Nikonomics - The Economics of Small Business
My mom always told me "There's no such thing as a dumb question... Only dumb people!"
What she meant was that those who DON'T ask questions are the dumb ones! At least, that's what makes me feel better about asking so many questions :)
I've bought, run & sold dozens of companies in the SMB space, with multiple 7-figure exits. Over the past 5 years my companies have generated over $100M of revenue and Millions of dollars of shareholder value.
Now I let my curiosity drive as I interview Entrepreneurs and ask them to walk me through how their businesses work.
Nikonomics is a place for curious Entrepreneurs and Wantraprenuers hungry to learn. So come join our big group of DUMB people, ask some questions and maybe we will learn a thing or two together.
Follow me on Twitter here: https://twitter.com/CoFoundersNik or @CoFoundersNik
Nikonomics - The Economics of Small Business
55 - Making $1.7M by Reviving Lost Leads with Matty McLain
Join me, Nik (https://x.com/CoFoundersNik), as I sit down with Matty McLain (https://x.com/MattyMcLain), the founder of Boost Patients. Boost Patients helps elective surgery clinics generate more leads and improve patient follow-ups, and in this episode, we talk about how Matty identified this niche and built a company that now generates $1.7 million in recurring revenue.
We also discuss the key strategies Matty used to scale his business, the challenges of managing lead generation in a medical field, and the importance of building the right team to support growth. Matty shares the decision-making process behind going all-in on his side hustle and how he’s created long-term success in an industry many entrepreneurs overlook.
Questions this episode answers:
- How did Matty McLain grow Boost Patients to $1.7 million in recurring revenue?
- What are the unique challenges of managing lead generation for elective surgery clinics?
- How do you know when it's time to fully commit to your side hustle?
- What strategies can help scale a business in a niche industry like healthcare?
- How do you build a strong team that supports long-term growth and scalability?
___________________________
Leave us a review on Apple Podcasts or Spotify and you could WIN $100!!
Screenshot it, send it to us, and you will be automatically entered to WIN $100!
Spotify: https://tinyurl.com/5avyu98y
Apple: https://tinyurl.com/bdxbr284
Every week I will pick a random listener who left a review to GET PAID!
___________________________
YouTube: https://tinyurl.com/nikonomicsYT
___________________________
This week we covered:
01:05 Introduction to Nikonomics and Today's Guest
02:20 Sponsor Message: Win a $100 Amazon Gift Card
03:01 Deep Dive: Boost Patients' Services and Strategies
10:36 The Journey of Boost Patients: From Side Hustle to Success
12:52 Building a Sales Flywheel: Strategies and Challenges
14:51 The Startup Phase: Curiosity and Problem-Solving
20:19 Validating the Business Idea
21:01 Tracking and Engagement Strategies
24:28 Challenges and Milestones
26:01 Transitioning from Side Hustle to Full-Time
31:29 Scaling and Leadership Changes
33:43 Final Thoughts and Advice
39:00 Conclusion and Next Steps
