Focus on Business with Jane Goodrich | A Podcast For Photographers

Building Strong Client Relationships For Photography Business Success With Rachel Stoddard

Jane Goodrich

In this episode of the Focus on Business Podcast Show, I had the pleasure of chatting with Rachel Stoddard, an amazing photographer, editor, and educator known for her incredible Presets and her Facebook group, Reverie & Oak. If you haven’t checked out her presets or joined her community, you’re missing out!

Rachel’s journey is one many of us can relate to. She started off with a disposable camera, photographing troll dolls, and has grown into a seasoned professional with over 20 years in the industry. During our conversation, Rachel shared her path from corporate life to full-time photography, emphasizing the importance of valuing your work and charging what you’re worth right from the start.

We talked about the crucial role of personal connections and word-of-mouth in building a successful photography business. Rachel’s philosophy is simple but powerful: focus on the client in front of you, invest in personal touches, and stay authentic. It’s advice that resonates deeply, especially when so much of our work relies on referrals and relationships.

Rachel’s passion for education shines through as she discusses her commitment to providing free resources for new photographers. She’s bridging the gap between costly courses and accessible learning, helping newcomers navigate their way without breaking the bank.

We also swapped stories about the ups and downs of our careers. Rachel’s tale of shooting a winter wedding in inadequate footwear reminded me of those unexpected challenges we all face and how preparation is key. Her advice for new photographers? Invest time in building a solid foundation before jumping in full-time.

Lastly, Rachel shared the inspiration behind her brand, Reverie & Oak, and her focus on editing and education. Her presets are a hit, and her educational content is a treasure trove for anyone looking to up their game.

You can find Rachel at
https://www.Reverieandoak.com
https://www.instagram.com/reverieandoak
https://www.youtube.com/@reverieoak740

Join her group:
https://www.facebook.com/share/gb86zXC6U1ZKfEBv/

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!

You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q

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