Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
How do I grow my business on social media?
What’s the best type of content to post on Instagram, YouTube and LinkedIn?
How frequently do I post on social media and how do I even know if what I’m doing is working?
Welcome to "Stop The Scroll” a podcast dedicated to helping business owners, entrepreneurs and creatives thrive online.
Hosted by Heidi Schmidt, a social media strategist and owner of Heidi Schmidt Creative, a social media and content marketing agency.
Heidi shares all the best tips to help you show up online confidently with tips such as what really goes into a content strategy and how to stop overthinking your content.
Heidi’s strategies have helped her and her clients build six-figure businesses over her 15-plus years in the marketing industry, working with brands of all sizes to accomplish their business goals online. Ready to thrive? Tune in!
This podcast will answer questions like
- What are the pros and cons of social media in business?
- How do I start social media marketing?
- What are essential strategies for Effective Social Media Marketing
- What are some Top Social Media Trends to Shape Your Strategy
- What are social listening tools and how do I use them to understand my audience?
- Exploring the Advantages of Social Media for Businesses
- How can you Leverage the Many Benefits of Social Media for Business Growth
- Storytelling Techniques That Captivate Social Media Users
- The Art of Storytelling in Marketing
- Creative Social Media Content Ideas to Refresh Your Feed
Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
The One Marketing Asset You Actually Own (and How to Grow It)
I’m a stickler for the fact that social media is rented space.
Every time Instagram goes down, the marketing world freaks out - but you know what works? What doesn’t go down? Email marketing.
This week, we’re discussing the how and whys of email marketing.
With 4 billion daily email users and an ROI of 4000%, email is a goldmine for customer acquisition and retention.
We’re talking about actionable strategies for building and optimizing your email list, from fine-tuning your website's contact forms to leveraging lead magnets and collaborating with other businesses.
Whether you're new to email marketing or looking to refine your approach, get ready to take notes and transform your digital marketing game. Let's get started!
Episode Highlights:
- Importance of owning an email list vs. relying solely on social media.
- Effective methods to capture email subscribers via website and social media.
- My favorite email marketing platforms.
- Success stories from clients on email marketing.
Resources
Liz Wilcox Email Membership
ConvertKit
Book a strategy session
Social Media Strategy Planner (Free Download)
Drop a question or a review! We love getting feedback from our listeners!
Connect with me:
Website - https://www.heidijschmidt.com/
Instagram - https://www.instagram.com/HeidiSchmidtCreative
Facebook - https://www.facebook.com/HeidiSchmidtCreative/
LinkedIn - https://www.linkedin.com/in/legallyheidi/
Email - Heidi@heidijschmidt.com