Focus on Business with Jane Goodrich | A Podcast For Photographers
Marketing for Photographers: Lucy Baum's Strategies for Standing Out
In this insightful episode of our podcast, Jane Goodrich welcomes Lucy Baum, a seasoned wedding and family photographer with a remarkable flair for marketing. Lucy shares her journey from a marketing professional to a beloved photographer, providing practical tips for photographers looking to enhance their business acumen. She dives deep into her transition from corporate life to creative freedom, the importance of customer service in marketing, and how to build a photography business that truly resonates with clients.
Key Points Discussed:
- Lucy's unique background in marketing and how it has influenced her photography business.
- The role of customer experience in building brand loyalty and repeat business.
- Practical strategies for photographers to differentiate themselves in a competitive market.
- Lucy's advice on managing work-life integration with her innovative five-pillar approach based on yogic philosophy.
You can find Lucy at:
Education Links:
https://shinesparklmarketing.com/
Instagram:
https://www.instagram.com/shinesparkl_marketingeducation
https://www.instagram.com/lucybaum
Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!
You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q
Join the Focus on Business Facebook Community
If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community
Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST
Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.
**-Offers end July 31st 2024**
In this insightful episode of our podcast, Jane Goodrich welcomes Lucy Baum, a seasoned wedding and family photographer with a remarkable flair for marketing. Lucy shares her journey from a marketing professional to a beloved photographer, providing practical tips for photographers looking to enhance their business acumen. She dives deep into her transition from corporate life to creative freedom, the importance of customer service in marketing, and how to build a photography business that truly resonates with clients.
Key Points Discussed:
- Lucy's unique background in marketing and how it has influenced her photography business.
- The role of customer experience in building brand loyalty and repeat business.
- Practical strategies for photographers to differentiate themselves in a competitive market.
- Lucy's advice on managing work-life integration with her innovative five-pillar approach based on yogic philosophy.
You can find Lucy at:
Education Links:
https://shinesparklmarketing.com/
Instagram:
https://www.instagram.com/shinesparkl_marketingeducation
https://www.instagram.com/lucybaum
Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!
You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q
Join the Focus on Business Facebook Community
If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community
Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST
Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.
**-Offers end July 31st 2024**