Welcome to the Scale with Strive podcast, the place where you come to listen to some of the world’s most influential leaders of the SaaS industry. 🚀
I am your host, Adam Richardson and on today’s episode, I am excited to welcome Joe Marcin, CRO at FirstUp!
With other 25 years’ experience in the Software Sales world, Joe is a 3 times CRO who has spent the last 10 years focussed on scaling companies across the $100m ARR chasm.
Some of my key takeaways from our conversation were:
💡 How your Hiring Profile changes as you scale – and how get people brought into change.
💡 The importance of robust processes and to move away from tribal knowledge and the importance of cross-functional alignment.
💡 The importance of technology and how to evaluate, and in some cases, consolidate this to help you scale.
Let’s Dive in!
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Watch the episode on YouTube 🎥 – https://youtu.be/ZeZ7cqrNQJM
Connect with Joe here - https://www.linkedin.com/in/jmarcin/
Connect with Adam here - https://www.linkedin.com/in/saasheadhunter/
Learn more about Strive here - https://scalewithstrive.com/solutions/
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15:09 Sales Leadership and DNA Profiles
20:37 Managing Organizational Change and Engagement
24:45 Strategic Changes in Compensation and Processes
29:37 Process and Accuracy in Sales Forecasting
34:39 Signal and Value Hypothesis in Sales
39:57 Process and Execution Strategies in Business
45:21 Leveraging Technology for Revenue Operations
52:59 Lessons in Scaling Organizations Beyond $100M
1:00:28 Harmonizing Best Practices for Success