The Master Your Business Podcast
8. The Ins and Outs of Customer Insights with Simone Wilson
In this episode, we explore the critical subject of customer insights and customer experience. If you want to succeed in business, understanding what your customers think, feel, say, and do regarding your brand is essential.
To guide us through this essential discussion, we are joined by Simone Wilson, an insights leader with over two decades of experience working for top global companies like Nielsen, Ipsos, and HSBC Canada. Simone shares her wealth of knowledge and expertise in customer insights, and together, we delve into the importance of customer-centricity, the role of data in generating insights, and strategies for creating an exceptional customer experience.
Tune in to this episode to learn how you can gain invaluable customer insights and elevate your brand's customer experience, no matter the budget.
Enhance your listening experience with our detailed show notes, featuring bonus resources, additional insights and takeaways from this episode: https://www.deirdremartin.ie/blog/the-ins-and-outs-of-customer-insights-with-simone-wilson
In this episode, we explore the critical subject of customer insights and customer experience. If you want to succeed in business, understanding what your customers think, feel, say, and do regarding your brand is essential.
To guide us through this essential discussion, we are joined by Simone Wilson, an insights leader with over two decades of experience working for top global companies like Nielsen, Ipsos, and HSBC Canada. Simone shares her wealth of knowledge and expertise in customer insights, and together, we delve into the importance of customer-centricity, the role of data in generating insights, and strategies for creating an exceptional customer experience.
Tune in to this episode to learn how you can gain invaluable customer insights and elevate your brand's customer experience, no matter the budget.
Enhance your listening experience with our detailed show notes, featuring bonus resources, additional insights and takeaways from this episode: https://www.deirdremartin.ie/blog/the-ins-and-outs-of-customer-insights-with-simone-wilson