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Hunt Gather Nurture
Hunt Gather Nurture with Jason Burke is a podcast about what it really takes to build and scale a Consumer Packaged Goods (CPG) brand in today’s world. Hosted by Jason Burke—CEO & founder of The New Primal—this show dives into the raw, unfiltered stories behind the products you see on shelves and the people who put everything on the line to bring them to life.
From raising capital and securing retail partnerships to navigating burnout, pivoting through crises, and leading with resilience, each episode explores the grit and tenacity it takes to survive and thrive in the CPG space. Jason sits down with fellow founders, investors, and operators who have weathered the highs and lows of entrepreneurship, and kept going.
Whether you're in the trenches or dreaming of your first big leap, Hunt Gather Nurture offers honest conversations, practical insights, and real encouragement for anyone building something that matters.
Hunt Gather Nurture
The Biggest Financial Mistakes Entrepreneurs Make
Brad Ebenhoeh, co-founder of Accountfully, envisioned a new type of accounting firm that would one day revolutionize the industry. By zeroing in on bookkeeping and providing valuable services to small businesses, Brad and his crew flipped the traditional accounting model on its head and hit it big. What was their secret?
- Nailing product-market fit
- Finding the perfect timing
- and really tuning in to what customers need.
Accountfully’s innovative approach to bookkeeping includes making things efficient and offering flexible schedules, which has led to a great work-life balance for the team. In this episode, Brad also drops some wisdom on working with your spouse, setting boundaries, and taking breaks to hang out with family and friends. Today, Brad's journey shows how far innovation, balance, and listening to your market can take you.