Stop The Scroll w/ Brianna Doe
B2B influencer marketing feels like the Wild West right now. The code isn't cracked, and success strategies are elusive. However, in B2C, influencer marketing is a revenue powerhouse—repeatable, scalable, and impactful.
Through this podcast, we'll dissect influencer marketing campaigns and programs, forge lasting partnerships that foster audience trust, and glean insights from top leaders and influencers in the field.
Whether you're crafting your inaugural influencer marketing initiative or seeking to elevate existing programs, join us on Stop the Scroll as we guide you through the journey. Thanks for tuning in!
Stop The Scroll w/ Brianna Doe
How to Create Content Consistently For B2B Influencer Partnerships | Bri's Brief | Ep 9
In this episode of "Stop the Scroll", host Brianna Doe shares tips for influencers on how to effectively partner with B2B brands. You will learn key strategies for consistent content creation, building engagement, establishing a unique point of view, growing a quality audience, and making yourself accessible to potential brand partners.
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Best Moments:
(00:24) Influencers need to commit to consistent content creation and posting cadence
(01:37) Engagement goes beyond vanity metrics — you need to spark genuine conversations and community that others can join in on
(02:27) Establish a clear perspective and point of view in your content that is both TRUE and UNIQUE
(03:13) Follower count isn't everything; build a CREDIBLE NICHE AUDIENCE
(03:30) Make sure brands can easily contact you about partnerships
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From Me, Bri:
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