you know, people were coming to those conferences but still weren't like getting what they needed, and it was because more of what you needed to do.

Koereyelle Mallard: 23:16

Yeah, god is real funny. Okay, real funny.

Dr. Tiff: 23:23

Let's talk about that. So you go from developing work university. I think in the midst of there there was some travel stuff I have done. Listen, I have trouble.

Koereyelle Mallard: 23:34

Oh, you want to go, you want all of it. It's so much, I'm telling you, it's so much.

Koereyelle Mallard: 23:40

It's so much, you're so much In between the single wives club, work place, lay work, university. I wrote a book. I know this is all crazy. I wrote a book, which, eventually, what did I do? First, I think, I started the podcast and then I wrote the book. So I started Confessions of a Workaholic in 2015. Oh, I remember that. Yeah, that was my very first podcast and all of the things that I've done, the commonality has been education based in for black women, so in all of even the travel agency. So what you're referencing is like the group trips you probably saw me talking about, but I actually started a whole entire travel agency where I was teaching and training other people how to become travel agents and I was hosting group trips. But again, it always is I go out and learn some information. Now I want to teach you what I've learned so that you can do it too.

Koereyelle Mallard: 24:31

And that has kind of been the common thing, that's been your model. Yep, that's been it. Yeah, and not because I even knew it was a model.

Dr. Tiff: 24:40

It's just who I am, it's like I learned stuff at the car yeah let me teach you too. Yeah, and we talked about that a little bit over the phone, and that's one of the things that I always have appreciated about you. I've always found you to be so generous with your knowledge Anything that you've learned. If someone asks you a question, you go she going to answer it.

Dr. Tiff: 24:58

You might not like the answer, but I would tell you, yeah, and perhaps it's the educator in you, but you just are not a gatekeeper in that way. And you said to me it's not that I'm not a gatekeeper, I'm just not a hater.

Koereyelle Mallard: 25:12

I'm not, I'm not.

Koereyelle Mallard: 25:13

Look, I didn't realize how rare that being a hater was when people say I mean, I don't know, it's going to even sound funny and it sounds like ragadosias for me to even say this, but several people have made statements similar to you. Know, coriel just saw me. You know she saw something in me. She was the first person to recognize. I don't have a problem pouring into people. I don't have a problem seeing the greatness in people that's greater than me. I don't ever I don't think that I've ever met someone and felt threatened by their gifts or their talents or felt like how does this make me look? Or I can't do what I'm doing because of what you're doing, or let me try to stop you from doing what you're doing because I think that I'm going to win. I just don't have that in me and apparently so many other people do that. It's rare. So, yeah, I'm not a gatekeeper because I'm not going to lose by helping you win. I don't believe that.

Dr. Tiff: 26:11

I think that is a true testament to evolution as women, and we're, and especially black women, as where we, that is, when we know that we are secure, that we are evolved, that we are well adjusted and grown in, knowing that it does not hurt me in the slightest little bit to promote, to shout out, to elevate, to help, to comfort, to be there, whatever it is for someone else. When we can do that, we truly are living in divine times.

Koereyelle Mallard: 26:49

Or just that. I see you. You know, sometimes people just need like I see what you're over there doing yeah like that's it. I mean, there have been times that people have just randomly slid in my DMs and said something so simple and it was like wow, I really needed that. I didn't even know I needed that, but thank you, you know. So if I can ever feel somebody up just a little, bit you know that it's not.

Koereyelle Mallard: 27:13

I'm not gonna lose, and I actually think it helps me win even more, because if I can help you win, you are another winner that I'm connected to. You know, like I wanna be connected to-.

Dr. Tiff: 27:23

To Pyramid scheme.

Koereyelle Mallard: 27:24

I mean I wanna be connected to all the winners. Look, so I'm gonna help you win, so we can all be the winner team.

Dr. Tiff: 27:30

Like what are we doing here?

Koereyelle Mallard: 27:32

Why would you wanna be surrounded by losers? Ask yourself that.

Dr. Tiff: 27:36

That part. You are so right, you are so right. Well, I was blessed to be a part of a winning team. I was blessed to be a guest on two of Grown Woman TV's podcast. That is your new podcast network, the first Black Woman Lead podcast network, am I right?

Koereyelle Mallard: 27:57

So we have to say the youngest Black Woman Lead, because there is a Black Woman.

Dr. Tiff: 28:02

She went to Howard.

Koereyelle Mallard: 28:02

I looked her up, she went to Howard and she did start a podcast network. So I'm a little bit younger than her, so I first youngest and then also I'm just saying I gotta hold on to something. It's no shade, no shade, she's bomb, she's lit, but youngest and then the only one specifically for Black Women. So that is the differentiator. All of our content is created for Black Women.

Dr. Tiff: 28:21

So where did? Because you had you've been hosting lots of iterations, like the Girl Stop Plan, compassions of Workaholic, like all you've had some podcasts. And then this idea kind of came around to start Elevate Media, your own podcasting studio where you rent out space to podcasters who want to elevate their podcasting situation and need some consulting help, because you know, this podcasting thing I do Kind of inside and out and you've been able to grow and develop several podcasts and help others do the same. So you have the space and now you have the network. Let's talk about Girl, woman TV.

Koereyelle Mallard: 29:04

Yes, so I started. So I hosted Compassions of Workaholic from 2015 to 2021. It was truly a passion project. I did not get paid a dollar from brand ads, advertisements, like nothing. I knew nothing about the podcast business. I was just getting up there talking to people and being passionate about it. When I had my first baby, I took a break, took a hiatus off of doing my podcast and y'all. When I came back off of maternity leave, podcasting was what it is now. So imagine the I don't want to say rage, but imagine the feeling of having. It's a gut punch. It's a gut punch to have put in the work, put in the time, done it completely wrong and then taken a break and it just kind of took off. So I knew that God kept saying well, literally, girl, stop Playing. Which is where the whole concept came from. It was me having to stop playing with myself.

Koereyelle Mallard: 30:06

So I started a Girl Stop Playing in February of 2022. It's all about helping Black women stop playing with their potential, and we started off initially talking about helping you make the money and get the honey. That's my thing.

Koereyelle Mallard: 30:20

It's like how can you make more money and also make sure that that personal side is taken care of too, because we often forget about that or act like it don't exist. So that was the initial kind of message and mission and then I felt like I kind of started veering off track and having more entrepreneur, business-focused conversations and was just kind of getting lost in the sauce of what everybody on these podcasts got going on. So I shifted once we got into season two to really focus more on getting the honey, the relationship conversations, and in the midst of growing that show we got to 1.5 million downloads in 18 months. So the people were showing me that this was what they needed and so they told that to the wrong person, because I have since started three additional podcasts. So I currently host four podcasts and then I produce four additional podcasts a couple more started soon.

Koereyelle Mallard: 31:18

But the way that I even got into producing is because I've been doing it so long. People would naturally ask me questions about podcasting. And then, when I got into, when I decided to start my own studio for myself and then open up the space for other people, not only did they want to rent the space, they had questions. They wanted to know how can I set up my show on the proper platforms, how can I actually monetize my show? So, in addition to starting to do a little bit of consulting, I got this right idea to start this podcast network because a lot of the people wanted me to just do it for them. They didn't want coaching, they didn't want consulting, they didn't want to ask me a million questions.

Koereyelle Mallard: 31:58

They were like girl just do it, you got all this equipment, you got the studio, just do it.

Koereyelle Mallard: 32:02

So it became me producing these podcasts, and then, because I had this amazing audience of more than 100,000 Black women around the world who love my content so much and I knew they would love this content as well I really wanted to be able to leverage my platform to allow other people to share their voice, and so that is where Grown Woman TV came in. So we currently have eight podcasts, one original show, one original series that live on our Roku channel, grown Woman TV. I did it, I did it, I did it, yeah, I did it.

Dr. Tiff: 32:35

So the results to me this is the the best Broadcasting audience I have ever heard. This is the best Broadcasting user for and event about you and the content that you yourself are putting out. But it's also like I'm seeing these wonderful women around me who just need some support and help. Come along with me for the ride and we can all grow together and do this big, amazing thing that is breaking barriers and doing all of the great things that you're meant to do on this earth. So I'm so proud of you.

Koereyelle Mallard: 33:31

Thank you, I appreciate that this is amazing.

Dr. Tiff: 33:34

You know I was blessed I talked a few seconds ago. I was blessed to be able to be a guest on two shows on Grown Woman TV podcast, can of Coins with Hugh Nicole, who is a friend of Intimate Details with Dr Tiff, and also Wifed Up Now what, and that is a podcast that you host, co-host and one of the things I talked about this in our first episode back for season two, I talked about a bit of a I don't know if you really call it a viral moment, but it definitely is a clip from the podcast, the Wifed Up Now what podcast that I sat in on around the idea of sexless marriage and really it floored me at the time that I mentioned it in episode one it was at 160, 167,000, and this morning I looked it was 168 at the time of the recording. We really we're talking a lot about communicating communicating what you want in bed and what you want from your partner, what you need sexually and those kind of things. I'm curious Are we turning a corner?

Koereyelle Mallard: 34:41

here Are we turning a corner here? No, okay, pearls. Okay, go for it. No, Listen.

Dr. Tiff: 34:49

You can clutch them, but we still listen if they get ripped off, you know. No, I'm wondering what you think about that particular and I'll put a link to that. I'll put a link to the episodes for grown woman TV. I'll put a link to Um, the, the particular podcast episode, but also link to grown woman TV and all of the things, so you guys can follow the network on Roku and on YouTube. I'm curious about that clip and why you think it resonated with so many people, because by by and large, that is the most active and those the most activity on my timeline and if people are still liking that clip and that video is so all I mean it's not so old, it's several probably a month or two old.

Koereyelle Mallard: 35:30

Yeah, um, I think. Well, I personally, when I was preparing for that show and just doing research, um, because I think I just mentioned a statistic and then you know, you talked about your experience with your, with your clients.

Dr. Tiff: 35:44

I started running off at the mouth.

Koereyelle Mallard: 35:45

You know it it it was shocking to even read that statistic.

Koereyelle Mallard: 35:50

I mean, I've obviously come across these conversations on other podcasts and I was just, you know, intrigued by it. But, as a married woman, to imagine Six months or more because I think that's how you define it Like six months or more with no sex Inside of your marriage, that is unfathomable for a lot of people and I think because and a part of my whole mission with you know, with grown woman tv, I've said this several times it's meant to be like this virtual village. My goal is not to go viral. My goal is to provide value, is to get these not even necessarily controversial topics, but these conversations that we're not having, because what I want to avoid is anybody getting into a situation and feeling so alone, feeling like whatever they're experiencing is their fault.

Koereyelle Mallard: 36:35

They're the only one who's gone through this but if those types of situations happen when we keep these conversations under wraps, if you get into a marriage and it ends up being sexless and you've never heard about a sexless marriage, you're immediately going to think that you are just the worst person in the world, something is wrong with you, like all of those things. And so I think that Number one people are unfamiliar with this concept of sexless marriage, so it is intriguing because what? Who does that? But I also think there's probably a part of a lot of women who might not necessarily relate to it, but they could probably identify with some of the reasons behind it.

Dr. Tiff: 37:15

Yeah, oh yeah, it's, it's. It's interesting how many women are in women and men, um, who are in sexless marriages, not realizing there's a term for it being a sexless marriage, and Don't even understand how they got in it or how they're going to get out of it um, they're. I've had conversations with women who feel like I have my sex desires so low I don't want to have sex. I don't even want to want to have sex.

Dr. Tiff: 37:47

Like no desire to even have a desire Right right and that's a very scary place to be in. And, yes, so think about being married, not wanting to have sex with your partner and not wanting to want to have sex with your partner, because those are two separate things. You can, you know, your desire can be low, but you're like, uh, I wish.

Koereyelle Mallard: 38:07

I was higher. I wish I was more.

Dr. Tiff: 38:09

Yeah, I wish I was more motivated. I'm just not. I'd be happy to take a pill. If there was one that was effective for women, I'd be happy to do whatever, or even you know what. I don't necessarily have the desire, but once the arousal starts happening, I'm good to go. So as long as that my partner initiates, I'm fine. But if he waiting on me to initiate, probably not gonna happen because my desires low. A lot of women live there, right, but then there is this subset of women, um and I'm talking about women, but it could be women or men or whomever that is that is the low desire partner. Um, but there are a lot of people who feel like my desire is low, I could care less and I'm not really interested in having more sex, anyway. So with those va sexual people, um, no, I wouldn't term it as that could, because I wouldn't necessarily term it as that, because Some there are so many different reasons as to why they feel that way.

Koereyelle Mallard: 39:08

So I could see there was infidelity, but I'm gonna stay with you. I could see that being a mindset, like I'm here we're in the marriage? I'm not, I will never have to, but I have no desire.

Dr. Tiff: 39:19

Yeah, and what that tells me is you don't want to have sex with that person because of the trauma or the the emotional injury that this person inflicted. But if I were to put you in a different situation, or perhaps in the hands of a good toy, you know, you might yeah, might be wanting to have sex, then you know. So we're talking about desire in terms of it's off. I don't even want to turn, I don't even want to know where the button is to turn and back on, you know. So it could be that the reason why that is right sex desire can be low. For so many reasons.

Dr. Tiff: 39:54

It could be low, like you said, maybe there was infidelity and trust is broken and I can't get my head back in the game to be able to even think to be Motivated to be more sexual. It could be. I'm on certain medications, like think about someone with a, with a chronic illness, right, let's say, um, first thing's coming in my mind is cancer, right, I kind of got bigger fish to fry. Then trying to, you know, sit on top of somebody and pump and sweat like I'm thinking about my life here. So I'm, I may not be as motivated to be sexual.

Koereyelle Mallard: 40:25

I may be like just trying to figure out how I'm going to get Rikima like even not even more common that, because that's worst case scenario, but a very common scenario is I just had this baby. I am not on that right now. This is not the season. This is not my sexy time season like and that is even a very real thing. Yeah, that again. I want to have these conversations so that, when you experience that, you don't feel like you are the worst person in the world.

Dr. Tiff: 40:55

I'm the only one that feels that way. So think about this. Most of us can't. You're told by your doctor depending on whether you had a vaginal birth or a c-section, you know no sex for six to eight weeks. Maybe, right, maybe it's. Maybe it's 12, right? Six to eight, 12 weeks, that's already three to four months. Did I say that right? Two to four months, yeah, that's already two to four months right.

Dr. Tiff: 41:15

Yeah two to three months, whatever. So you're halfway there. So if you're still, after the three month period, not feeling comfortable in your body, still having postpartum issues because the hormones are still fluctuating, um, you know you're still breastfeeding, if that's, you know, your choice to do so. Um, haven't lost baby weight. Maybe you're still having some pain, perennial tears, c-section, all of that. There's a part of you that may not want to have sex and and can't even have them, thinking About getting yourself in this situation again Because you're not through it Now, you know. So there is, there is a period where we could all, if we really thought about it, see ourselves. Being in a situation doesn't mean we're asexual, it just means that I don't want it at this point and I don't want to want it. I just want to get myself together. I want to get myself back.

Dr. Tiff: 42:13

I want to be whole, and so, in any relationship, my advocacy is really about making sure that you are well, making sure that you are well within yourself, because sexual wellness and our health sexual health it comes into fruition when we are diligent about our self-care as a whole, when we are really mindful of our mental health, when we're really mindful of our physical health, really mindful and actualizing our potential in terms of how we move about in this space. We have to feel good about ourselves in order to be more motivated to be sexual with our partners when sexual desire is an issue. Big facts, big facts, all right.

Dr. Tiff: 42:58

So monetization mindset we're all putting out this content now, whether it's just for fun, just for to have our the things that we like on social media, to post pictures from a vacation, to show our outfits, whatever it is. There is a whole world that I think I don't know was really. I think you kind of like it or talked about it when you talked about doing your podcast for a season and then coming back, and it was just like everything grew up and turned itself on its head in a good way. People are now monetizing the content that we have just always kind of put out there for free, and I know that you work or have worked with creators to monetize their gifts, to monetize their passions, to monetize the things they might, the knowledge that they have. How can we, as creators, begin? What's the first step? Like to monetize more of our content and get the money and the honey as you talk about.

Koereyelle Mallard: 44:04

Say, the first step is knowing that you can't wait for anybody. I think so many people especially and I'm just gonna talk about podcasting or even Instagram. You wanna be Instagram influencer or you start a podcast wanting to make money. When people come to me, they're coming to me. If they're gonna pay me to produce their podcast, they're expecting their podcast to pay them in some way, and typically the way that they want their podcast to pay them is through brand deal, brand partnerships, advertising, and that is what I would consider you waiting on somebody to pay you. Those are long-term strategies because there has to be a big enough audience. You gotta have enough downloads, you gotta have enough followers. You need enough subscribers, you need enough engagement for a brand to see you as worthy to give you this check to pay you this?

Koereyelle Mallard: 44:56

money. So, yes, that's possible, yes, that's a way to do it, but that's a long-term strategy.

Dr. Tiff: 45:02

So step one of the other. So the podcast is downloading 10 episodes a week. Don't be right on that A brand is not going to pay you for ad space because only 10 people are. They're looking for thousands of people.

Koereyelle Mallard: 45:15

They are paying you for your audience. So if there is no audience, there is no pay. So the first step is understanding that, that this is not get rich quick. I mean, nothing is get rich quick, but content is definitely not get rich quick unless you already have a built-in audience and now you're just adding this content element to your strategy. So step one is knowing that, but step two is figuring out what you already have. I say you gotta check your cabinets. I'm on this whole. You got food at home. Diet not even diet. That's my mindset.

Dr. Tiff: 45:49

You got food at home.

Koereyelle Mallard: 45:50

I didn't lost a couple pounds. I've saved some money, saved some time. It has all of these benefits. You got food at home. When it comes to your content or when it comes to monetizing is what do you already have access to that you can now repurpose and sell through this content? A lot of people want to get to the place where they have this partnership, where a brand is gonna pay you to try to sell their stuff. In the meantime, you sell your own stuff to your people. So what that looks like is you have that old ebook that you created a year ago. You've done nothing with it. It's collecting dust. But now you have this podcast and you're sitting around twiddling your thumbs about why nobody wants to pay. You pay yourself. Get that ebook, update it, maybe put a new cover on it, repurpose it, maybe turn it into an audio. You can make an audio version. Whatever you need to do to remix and repurpose, but create specific episodes, create a 30 second commercial, create a reel specifically around that digital product that's literally sitting in your closet.

Dr. Tiff: 46:53

Just sitting there.

Koereyelle Mallard: 46:55

Your digital closet. So that, to me, is where I try to get my clients, at least when we're talking about podcasting specifically to focus on it's how can you monetize yourself, versus waiting on somebody else to come along and give you a check? Because, yes, again, it's possible. But I like to think about probability and not possibility. So, yes, it's possible, it can happen, but the probability of you being on your first season with three episodes and 15 downloads, it's like no. But that does not mean you should not have a strategy. That just should not be your strategy in this season, not in this season. That ain't it. You'll be mad, you'll be mad.

Dr. Tiff: 47:38

Yeah, yeah, I think that's an important lesson and a great gift. Thank you so much for that. I think we all want to see the hard work that we put into something kind of grow and develop and reap the benefits from that expeditiously, and what I'm hearing you say is that it's just not typical for that to happen, and certainly I do believe in big, bold, audacious goals and setting goals.

Koereyelle Mallard: 48:07

Look if we serve a big God, so again, go for it.

Dr. Tiff: 48:09

Anything can happen, but, like you said, the probability ain't it, ain't it, it ain't it.

Koereyelle Mallard: 48:18

Let me say one more thing real quick, because what I've realized a hard lesson that I've learned in producing these podcasts was what people say they want versus what they actually want, because in any of the conversations, I'm very vocal about wanting to create purpose-driven content, not wanting to create conversations that's just gonna go viral. Like that is not it for me at all. And so the people I'm talking to they're like yeah, I'm with it, this is what I wanna do. But on the backend, I'm realizing that y'all just wanted to go viral specific people. You just wanted to go viral Like that is what you really. That's what your goal was, which is cool.

Koereyelle Mallard: 48:58

Everybody wants their content to do well, but viral does not equal money. There are so many people that go viral that don't monetize. Yeah, they go viral one time. They don't have their systems in place, their platforms are not optimized. There's no paycheck on the other side of that viral moment. So just knowing what your true intentions are before you start anything, I think it's so important, because we can get caught up in what the Graham tells us we should be doing next and we're just doing things just for the wrong reasons, and then we wonder why we get those outcomes.

Dr. Tiff: 49:30

Yeah, yeah, sorry, it definitely is a long game, you know. I'm excited, though, to talk to you about your latest venture, a blog called Everybody Lied. They be lying they be lying. Everybody Lied. Tell me about that before we go. I have to hear about this because, as I started to read about it, I think your email blast came out yesterday and then I saw a post, also yesterday, about it and I was like brilliant, she's right, they did lie to us.

Koereyelle Mallard: 50:06

They totally lied. Tell us. Everybody Lied, everybodyliedcom. I'm actually circling back. I had a blog a decade ago that I let go, so I'm beating myself up because blogs are. If y'all don't know, blogs are coming back around. Ok, blogs are coming back. So everybodyLiedcom is the premise of all of the lies that we've been led to believe our entire life, and then we follow that blueprint and we don't get the result that we were promised.

Dr. Tiff: 50:33

So what that looks like is I'm talking about college. Ok, going to college. Listen, when you log on, that's the Take out your loan.

Koereyelle Mallard: 50:38

That's the first blog you're going to see is being lied about those student loans, Because the conversations that should have been had with 18, 19, 20 year olds about this debt that they were going into and the degree that does not match the debt, it was a big lie OK one of the biggest scam that you'll never pay off because your your paycheck doesn't support it.

Dr. Tiff: 50:58

I got another one. If you need to do an addendum to that particular blog, the refund check, ok, you do that one.

Koereyelle Mallard: 51:06

Ok, listen, listen, it was all a big scam. You, I mean you just did. We didn't know what we were doing, and that is kind of no, and our parents didn't know what to advise us, no, and the people who?

Dr. Tiff: 51:17

didn't know.

Koereyelle Mallard: 51:18

First generation college students, yeah, and the people who should have been advising us, you know, like the financial aid office, the career counselors, like there should have been a conversation about whether or not this degree is going to support this debt. But anyway, that is just one example of these lies, that we've been told right, you go to college.

Koereyelle Mallard: 51:35

You go to school, you get the good grades, you go to. You go to college, you get the degree, you get the job with the good benefits and then, ta-da, you have this good life. Not the case at all. We're often lied to about the need to rush to have kids. You know, like you're getting old, we're pushing this concept of the aging mother. Your eggs are going to be dry, you're going to be dust, you have nothing left. You need to rush into this thing where, being on the other side of it, having had my first baby at 35, and knowing that I still was not prepared, that I still didn't know what I was doing, even today, with two kids.

Koereyelle Mallard: 52:08

I'm still figuring it out. I cannot imagine if I would have had a child any younger. So that, I think, is a big lie. The thought that getting a husband is the goal and nobody talks about what it takes to maintain a marriage that is a lie, a big one. And these revelations kind of came to me after getting engaged, getting pregnant, getting married, having a baby all within less than a year, and literally being pushed into this dream life, Because this is all stuff that I pray for, which is also why it makes it really tricky, Because these are things that I've been blessed with, but I still am trying to figure out how to navigate all of this yeah, so that is what everybody livecom is all about.

Koereyelle Mallard: 52:52

It's me sharing what I discovered to be the truth, my truth and then any resources that I can. Yep.

Dr. Tiff: 52:59

Yeah, so I think and I love that you're building a community for, again for women, who this content will resonate with, because we've all been told those same lies and I'm sure, knowing you, you'll get feedback from those articles and from your blog with, and that will just deliver us more delicious content.

Koereyelle Mallard: 53:21

I already got people sliding my DMs like girl, I was just talking about my talking about this to my therapist like I was all our grandmas, our mama's yes, people are coming out of the woodwork and that to me, is always God's little confirmation that just keep going.

Dr. Tiff: 53:35

Get your honor direction yeah. Yeah, I'm going to throw another one at you. I'm at listen. I can come up with ideas all day. I don't feel like doing it, though, but the lie of therapy for black women, black people in like how crazy.

Koereyelle Mallard: 53:49

Yeah, you must be crazy. You gotta sit on that couch.

Dr. Tiff: 53:52

Yeah, that is a whole bow face. I want to thank you so much for just joining us today, for sharing your wisdom, sharing yourself, sharing your knowledge, your passions, and just sharing just the beauty of poor yell. I cannot, cannot imagine being in this space. I would like to say that you definitely inspire me to be better, to go out there, to try to take leaps of faith and just you know, just do the impossible. Because, and and when they say representation matters, like you are one of those people that I would put up there with just about anybody that when we see you as black woman, doing the things that you've been able to do and accomplishing just taking leaps of faith, even when you don't know where you're going to land, it gives us the insight, the power, the motivation to do the same thing. So thank you for being an awesome, awesome representation of what we all strive to be.

Koereyelle Mallard: 54:48

Thank you for thank you for those kind words. I appreciate it Truly. I appreciate it more than you know, and thank you for having me. This was fun. I can't believe it's over already.

Dr. Tiff: 54:59

I know well, you listen, we have to work efficiently because you got about 15 more jobs.

Koereyelle Mallard: 55:04

This is true today.

Dr. Tiff: 55:06

So, as the as the folks say, I ain't gonna hold you, but if you want to know more about our guest today, corielle, I want you to follow her. Give her a follow at Corielle on Instagram. That is K o e. I've really practiced spelling her name K o e r e y e l l e you did it?

Koereyelle Mallard: 55:30

What are as close? Yeah, she was not even reading it.

Dr. Tiff: 55:34

Listen, listen, it is important to me to know how to spell your name. Thank you, it's been a goal, because usually I'll just say, hey, well, you did, and that's because I'm still trying to perfect it, but now I got it. Now I got it. Yes, please go follow Corielle on Instagram. Also follow grown woman TV. That's where you're going to get all the information about all of the podcasts under the grown woman TV umbrella. Go over on your Roku and your YouTube and also follow grown woman TV network, because you're going to want to see all of the beautiful image of the beautiful black women on all of those beautiful black podcasts, corielle, everything that you have.

Dr. Tiff: 56:18

You're going to just send me an email with all the links. I'll make sure to put every link that we can put we can possibly put into the show notes so people know exactly where to find all of your product offerings, whether they're digital products, any upcoming events, speaking and any any ways that they can continue to support you. We love you down over here on intimate details and back to tip, we invite you back anytime you want to come and yeah, she's going to be back. Y'all heard her All right, y'all. Thank you so much for kicking it with us today on intimate details with Dr Tiff. Please don't forget to like, comment, share and subscribe. Podcast is available for you and we're building a beautiful community of people who wish to enhance their relationships and be more intentional about their self care. If that is you, then you can rock with us. Just continue to rock with us and definitely definitely spread the word. Share this podcast. Anyone you know might need this information until next week, ciao.