71. What is Brand Tone of Voice? (And Why It Matters) To Your Service Business

What's Brand Tone of Voice and Why Should Your Service Business Give a Damn?

You know those brands that talk your language, they just seem to get you. Which makes you want to lap up anything they’re sharing, right? That is the magic of nailing your tone of voice.

Find out more here.

Timestamps:

[00:00] Introduction

[02:14] What exactly is a brand tone of voice?

[04:28] 4 areas to look at to define your TOV

[06:25] Practical, easy ways to find your TOV